
Samar Ahmed Morsy
Partnerships and Outreach Senior Specialist at Wataneya Society
Nasr City, Cairo, EgyptWork Experience
Senior Corporate Communication & Marketing Executive, CairoFull Time
BLOM BANK Egypt
Nov 2019 - Present -5 yrs, 9 months
Egypt , Cairo
- Job Details:Responsible for handling Corporate Communication, Internal Communication, Media Relations and CSR activities. - Participate in setting marketing communion’s strategy in line with the overall Bank’s strategy and objectives. - Develop and deploy global Community Relations programming in partnership with strategically identified nonprofit partners with an eye towards the community impact. - Craft communications for both internal and external audiences regarding BLOM's key activities in CSR and continually promote through all available channels including social, digital and traditional media. - Create sales promotion approaches by working closely with business in alignment with their strategies to improve sales performance and market share. - Responsible for organizing sales events such as exhibitions or activations, plan events logistics, booking events, booths or meeting facilities and Capture opportunities for participation in key events, conferences and sponsorships. - Prepare information packs & maintaining media database. - Responsible for media planning, monitoring and reputation management including development of related reports and analysis. - Produce brochures and other printed materials designed for the general public
Partnerships and Outreach Senior SpecialistFull Time
Wataneya Society
Dec 2018 - Present -6 yrs, 8 months
Egypt , Cairo
Senior Marketing Communications ExecutiveFull Time
ALEXBANK
Aug 2018 - Nov 2018 -3 months
Egypt , Cairo
- Job Details:Oversee traffic management including creative print, web, and advertising and press opportunities. Assist head of Marketing Communications in the planning and execution of overall communications strategy. Manage implementation and distribution of communication tools to external audiences including news flashes, promos...etc. Assist with a variety of Corporate Communications projects including creation of PowerPoint presentations, light copywriting and program/product promotions..etc. Maintain dashboard of projects, ROI and other metrics regarding project impacts. Maintain inventory of the bank's marketing collateral. Actively work with Project/Product Mangers to determine cost estimates and timing for communication projects. Stay current with industry practice on marketing communications using knowledge to impact communication tactics.
Senior Marketing ExecutivePart Time
Tripdizer
Dec 2017 - Nov 2018 -11 months
- Job Details:▪ Overseeing and developing marketing campaigns ▪ Create social media content calendar ▪ Devising and presenting ideas and strategies ▪ Writing and proofreading creative copy ▪ Monitoring performance ▪ Managing campaigns on social media. ▪ Handling media relations
Education
College Diploma in Integrated Marketing Communication
American University in Cairo (AUC)Jan 2010 - Jan 2017 - 7 yr
Bachelor's Degree in Business Adminstat
Ain Shams University (ASU)Jan 2006 - Jan 2010 - 4 yr
Activities
Marketing Communication Executive at TEDxCairo
Volunteering
Nov 2010 - Dec 2012 -2 yrs, 1 month
Skills
Languages
English
FluentArabic
FluentGerman
Beginner