Basic Info

Name: Sarah el Helaly

Professional Experience: 6 years

Location: Cairo Governorate, Egypt

Highest Education: Bachelor's Degree

Career Level: Experienced

Work Experience

Social media Marketing Manager at Chipmunks

Experience Details

Job Title: Social media Marketing Manager

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: In my job I Can ....

- Lead the team of marketers & graphic designers to distribute the tasks to them

- Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification

- Generate, edit, publish and share daily content (original text, images, video ) that builds meaningful connections and encourages community members to take action

- Set up and optimize company pages within each platform to increase the visibility of company’s social content

- Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules

-Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information

-Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players, and coordinate actions

Social Media
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- Manage the clients’ social media platforms
- Create daily content for multiple social media platforms across different industry verticals.
- Measure and optimize content based on analytics.
- Create Attractive Designs For Social Media
- Communicate on a daily basis with clients to maintain awareness of updates and offerings.
- Find and implement new social strategies, tools and tactics.
- Fill out bi-monthly and monthly reports based on existing campaigns and overall community growth.
- Become fully immersed in the client's brand and culture.

Sometimes I do some SEO tasks Like:-

- Review and analyze client sites for areas that need to improve, deleted, or revised.

Company Details

Name: Chipmunks

Location: Egypt

Size: 1-10 employees

Industries: Marketing and Advertising, Apparel and Fashion , Broadcasting and Film

Website: www.saraahelhelaly.com

Aug 2015 to present (1 year 11 months)

Digital Marketing Consultant at Freelance

Experience Details

Job Title: Digital Marketing Consultant

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: N/A

Company Details

Name: Freelance

Location: Egypt

Size: 51-100 employees

Industries: Marketing and Advertising

Website: www.sarahelhelaly.com

Jun 2015 to present (2 years 1 month)

Senior Social media Specialist at Square Art Gallery & 3D

Experience Details

Job Title: Senior Social media Specialist

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: Part Time

• Responsible for developing and managing social media activities [Facebook, LinkedIn, YouTube, Instagram]
• Day to day management of content on social platforms.
• Content production - writing, updating and creating social content.
• Targeting potential customers by Paid campaigns.
• Evaluating, organizing, managing and contributing to all social media channels.
• Create & monitor benchmarks for measuring the impact of social media.
• Always up-to-date on the latest in social media channels.
• Handel attractive graphic designs

Company Details

Name: Square Art Gallery & 3D

Location: Heliopolis, Egypt

Size: 11-50 employees

Industries: Arts and Crafts , Furniture , Architectural and Design Services

Website: N/A

Mar 2016 to Oct 2016 (7 months)

Social media Team leader at Diva lab

Experience Details

Job Title: Social media Team leader

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: Part Time

Company Details

Name: Diva lab

Location: 6th of October City, Egypt

Size: 11-50 employees

Industries: Marketing and Advertising

Website: N/A

Mar 2016 to Oct 2016 (7 months)

Digital marketing strategist at Business Sense Corp

Experience Details

Job Title: Digital marketing strategist

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: Part Time

- Develops unique strategies and builds upon current client strategies within
the digital arena to meet/exceed objectives
• Executes projects to be high quality, on time and cost-effective/on budget
• Fosters timeline development and monitors progress, ensuring deadlines
are met
• Manages overall project scope and ensures staffing assumptions adhere
to budget
• Develops strong, trusting relationships with clients and agency
partners, providing leadership and support during strategy, ideation, and execution
• Manages client expectations, bringing issues/concerns to clients' attention
before they become problems, offering potential solutions, and advising of
potential delivery delays
• Manages work and professional development of assigned project
manager(s)
• Works with project managers to ensure team is aligned to client
requirements
• Proactively keeps abreast of assigned clients' marketing and media plans,
and provides technological solutions including rich media, site
optimization, promotional ideas, mobile, social networks, viral, etc.
• Develops a total understanding of online target audience and mindset
modes
• Writes and transmits conference reports to clients and agency teams
• Provides campaign performance reporting and analysis to clients
• Ensures accountability is established during the project planning process.

