
Sara Mahmoud
Growth Marketing Manager
Maadi, Cairo, EgyptWork Experience
Growth Marketing ManagerFull Time
Mar 2024 - Feb 2025 -11 months
- Job Details:1- User Acquisition & Retention: Designed and implemented user acquisition strategies across digital channels, including paid media, email marketing, and partnerships, focusing on increasing platform sign-ups and user engagement. 2- Presidential Initiatives: Managed high-profile projects, such as "Digital Egypt Cubs" and "Mawadda," overseeing the activation and retention phases of both programs to ensure high engagement and success. 3- Gamification & Market Research: Led the development of gamification strategies to boost user engagement, while conducting market research to identify customer needs, preferences, and industry trends. 4- CRM Management: Optimized user experience through CRM, email marketing, and SMS campaigns.
Growth Marketing ManagerFull Time
- Job Details:1- E-Commerce Strategy Development: Develop and execute growth strategies to enhance B.TECH's online presence and drive sales across digital platforms, including the website and mobile apps. 2- Customer Engagement & Retention: Leverage customer data to create personalized campaigns aimed at improving customer loyalty, increasing repeat purchases, and maximizing customer lifetime value (CLV). 3- Sales & Revenue Optimization: Analyze market trends and consumer behavior to identify growth opportunities, optimize the sales funnel, and increase conversion rates. 4- Digital Marketing Campaigns: Plan and execute integrated marketing campaigns, including paid search, display ads, and social media marketing, to increase brand awareness and drive traffic.
Education
MBA in Master of Business Administration
German University in Cairo (GUC)Jan 2024 - Jan 2025 - 1 Year
Diploma in Motion Graphics Design
Russian culture centerJan 2020 - Jan 2020 - 0 Month
Bachelor's Degree in advertising
Helwan UniversityJan 2019
Skills
- Communication
- Content Creation
- communications
- social
- Social Media
- E-Marketing
- E-Commerce
- Growth
- Ecommerce
- Visual Merchandising
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Languages
Arabic
FluentEnglish
Fluent