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Samar Ahmed Morsy

Partnerships and Outreach Senior Specialist at Wataneya Society

Nasr City, Cairo, Egypt

Work Experience

  • Senior Corporate Communication & Marketing Executive, CairoFull Time

    BLOM BANK Egypt

    Nov 2019 - Present -5 yrs, 9 months

    Egypt , Cairo

    • Job Details:Responsible for handling Corporate Communication, Internal Communication, Media Relations and CSR activities. - Participate in setting marketing communion’s strategy in line with the overall Bank’s strategy and objectives. - Develop and deploy global Community Relations programming in partnership with strategically identified nonprofit partners with an eye towards the community impact. - Craft communications for both internal and external audiences regarding BLOM's key activities in CSR and continually promote through all available channels including social, digital and traditional media. - Create sales promotion approaches by working closely with business in alignment with their strategies to improve sales performance and market share. - Responsible for organizing sales events such as exhibitions or activations, plan events logistics, booking events, booths or meeting facilities and Capture opportunities for participation in key events, conferences and sponsorships. - Prepare information packs & maintaining media database. - Responsible for media planning, monitoring and reputation management including development of related reports and analysis. - Produce brochures and other printed materials designed for the general public
  • Partnerships and Outreach Senior SpecialistFull Time

    Wataneya Society

    Dec 2018 - Present -6 yrs, 8 months

    Egypt , Cairo

    • Senior Marketing Communications ExecutiveFull Time

      ALEXBANK

      Aug 2018 - Nov 2018 -3 months

      Egypt , Cairo

      • Job Details:Oversee traffic management including creative print, web, and advertising and press opportunities.  Assist head of Marketing Communications in the planning and execution of overall communications strategy.  Manage implementation and distribution of communication tools to external audiences including news flashes, promos...etc.  Assist with a variety of Corporate Communications projects including creation of PowerPoint presentations, light copywriting and program/product promotions..etc.  Maintain dashboard of projects, ROI and other metrics regarding project impacts.  Maintain inventory of the bank's marketing collateral.  Actively work with Project/Product Mangers to determine cost estimates and timing for communication projects.  Stay current with industry practice on marketing communications using knowledge to impact communication tactics.
    • Senior Marketing ExecutivePart Time

      Tripdizer

      Dec 2017 - Nov 2018 -11 months

      • Job Details:▪ Overseeing and developing marketing campaigns ▪ Create social media content calendar ▪ Devising and presenting ideas and strategies ▪ Writing and proofreading creative copy ▪ Monitoring performance ▪ Managing campaigns on social media. ▪ Handling media relations
    • Education

      • College Diploma in Integrated Marketing Communication

        American University in Cairo (AUC)

        Jan 2010 - Jan 2017 - 7 yr

      • Bachelor's Degree in Business Adminstat

        Ain Shams University (ASU)

        Jan 2006 - Jan 2010 - 4 yr

      Activities

      • Marketing Communication Executive at TEDxCairo

        Volunteering

        Nov 2010 - Dec 2012 -2 yrs, 1 month

      Skills

      • Marketing
      • Content Creation
      • Marketing Communications
      • Project Management
      • Digital Marketing
      • Public Relations (PR)
      • Team management
      • Fundraising
      • Financial Planning
      • Accounting

      Languages

      • English

        Fluent
      • Arabic

        Fluent
      • German

        Beginner
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