Company Details

Name: Business Sense Corp

Location: Cairo, Egypt

Size: 11-50 employees

Industries: Information Technology Services, Computer Software, Marketing and Advertising

Website: N/A

Sep 2015 to Mar 2016 (6 months)

Head OF Social media &Graphic; Design at EMST

Experience Details

Job Title: Head OF Social media &Graphic; Design

Job Role: Marketing/PR/Advertising , Creative/Design/Art, Operations/Management

Career Level: Manager

Job Details: I've created a team in September 2012 aimed at providing marketing services mail and Web Solutions at the best prices

Job description:-

- Studying and analysis of the market and competitors in the field for each client
- Studying and analysis the current situation of the company which is belong to the client and assess the efficiency of the current situation and how the E-marketing plan of the current situation
- Study and evaluate the product or service through recruiting some individuals to experience the service or product and find out their opinions and their satisfaction and that is not to test the product only / service, but to study the categories used for the product and know the efficiency of the service compared to the extent of satisfaction with it.
- Building and implementation of a marketing strategy based on the e-marketing study and analysis of competitors according to the current situation also
- Building and writing a daily attractive content is aimed to build a strong relationship with the public on the social media pages which is lead to do the purchase process
- Marketing campaigns via e-marketing management
- Implementation of some simple designs of social media
- Lead the team of marketers & graphic designers to distribute the tasks to them
- Manage all advertising campaigns through Facebook Ads, Ad word
- Writing monthly reports and sends them to clients to be discussed
- Training of newly joined the team at the Department of Social-media
Channels that worked on Facebook, Google plus, Instagram, Youtube and Twitter

Company Details

Name: EMST

Location: Cairo, Egypt

Size: 11-50 employees

Industries: Marketing and Advertising

Website: N/A

Sep 2012 to Apr 2015 (2 years 7 months)

Online Marketing Specialist at The United For Decoration & Supply

Experience Details

Job Title: Online Marketing Specialist

Job Role: Marketing/PR/Advertising , Operations/Management, Analyst/Research

Career Level: Experienced (Non-Manager)

Job Details: The united for Decoration & Supplies Co. Established in 2009 and which is one of the Egyptian companies specialized in the field of decoration and accessories talk where the company supplies and installation of suspended ceilings and partitions gypsum and metal slides and curtains desk and wooden floors HDF and cornices and brick glass and other modern construction methods of construction

I was responsible for online marketing from 15 Jan 2014 till Nov 2014

- Build and execute Online Marketing strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Generate, edit, publish and share daily content (original text, images, video ) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Create attractive set of Designs to attract customers
- Research, create and launch Facebook Ads campaigns, analyzing conversions, tracking trends.
- Research, create and launch Adword campaigns
- Manage email blast campaigns, including testing subject lines and responses
- Mange and Write all website content changes
- Handel the customers complain When they come from online

Company Details

Name: The United For Decoration & Supply

Location: cairo,Helioplis, Egypt

Size: 11-50 employees

Industries: Architectural and Design Services

Website: N/A

Jan 2014 to Nov 2014 (10 months)

Senior Social media specialist at Freelance

Experience Details

Job Title: Senior Social media specialist

Job Role: Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: N/A

Company Details

Name: Freelance

Location: Egypt

Size: 1-10 employees

Industries: Marketing and Advertising, Apparel and Fashion , Broadcasting and Film

Website: www.saraahelhelaly.com

Aug 2010 to Jul 2013 (2 years 11 months)

Marketing Researcher at SCIB Paints

Experience Details

Job Title: Marketing Researcher

Job Role: Sales/Retail, Marketing/PR/Advertising

Career Level: Experienced (Non-Manager)

Job Details: The main Practical tasks:
Connect with partners, customers, dealers, and collect and analyse data and information about The market growth, and help them solve tough problems

other Tasks
- meeting and liaising with clients to negotiate and agree on research projects.
- preparing briefs and commissioning research.
- formulating a plan/proposal and presenting it to the client or senior management.
- writing and managing the distribution of surveys and questionnaires.
- briefing interviewers and researchers
- analyzing and interpreting data to identify patterns and solutions
- writing detailed reports and presenting results.
- advising clients/senior management on how to best use research findings.

Company Details

Name: SCIB Paints

Location: Cairo, Egypt

Size: 101-500 employees

Industries: Architectural and Design Services

Website: N/A

Jan 2008 to Jun 2009 (1 year 5 months)

Sales Representative at SCIB Paints

Experience Details

Job Title: Sales Representative

Job Role: Sales/Retail

Career Level: Entry Level

Job Details: Worked as a Sales Representative at SCIB Paints Co. in the sales department
the work was outside the headquarters of the company as it was required daily travel different areas.

Job description:-
- Selling the company's products and services
- Open new accounts for clients of the east delta sector
- Managing existing client’s accounts and doubling sales movement
- Building a renewable customer database which is able to be developed according to each sector
- Targeting new customers are able to consume products continuously over the next years such wholesalers in the centres & governments and Colouring Galleries
- Responsible for managing, selling to and growing all accounts in one’s assigned geography.
- Priorities a large list of customers in a specific geography.
- Proactively target, acquire and grow a subset of the account list or any accounts not on the list.

Awards: -
Getting a certificate of appreciation for achieving the expected target by 120%: 125% for three months in a row