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passant Fawzy menesy

Trade Marketing executive at Beyti - A Joint Venture of Almarai & Pepsico

New Cairo, Cairo, Egypt

Work Experience

  • Trade Marketing executiveFull Time

    Beyti - A Joint Venture of Almarai & Pepsico

    Jan 2019 - Present -6 yrs, 5 months

    Egypt , Cairo

    • Job Details: Creating and implementing trade development strategies.  Post quality checks for executed programs through tracking reports & frontline staff coaching.  Plan-to-launch management for trade promotional plans in designated channels for key customers.  Develop, supervise and improves execution procedures to bridge company’s overall marketing activities with sales team.  Overlooking the delivery and utilization of POSM & merchandising tools in all trade channels.  Following up on implemented MT & KA activities and managing logistical problems to insure product availability, proper utilization of communication & merchandising tools.  Gathering market data & competitive intelligent information from DCs for market scanning & overall competition report.
  • Senior Sales AnalystFull Time

    Beyti - A Joint Venture of Almarai & Pepsico

    Sep 2015 - Dec 2018 -3 yrs, 3 months

    Egypt , Cairo

    • Job Details: Set and manage sales DB & monthly phasing.  Analyze and monitor sales channels performance/ KPIs across all regions  Set target for all distributors, performance analysis and following up the distribution and coverage.  Monitor all SKU's sales trend and controlling all SKU's mix to overall sales profitability.  Analysis & insights for competition prices.  Prepare Returns report and action plans with sales team to ensure cost efficiency & loss mitigation.  Develop and maintain monthly, quarterly and annual sales reports.  Monitor out of stock and lost sales opportunities.
  • Regional manager executive assistantFull Time

    Coca-cola Bottling Company

    Jan 2014 - Aug 2015 -1 yr, 7 months

    Egypt , Gharbia

    • Job Details:1. Generate SKU's stock reports on daily basis and manage the coordination process between the supply department and delta territories 2. Monitor the implementation process of marketing initiatives in Delta region through ongoing coordination between the marketing department and "Territory General Managers" 3. Manage and handle customer complaints in Delta region
  • Junior Sales AnalystFull Time

    Coca-cola Bottling Company

    Apr 2013 - Dec 2013 -8 months

    Egypt , Gharbia

    • Job Details:1. Collecting, organizing, and analyzing a wide variety of data to support modeling and operational work 2. Gather sales statistics and progress across different Delta territories on daily basis 3. Review and Challenge sales trends and figures to highlight deviations or concerns in daily sales progress
  • Education

    • Bachelor's Degree in Business Administration

      faculty of commerce english section

      Jan 2007 - Jan 2011 - 4 yr

    • High School - Thanaweya Amma

      El-Geel El-Muslim

      Jan 2007 

    Skills

    • Internet
    • Customer Service
    • Microsoft Office
    • Data Analysis

    Languages

    • Arabic

      Fluent
    • English

      Advanced
    • French

      Intermediate

    Training & Certifications

    • Banking Operation course

      EBI·2012
    • International Computer Driving License (ICDL) Course.

      IT Data·2011
    • EDU Egypt program (Certified by new horizons)

      Faculty of commerce, Tanta University·2011
    • • Middle East Oil Refinery MIDOR in Commercial Affairs department

      MIDOR·2008
    • in customer service department

      Barclays Bank ·2008
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