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Peter Kozman

Digital Marketing Manager at Americana

Dubai, United Arab Emirates

Work Experience

  • Digital Marketing ManagerFull Time

    Americana

    Jul 2015 - Present -9 yrs, 11 months

    Egypt , Cairo

    • Job Details:• Leading and developing the digital marketing and eCommerce strategies for all Americana brands. • Leading the social media content creation for the region, while managing platforms. • Tracking & monitoring campaigns using web analytics tools. • Optimizing E-commerce consumer journey and conversion • Managing the CRM & Loyalty programs & activities (strategy, operations, deliverability)
  • Digital Marketing SpecialistFull Time

    Practex Management Consulting

    Oct 2014 - Jul 2015 -9 months

    Egypt , Cairo

    • Digital Account ManagerFull Time

      Cloudypedia

      Jan 2013 - Oct 2014 -1 yr, 9 months

      Egypt , Cairo

      • Job Details:My responsibility is to ensure the timely and successful delivery of our solutions according to customer needs and objectives  Operate as the lead point of contact for any and all matters specific to your customers.  Build and maintain strong, long-lasting customer relationships.  Work closely with various departments of an organisation and evaluate their feedback.  Communicate clearly the progress of monthly/ quarterly initiatives to internal and external stakeholders.  Drive the services sales process, proactively monitor and manage competitive threats to maximize margins and yet ensure a high bid-win ratio.  Create collaborative relationships with the leaders of the delivery organizations and construct win-win-win scenarios (customer, sales and delivery)  Focus on achieving annual and quarterly Upsell, Cross-Sell and renewals Targets. So far I have served more than 150+ clients across MENA region, and we have managed to see loyalty, satisfaction and value in our services.
    • Digital Marketing ManagerFull Time

      Kozmans

      Jul 2012 - Jul 2015 -3 yrs

      Egypt , Cairo

      • Job Details:Devising strategies to drive online traffic to the company website.  Tracking conversion rates and making improvements to the website.  Developing and managing digital marketing campaigns  Utilising a range of techniques including paid search, SEO and PPC.  Overseeing the social media strategy for the company.  Managing online brand and product campaigns to raise brand awareness.  Managing the redesign of the company website.  Evaluating customer research, market conditions and competitor data.  Review new technologies and keep the company at the forefront of developments in digital marketing.
    • Education

      • Technical Diploma in Marketing

        Cornell University

        Jan 2015 - Jan 2016 - 1 Year

      • BSc in Computer Science

        El Shorouk Academy (SHA)

        Jan 2008 - Jan 2012 - 4 yr

      • High School - Thanaweya Amma

        Saint George College

        Jan 2008 

      Achievements

      Most Improved from Chelsea Football Club Soccer School (GoalKeeper)

      Skills

      • Marketing
      • Digital Marketing
      • Social Media
      • E-Commerce
      • CRM
      • Marketing
      • .Net
      • J2EE
      • Sales
      • Microsoft SQL Server
      View More

      Languages

      • English

        Fluent
      • Arabic

        Fluent
      • French

        Intermediate

      Training & Certifications

      • Google Apps Marketing Specialist

        Google·2014
      • Consumer Behavior

        American University in Cairo·2013
      • Google Apps Certified Trainer

        Google·2013
      • Certification: Successful Negotiations course

        Adam's Training center ·2012
      • Oracle Fusion middleware 11g: Build Java EE Applications.

        Oracle University ·2011
      • Oracle Fusion middleware 11g: Build applications with ADF.

        Oracle University ·2011
      • Oracle Fusion Middleware 11g: Java programming J2SE.

        Oracle University ·2011
      • • Microsoft 2310C Web Development ASP.NET

        YAT training center·2010
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