Basic Info

Osama Abd Allah

6 years

Giza, Egypt

Bachelor's Degree

Manager

Work Experience

Digital Marketing Manager at Scope Communications & Advertising

Experience Details

Digital Marketing Manager

Marketing/PR/Advertising

Manager

N/A


Company Details

Scope Communications & Advertising (multinational)

Egypt

101-500 employees

Marketing and Advertising

www.scope-adv.com

Jan 2016 to present (11 months)
Digital Media Consultant at Digital Media

Experience Details

Digital Media Consultant

Marketing/PR/Advertising

Manager

• Developing a full digital marketing assessment for client’s e-activities.
• Development and implementation of digital and social marketing strategies aligned with company business
objectives.
• Helping manage all social media platforms from content creation to implementation and reporting.


Company Details

Digital Media

Egypt

1-10 employees

Marketing and Advertising

N/A

Jun 2015 to Jan 2016 (7 months)
General Manager at ITV Agency

Experience Details

General Manager

Marketing/PR/Advertising

Senior Management (e.g. VP, CEO)

• Supervising multiple departments including the Technical (Online Advertising, Creative, Social Media), Sales & Accounting teams.
• Managing the media planning and buying activities for all paid advertising campaigns.
• Reviewing employees performance and developing successful employees
• Identifying and managing agencies and vendor partners.
• Monitoring analytics and success metrics for analysis and ongoing strategic planning through providing regular reporting of all digital activities and results for the top management.


Company Details

ITV Agency

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.itvagency.com

Jun 2014 to Jun 2015 (1 year)
Business Development Manager at IT Vision

Experience Details

Business Development Manager

Marketing/PR/Advertising

Manager

• Negotiating with media suppliers to achieve the best price for clients
• Maintaining media plans including changes, budgeting, execution, reporting, optimization and invoices.
• Aligning the Online Advertising, Creative and Social Media Team to reaching the client’s business objectives.
• Tracking performance against goals and budget.
• Managing the contacts database using Zoho CRM system and developing lead generation strategies
• Recommending strategy and tactics to top management.
• Researching new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums


Company Details

IT Vision

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.itvision.com.eg

Dec 2013 to May 2014 (5 months)
Media Buying Manager at IT Vision

Experience Details

Media Buying Manager

Marketing/PR/Advertising

Manager

• Developing objectives, strategies, plans and strong relationships with media partners
• Managing digital marketing campaigns across Google AdWords, Facebook, Local websites.
• Setting goals, managing team activities, and performance to meet objectives and ensure the effectiveness performance of the campaigns.
• Handling all digital media billings and Telecom Egypt account as an account manager.


Company Details

IT Vision

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.itvision.com.eg

Sep 2013 to Dec 2013 (3 months)
Social Media Manager at SM Radar

Experience Details

Social Media Manager

Marketing/PR/Advertising

Manager

• Building then executing social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification
• Covered the role of Technical Account Manager for a couple of accounts including Vodafone Egypt.
• Managing social media team and coordinate with accounts managers and creative team to drive projects to
completion.
• Creating editorial calendars and compelling content that results in high response from the receiving audiences
• Develops, schedules and implements social media campaigns, obtaining the necessary approvals before posting.
• Handles day-to-day activities on social sites within the guidelines of the client.
• Work to develop social media key performance indicators (KPIs), track social media metrics, and monitor
relevant conversations.


Company Details

SM Radar

Cairo, Egypt

11-50 employees

Marketing and Advertising, Research

www.smradar.com

Oct 2012 to Aug 2013 (10 months)
Digital Marketing Team Leader at SM Radar

Experience Details

Digital Marketing Team Leader

Marketing/PR/Advertising

Experienced (Non-Manager)

• Planning and executing all web, SEO/SEM, email, social media and display advertising campaigns
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and
customer touch points
• Managing digital marketing team.
• Preparing pre-sales presentations.
• Support in sales meetings.


