Ramy Mostafa EL Sawwah

Fine Hygienic Holding

• Regional Marketing Brand and Innovations ManagerFull Time

  Jan 2023 - Present -2 yrs, 6 months

  Egypt , Giza

  • Job Details:Fine is the largest hygienic products manufacturer in MENA with a wellness portfolio that presents in 75 countries worldwide which is a market leader in tissue portfolio. Leading the marketing breakthrough of all brands portfolio which is the core business for FHH including. Scope: Managing all brands’ categories among MENA region covering all 10 markets (Egypt, Jordan, Iraq, Lebanon, KSA, UAE, Qatar, Kuwait, Bahrain & Pakistan) supplying from 5 business units in different countries. Categories: • Tissue paper - (facial, toilet, kitchen, pocket, hand towels) • Hygienic liquids - (hand wash, shower gel & hand sanitizers) • Wipes - (baby wipes & fresh wipes) • Hair Removals - (sugar, cold wax & wax strips) • Detergents - (floor cleaners, surface cleaners & glass cleaners) Responsibilities: • Pricing, competitors’ benchmarking & define the proper channels. • New Marketing initiatives • Productivity • Product cycle planning • Brand architecture • Product portfolio rationalization • P&L financial analysis Key achievements: - Main strategic driver in mega business project of full portfolio transformation from creative initiation product ideas to trials and launching which was the game changer for business revenue in less than a year. - Creator of a revolutionary idea for specs transformation of one of the brand categories which led to dominating the market massively in 8 months among the competitors that generates the top revenue along the organization is the largest hygienic products manufacturer in MENA with wellness portfolio that presents in 75 countries worldwide which is a market leader in tissue portfolio. Leading the marketing breakthrough of all brands portfolio which is the core business for FHH including. - Led the marketing 360 campaigns that built national pride in the Arab world, through the right attractive packaging designs and claims. - Cost building and maneuvering starting from the COGS build blocks to the EBITDA.
• Pant ManagerFull Time

  Oct 2019 - Dec 2022 -3 yrs, 2 months

  Egypt , Giza

  • Job Details:- Responsible for the total manufacturing/Operations expenses cost and bugeting. (OT%, HC, M&R, Payroll, Waste, Energy, Depreciation, Shipping & Distribution) - Issueing the CAPEX items each year based on the expansion strategy. - Following the production processes on daily basis in order to improve the PR% (OEE) and Waste result. - Develop HOSHIN analysis and RCA (root casue analysis) for the losses we have. - Raising the plant standard. - Implementing the IWS program: 1. AM pillar * applying AM step 0,1,2 & 3 on 70 equipment. * qualifying 209 of the team AM step 0,1,2&3. * pillar leader holding the AM weekly meeting. 2. ORG pillar * Applying the Rewards & Recognition program. * Implementing the Onboarding program. 3. Quality pillar * Iniating the QC Committee across site. * Updating defect matrix, qc checks and identifying the PQF's * Working on continuous enhancement for the machines center line. 4. Safety pillar * Applying the BOS, OFS & QRP programs. * Implementing a Safety Map for each equipment. 5. FI pillar * Following the WPI's in the plant. * Initiating the RCO's for the critical lines. * Reviewing all KAIZENS developed by the team members. 6. Cost pillar * Develop the plant budget. * Monthly follow ups for the actual spendings Vs. budget. * Improvements that tends to OT & HC reduction. 7. PM pillar * Assuring the plant is implementing PM step 3 * Training forbthe whole team on lubrication and tools handling. 8. IM pillar * Launching new products. * New line installation & startup. * Processes enhancement. * New material management. 9. E&T * Implementing new training material. * Raising team capabilities. 10. Cost Pillar * Develop loss analysis on monthly basis. * Assign owner for all expenses tracking. * Monthly Review CAPEX progression. * Cost analysis as in OT%, HC, M&R, Payroll, Waste, Energy & Depreciation.
• Production ManagerFull Time

  May 2015 - Sep 2019 -4 yrs, 4 months

  Egypt , Giza

  • Job Details:- Following the production processes on daily basis in order to improve the PR and Waste result. - Raising the plant standard. - Implementing the IWS program: 1. AM pillar * applying AM step 0,1,2 & 3 on 70 equipment. * qualifying 209 of the team AM step 0,1,2&3. * pillar leader holding the AM weekly meeting. 2. ORG pillar * Applying the Rewards & Recognition program. * Implementing the Onboarding program. 3. Quality pillar * Iniating the QC Committee across site. * Updating defect matrix, qc checks and identifying the PQF's * Working on continuous enhancement for the machines center line. 4. Safety pillar * Applying the BOS, OFS & QRP programs. * Implementing a Safety Map for each equipment. 5. FI pillar * Following the WPI's in the plant. * Initiating the RCO's for the critical lines. * Reviewing all KAIZENS developed by the team members. 6. Cost pillar * Develop the plant budget. * Monthly follow ups for the actual spendings Vs. budget. * Improvements that tends to OT & HC reduction. 7. PM pillar * Assuring the plant is implementing PM step 3 * Training forbthe whole team on lubrication and tools handling.
• Senior Production EngineerFull Time

  Mar 2014 - Apr 2015 -1 yr, 1 month

  Egypt , Giza

  • Job Details:Prevent occurrence of accidents and safety violation by risk assessment and follow up. - Assuring a product with excellent quality and avoid customer complaint repetition. - Follow up the production process reported by three subordinates production engineers. - Managing the work flow for Pocket, Napkin, Facial & Toilet lines. - Follow up on all production orders to avoid extra waste. - Responsible for implementing new offers and promotions in coordination with marketing team. - Handling plant work force and reducing outsourcing labors. - Monitoring Six Sigma "DMAIC methodology" on saving projects. - Revising the raw material consumption and finished goods delivered on oracle system. - Supervising manufacturing cost to hit target. - Lead & participate in the plant projects.
• Production EngineerFull Time

  Aug 2011 - Feb 2014 -2 yrs, 6 months

  Egypt , Giza