
Radwa Ahmed Shaheen
Sales and Marketing Expert MBA
Maadi, Cairo, EgyptWork Experience
Marketing ExecutiveFull Time
- Job Details: public relations and university publications direct marketing interactive and social media, and event planning develop marketing presentations
Brand ManagerFull Time
Egyptian Company for foods Bisco Masr
Mar 2013 - Dec 2013 -9 months
Egypt , Cairo
- Job Details: Developed successful business re-launches biscuits range that helped increase annual revenue. Conducted quantitative and qualitative researches, consumer insights and applied company's strategic plans to increase products turn-over Delivered annual strategic planning for existing products , promotions and budgets . Seek PR opportunities expanding global exposure to corporate brands and company edge through editorials and advertisements.
Freelance Event Coordinator Full Time
Nile Vally Technology /Under sponsor of UNIDO, International Labor Organization ,UNDP
Jan 2013 - Feb 2013 -1 month
Egypt , Cairo
- Job Details:Freelance Event Coordinator Nile Vally Technology /Under sponsor of UNIDO, International Labor Organization ,UNDP This is in relation to "Policy Advocacy for small farmers, in Upper Egypt Organizing one week Project event for developing horticulture value chains in Upper Egypt (Suhag, Luxor, Menia, Asuit) Handling all event logistics Admin Event work /Registration Support event with flyers and brochures Minutes of meetings / pictures Handel catering organizing for audience
Business Development ManagerFull Time
Maadi Import and Export
Jun 2006 - Jun 2012 -6 yrs
Egypt , Cairo
- Job Details:Marketing- Business Development-Product development executive Motivated master’s-degreed strategic marketer with highly visible senior –management accountabilities eager to bring to your firm ability to significantly increase growth, profitability, efficiencies, and shareholder value. Areas of Expertise: • Brand /Product Management: • Experienced in the FMCG marketing filed • Marketing strategy planning , development & execution to ensure profitability through sales & brand awareness • Experienced in product launches/Re-launches & consumer promotions • Develop brand attributes & positioning strategy in line with the business objectives • Strategic Marketing Planning • Product Marketing • Relationship Building, Promotion and Management • Market Segmentation • Customer Satisfaction
Education
MBA in Marketing
Arab Academy for Science, Technology and Maritime Transport (AAST)Jan 2010 - Jan 2012 - 2 yr
Skills
Languages
English
FluentArabic
FluentFrench
Intermediate
Training & Certifications
Administration
YAT·2007Nogotiation skills
Germany·2007