Company Details

SM Radar

Cairo, Egypt

11-50 employees

Marketing and Advertising, Research

www.smradar.com

Apr 2011 to Sep 2012 (1 year 5 months)
Digital Marketing Team Leader at IT Vision

Experience Details

Digital Marketing Team Leader

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

IT Vision

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.itvision.com.eg

Oct 2010 to Mar 2011 (5 months)
Digital Marketing Specialist at IT Vision

Experience Details

Digital Marketing Specialist

Marketing/PR/Advertising

Entry Level

• Recommending changes to websites & content after analyzing website analytics and doing keywords research in order to help improve SEO results.
Page 2
• Build, manage and optimize effective marketing campaigns for a diverse range of initiatives (e.g., revenue generation, user sign-ups and strategic investment) through Google Adwords PPC Campaigns.
• Analyze campaigns to ensure all campaign goals are met including start and end dates, impressions delivery and any associated actions


Company Details

IT Vision

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.itvision.com.eg

Nov 2009 to Oct 2010 (11 months)

Education

Bachelor's Degree in Computer Science

Education Details

Bachelor's Degree

Computer Science

Arab Open University, Egypt

C / Good / 65 - 75%

C++ Project Management Java Java script HTML Office

N/A

Arab Open University
2009 - 2013
BSc CS in Computer Science

Education Details

BSc CS

Computer Science

Open UK, Egypt

C / Good / 65 - 75%

N/A

N/A

Open UK
2008 - 2013

Certifications

Mini MBA
Dec 2013

Certificate details

Mini MBA

Dec 2013

N/A

N/A

N/A

RITI

RITI Advanced Management Progr

Training and Courses

Training/Course Details

General Diploma

Oct 2009

Human Development

N/A

Training/Course Details

Online Media Planning and Buying

Jan 2011

Econsultancy

N/A

Training/Course Details

Search marketing –effective organic (SEO) and paid (PPC) search

Jan 2011

Econsultancy

N/A

Training/Course Details

RITI Advanced Management Program (Mini MBA)

Dec 2013

The Regional IT Institute ( RITI)

• Marketing: A Key Success Factor • Mastering the Sales Process • Business in Global Context • Creating, Structuring and Managing Organizations • Business Strategy for Leaders • Understanding Business through Managerial Finance • Business Planning

Training/Course Details

Digital marketing planning

Nov 2013

PR Smith

N/A

Training/Course Details

The rules of digital marketing

Jan 2013

David Meerman Scott

N/A

Training/Course Details

Content Marketing

Jan 2014

Michael Brito

N/A

Training/Course Details

Mobile Marketing

Mar 2014

Jamie Turner

N/A

This profile is fresh!
Last update 10 days ago.

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Profile Skills and Keywords

ArabicBusiness Development ManagerBusiness-orientedCRMCSSComputer ScienceContent MarketingDigital MarketingDigital Marketing ManagerDigital Marketing PlanningDigital Marketing SpecialistDigital Marketing Team LeaderDigital Media ConsultantEnglishFootballGeneral DiplomaGeneral ManagerHTMLHard WorkerLearningMac OSMarketingMarketing And AdvertisingMedia Buying ManagerMicrosoft OfficeMicrosoft WindowsMini MBAMobile MarketingOnline AdvertisingOnline Media Planning And BuyingOrganizerPlannerProgrammingProject ManagementRITI Advanced Management Program (Mini MBA)ReadingResearchScope Communications & AdvertisingSearch Marketing effective Organic (SEO) And Paid (PPC) SearchSocial MediaSocial Media ManagerSwimmingTeam PlayerThe Rules Of Digital Marketing

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Advanced

: Advanced

: Advanced

Tools and Technologies

Microsoft Windows

Microsoft Windows

: Expert

: Extreme - I love it!

:

More than 7 years

Mac OS

Mac OS

: Expert

: Extreme - I love it!

:

3-5 years

Microsoft Office

Microsoft Office

: Advanced

: Extreme - I love it!

:

5-7 years

CRM

CRM

: Advanced

: Extreme - I love it!

:

1-3 years

Project Management

Project Management

: Advanced

: Extreme - I love it!

:

3-5 years

Programming

Programming

: Intermediate

: Extreme - I love it!

:

1-3 years

HTML

HTML

: Intermediate

: High

:

3-5 years

CSS

CSS

: Beginner

: High

:

1-3 years

Fields of Expertise

Digital Marketing

Digital Marketing

: Advanced

: Extreme - I love it!

:

5-7 years

Social Media

Social Media

: Advanced

: Extreme - I love it!

:

3-5 years

Online advertising

Online advertising

: Advanced

: Extreme - I love it!

:

5-7 years

Key Skills

Planner, Business-oriented, Hard worker, Organizer, Team Player

Online Presence

http://www.linkedin.com/in/otamimhttp://www.facebook.com/otamimhttp://www.twitter.com/otamim

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