SO
Sachin Oza
SEO Manager at HDFC Bank
Mumbai, IndiaWork Experience
HDFC Bank
Dec 2022 - Present -2 yrs, 9 months
India
- Job Details:- Leading SEO strategy for HDFC Bank’s digital ecosystem to drive traffic and business KPIs. - Planned and executed full SEO migration from hdfc.com to hdfcbank.com with a complete website revamp. - Oversaw platform migration with detailed SEO checks to preserve rankings and performance. - Planned and implemented CRO strategies to improve user conversion and engagement. - Implemented Adobe Target personalization activities for improved user experience and engagement. - Utilized Adobe Analytics and GSC for traffic insights, issue identification, and performance optimization. - Regular performance reviews and stakeholder reporting.
Publicis Global Delivery
Dec 2021 - Dec 2022 -1 yr
India
- Job Details:- Managed multilingual international SEO projects across various geographies. - Implemented on-page and off-page strategies tailored to local SEO nuances. - Tracked SEO KPIs, analyzed performance gaps, and created action plans. - Delivered consistent improvements in organic traffic and visibility.
iProspect
Aug 2020 - Dec 2021 -1 yr, 4 months
India
- Job Details:- Handled SEO projects for financial giants like ICICI Direct, Sharekhan, SBI, and MyEspresso. - Built and executed link-building, content strategy, and technical audits. - Generated insightful reports using GA, GSC, and enterprise SEO tools. - Collaborated on digital PR and blogger outreach campaigns.
Logicloop
Jun 2019 - Apr 2020 -10 months
India
- Job Details:- Managed diverse domain websites (finance, education, consulting). - Performed comprehensive keyword research, on-page optimization, and technical SEO. - Built backlink strategies and performed competitive gap analysis.
Education
Bachelor's Degree in Business Administration
RKM Vivekanand CollegeJan 2009 - Jan 2012 - 3 yr
Skills
Languages
Spanish
Beginner