Pavithra Subramaniam

Senior Marketing Executive

• Job Details:Lead marketing division, driving digital marketing, social, and offline campaigns to boost engagement and sales. Develop and execute marketing strategies for the e-commerce platform aligned with sales and business objectives. Manage content creation across platforms, ensuring brand consistency for the B2B market.

Senior Media Executive

• Job Details:Led strategic media planning for Hemas consumer brands across multiple FMCG categories. Managed cross-channel media campaigns, optimizing performance and ROI. Conducted data-driven analysis to refine marketing strategies. Mentored junior team members to strengthen execution.

Assistant Media Manager

• Job Details:Developed online marketing strategies and campaigns to boost client conversions. Produced SEM performance reports and pitched media plans to clients. Supported new client acquisition including Xiaomi, HCL, and YouLead Sri Lanka. Executed 360° marketing campaigns from concept to implementation. Managed marketing budgets and approved creative assets.