Basic Info

Moutassem El Sahafi

13 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

Division Manager at Mido International

Experience Details

Division Manager

Sales/Retail

Manager

Acting as the General Manager of illy coffee & Dammann tea and fully responsible of brands P&L

Develop and implement SOP’s

Provide general &specific; information of the brands and of the category to our partner distributors and key accounts;

Acquire an understanding of local market (market tour and industry networking) and use this knowledge to challenge results and execution in the markets.

Measure, Control and Reports the full activity: Sales Forecasting/Estimates- Reporting- Supply Chain/Customer Service- Crisis management- Account receivables, etc

Investigate & integrate the relevant facts & insights of the Business context (internal/external: Local Market, Distributor, Channel, Customer, Consumer, Shopper, trends, historical data, key challenges & opportunities, etc.);

Follow the results versus plan and make the adequate decisions/corrective actions accordingly

Development of key customers

Recommend cost-reduction initiatives while maintaining productivity and quality.

Identify areas of improvements and concerns and accordingly develop action plans.


Company Details

Mido International

Cairo, Egypt

101-500 employees

FMCG

N/A

Feb 2015 to present (1 year 10 months)
HoReCa National Sales Manager at Caravan Marketing

Experience Details

HoReCa National Sales Manager

Sales/Retail

Manager

Achieve sales goals in line with company targets.

Set Short & Long Term strategies for the vending business in conjunction with company strategy.

Set and manage business plans for Catering & Vending sales, maintenance & customer service, while initiating new ideas, schemes for expanding the vending business.

Fully responsible for the sector P&L by region and profitability.

Plan and direct installation and preventive maintenance of vending machines in line with sales plan.

Develop new business opportunities in the market through identify potential customers while facilitating delivering of high standards at all times.

Conduct site visits, surveys and customer training to support business activity.

Open and expand the business in new territories such as Sharm El Sheikh.


Company Details

Caravan Marketing

Giza, Egypt, Egypt

501-1000 employees

FMCG

N/A

Jun 2013 to Feb 2015 (1 year 8 months)
District Manager at Caribou Coffee

Experience Details

District Manager

Hospitality/Hotels/Food Services

Manager

Planning and conceptualizing various strategies to achieve business goals aimed towards the growth in business volumes as well as profitability while analyzing the competitor’s strategies.

Developing and exploring potential business opportunities, establishing distribution networks for products and services of over 14 stores in the entire district in line with company’s strategies, policies and standards.

Efficiently conducting detailed market research and feasibility study to analyze the latest market trends and track the competitor’s activities thereby providing valuable inputs to streamline the marketing and brand visibility strategies.

Evaluating the strengths, weaknesses, opportunities and threats within the region relating to the company’s products and services, affected short and long term counter measures to neutralize the same competitor strategies.

Working with store and Area management to identify and utilize opportunities to increase sales, control staff costs and manage appropriate inventories.

Monitoring daily, weekly and monthly/quarterly financial performance, and ensures cash handling and banking is carried out in compliance with company policy and procedure.

Assisting Business Manager in review and preparation of budgets as well as controlling District P&L.

Identifying the market risks and made recommendations on closing of some stores due to poor location for effective execution of company policies.

Assisting in training, development and counseling process of staff to build/sustain a high performing team in each store and projecting revenue and expense budgets of all stores in accordance with company policies to ensure maximum returns.

Reporting to the general manager on a quarterly basis to apprise them of company’s progress against strategic and annual business plans. Incorporating their recommendations for effective functioning of the company.


Company Details

Caribou Coffee

Dubai, United Arab Emirates

101-500 employees

Food Services/Restaurants/Catering

N/A

Nov 2009 to May 2013 (3 years 6 months)
Procurement Manager at British American Tobacco

Experience Details

Procurement Manager

Operations/Management

Manager

Directed the implementation of planned procurement strategies, policies/procedures for product supplies, effectively communicated the same to subordinate personnel to ensure achievement of strategic objectives.

Planned/organized sales requirements and monitored purchasing activities to maintain uninterrupted flow of materials.

Evaluated suppliers (local/international) based on key deliverables including: production, pricing, distribution and service capabilities, while ensuring conformance to turnaround time, quality and cost measures.

Coordinated with the Finance Department and key suppliers for payment issues, critical supplies, credit lines, budgets and control cash flow.

Established stable business connections with suppliers to determine and plan future activities. Negotiated long term agreements, maintained competitive pricing, leading to yearly cost reduction, monitored supplier quality and delivery performance.

Coordinated with the HR Department for recruitment of appropriate personnel to develop a strong and motivated team with positive attitude, and encouraged their professional development through regular trainings.


Company Details

British American Tobacco (multinational)

Egypt

501-1000 employees

FMCG

N/A

Mar 2008 to Oct 2009 (1 year 7 months)
Store Manager at Alshaya / Starbucks

Experience Details

Store Manager

Operations/Management

Manager

N/A


Company Details

Alshaya / Starbucks

Kuwait

501-1000 employees

Food Services/Restaurants/Catering

N/A

Jun 2002 to Mar 2008 (5 years 9 months)

Education

Bachelor of Business Administration in Management

Education Details

Bachelor of Business Administration

Management

Modern Academy, Egypt

C / Good / 65 - 75%

N/A

N/A

Modern Academy
1997 - 2001
This profile is fresh!
Last update 28 days ago.

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Profile Skills and Keywords

ArabicBritish American TobaccoBudgetingBusiness DevelopmentCateringCoachingCustomer-orientedDistrict ManagerDivision ManagerEnglishFMCGFood ServicesForecastingFrenchHard WorkerHoReCa National Sales ManagerHospitalityLeaderManagementNegotiationsNegotiatorP&LPresenterProcurement ManagerRestaurantsRetailSalesStore Manager

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Fluent

French

French

: Intermediate

: Intermediate

: Beginner

: Beginner

Fields of Expertise

coaching

coaching

: Expert

: Extreme - I love it!

:

More than 7 years

P&L

P&L

: Expert

: Extreme - I love it!

:

5-7 years

Negotiations

Negotiations

: Expert

: Extreme - I love it!

:

More than 7 years

Budgeting

Budgeting

: Advanced

: High

:

5-7 years

Forecasting

Forecasting

: Advanced

: High

:

5-7 years

Key Skills

Leader, Hard worker, Negotiator, Presenter, Customer-oriented

Online Presence

https://www.facebook.com/Sahafi

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