Ramy Mohamed Khalifa

General ManagerFull Time

• Job Details:- Spearhead P&L ownership, strategic planning, and market execution for a luxury fashion e-commerce platform targeting the U.S., KSA, and broader GCC. - Direct cross-functional global teams across fulfillment, catalog, SEO, customer service, and accounting to ensure operational excellence. - Achieved 99% order accuracy by developing automated workflows and optimizing daily operations with vendors in the U.S., China, and KSA. - Managed 14,000+ SKUs, maintained vendor price caps, and boosted organic traffic by 40% through real-time SEO updates. - Reduced return-processing time by 35% through SOP enforcement with over 25 luxury designers (e.g., Jovani, Tarik Ediz). - Increased customer retention by 30% by optimizing support processes and introducing structured store credit workflows. - Executed Saudi market expansion, increasing regional acquisition by 50% MoM through hyper-localized digital campaigns. - Integrated Shopify, ClickUp, and Excel dashboards to enable data-led decisions and performance tracking across departments. - Delivered weekly executive reports with sales KPIs, fulfillment SLAs, and vendor compliance performance. - Managed global logistics operations, improving cross-border delivery lead time by 25%. - Conducted team capability gap analysis and training sessions to raise overall productivity. - Collaborating with design and content leads to enhanced visual merchandising and buyer journey.

Regional Management DirectorFull Time

• Job Details:- Led WOMNIZ’s strategic launch across Egypt and Saudi Arabia, overseeing go-to-market, hiring, and commercial execution. - Conducted in-depth market and competitive analyses to define launch roadmap and audience targeting across two markets. - Negotiated commercial terms with 150+ vendors in fashion, beauty, wellness, and jewelry, increasing marketplace inventory by 60%. - Developed and enforced SOPs for vendor onboarding, content management, logistics, and customer support. - Recruited, structured, and led teams in both Egypt and KSA across commercial, operations, and content functions. - Designed a 3-month growth plan targeting 50K downloads and 35% acquisition through influencer campaigns and digital media. - Created commercial forecasts and profitability models that aligned with board targets and investor expectations. - Achieved 90% CSAT in beta phase via customer journey improvements and proactive support. - Collaborated with UX/UI and product teams to define personalization features. - Oversaw community engagement and retention strategies, increasing app dwell time by 28%. - Led internal training programs, SOP documentation, and post-launch audits. - Developed marketplace governance framework, improving compliance tracking by 45%.

Director of E-commerceFull Time

• Job Details:- Defined digital transformation roadmap across KSA and Egypt, growing e-commerce revenue by 20% YoY. - Led a team across sales, marketing, logistics, and technology to implement performance-driven processes. - Improved operational efficiency by 15% via workflow redesign, ERP automation, and logistics optimization. - Closed high-value vendor agreements that enhanced brand positioning and increased margin potential. - Built full-funnel performance dashboards, enabling real-time campaign and product performance tracking. - Reduced average delivery time by 20% and improved NPS score by 18% through CX enhancements. - Led UX/UI optimization project, resulting in 12% increase in conversion and 16% decrease in bounce rate. - Developed cross-border product strategy that improved inventory turnover by 25%. - Presented strategic reviews and growth reports to board and executive stakeholders quarterly. - Drove SEO and catalog optimization, increasing visibility and category-level sales by 22%. - Trained junior leadership on team management, analytics, and vendor performance tracking. - Launched mobile-first initiatives that drove 35% increase in mobile conversions.