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Radwa Ahmed Shaheen

Sales and Marketing Expert MBA

Maadi, Cairo, Egypt

Work Experience

  • Marketing ExecutiveFull Time

    (MSA) October University

    Mar 2014 - Present -11 yrs, 3 months

    Egypt , Cairo

    • Job Details: public relations and university publications  direct marketing  interactive and social media, and event planning  develop marketing presentations
  • Brand ManagerFull Time

    Egyptian Company for foods Bisco Masr

    Mar 2013 - Dec 2013 -9 months

    Egypt , Cairo

    • Job Details: Developed successful business re-launches biscuits range that helped increase annual revenue.  Conducted quantitative and qualitative researches, consumer insights and applied company's strategic plans to increase products turn-over  Delivered annual strategic planning for existing products , promotions and budgets .  Seek PR opportunities expanding global exposure to corporate brands and company edge through editorials and advertisements.
  • Freelance Event Coordinator Full Time

    Nile Vally Technology /Under sponsor of UNIDO, International Labor Organization ,UNDP

    Jan 2013 - Feb 2013 -1 month

    Egypt , Cairo

    • Job Details:Freelance Event Coordinator Nile Vally Technology /Under sponsor of UNIDO, International Labor Organization ,UNDP This is in relation to "Policy Advocacy for small farmers, in Upper Egypt Organizing one week Project event for developing horticulture value chains in Upper Egypt (Suhag, Luxor, Menia, Asuit) Handling all event logistics Admin Event work /Registration Support event with flyers and brochures Minutes of meetings / pictures Handel catering organizing for audience
  • Business Development ManagerFull Time

    Maadi Import and Export

    Jun 2006 - Jun 2012 -6 yrs

    Egypt , Cairo

    • Job Details:Marketing- Business Development-Product development executive Motivated master’s-degreed strategic marketer with highly visible senior –management accountabilities eager to bring to your firm ability to significantly increase growth, profitability, efficiencies, and shareholder value. Areas of Expertise: • Brand /Product Management: • Experienced in the FMCG marketing filed • Marketing strategy planning , development & execution to ensure profitability through sales & brand awareness • Experienced in product launches/Re-launches & consumer promotions • Develop brand attributes & positioning strategy in line with the business objectives • Strategic Marketing Planning • Product Marketing • Relationship Building, Promotion and Management • Market Segmentation • Customer Satisfaction
  • Education

    • MBA in Marketing

      Arab Academy for Science, Technology and Maritime Transport (AAST)

      Jan 2010 - Jan 2012 - 2 yr

    Skills

    • Customer Service
    • Marketing
    • Microsoft Powerpoint
    • Marketing
    • Business Development
    • Microsoft Office
    • Logistics
    • Business Development
    • Sales
    • Sales

    Languages

    • English

      Fluent
    • Arabic

      Fluent
    • French

      Intermediate

    Training & Certifications

    • Administration

      YAT·2007
    • Nogotiation skills

      Germany·2007
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