Basic Info

Omima Maghrabi

4 years

Cairo, Egypt

Bachelor's Degree

Experienced

Work Experience

Regional manager at Citadel consultancy

Experience Details

Regional manager

Administration, Operations/Management, Business Development

Manager

Working with other managers; Assessing the productivity and achievements of the company; Recommending changes; Mentoring employees; implementing and enforcing company regulations; Planning and coordinate sales training sessions; Recruiting, interviewing and dismissing employees; Reviewing measures to achieve performance targets; Attending conferences, events and meetings


Company Details

Citadel consultancy

Giza, Egypt

11-50 employees

Legal Services, Business Services - Other

Www.citadelc.com

Jan 2014 to present (2 years 11 months)
Account Executive for Mobile Applications at Awakening Worldwide Ltd.

Experience Details

Account Executive for Mobile Applications

Marketing/PR/Advertising , Writing/Editorial, Human Resources

Experienced (Non-Manager)

Develop marketing strategy initiatives to improve community size and engagement
• Create, build and drive visibility and marketing campaigns, including pre/postrelease
strategies for
assigned digital accounts’ download and streaming platforms
• Provide ideas and inspiration in the concepting phase of marketing initiatives
• Drive consistent relevant traffic and leads from social network presence
• Develop benchmarks and goals for each campaign and ensure they are reached
• Produce onsite
content from scratch for new site builds as required
• Generate and present analytical reporting about digital music sales and create strategies around future
initiatives
• Build, manage and update iOS/Android Mobile Apps, following previously created strategy.
• Follow up with the CMS provider company regarding all technical issues.
• Devise and run marketing campaigns for events that target consumers
• Manage the implementation, tracking and measurement of marketing campaigns
• Collect and use data to inform new campaigns and the evaluation of existing campaigns
• Provide content and design ideas for newsletters and social media posts/campaigns
• Create social booms and viral engagements
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best
practices, and then act on the information
• Analyze all the mobile applications performance including marketing activities to calculate the ROI in a
monthly report


Company Details

Awakening Worldwide Ltd.

Cairo, Egypt

11-50 employees

Music , Media Production

http://www.awakeningworldwide.com/

Sep 2015 to present (1 year 3 months)
Media Monitoring Coordinator at Weber Shandwick

Experience Details

Media Monitoring Coordinator

Media/Journalism/Publishing

Entry Level

Analyze all the client new and competitors’ news in a monthly report.
• Keep abreast of professional development such as new techniques and current issues through continued
education and professional growth.
• Take much care of the client news especially the alert and the urgent ones.
• Prepare a weekly report contains the most important news that the client need to know.
• Support the practice teams through evaluation of the media coverage.
• Liaise with practice teams to produce the daily media monitoring report and distribute to Stakeholders.
• Monitor all print material (local, regional and international newspapers & magazines) on daily basis.
• Monitor online portals reporting on our client’s coverage and news.
• Categorize the stories according to: i) Media Channel, i.e.; Print/Newspaper, Radio, TV, and Web),
• Target audience and competitor activities in the market and keep demonstrating your knowledge.


Company Details

Weber Shandwick (multinational)

Cairo, Egypt

11-50 employees

Marketing and Advertising

N/A

Feb 2015 to Sep 2015 (7 months)
Social Media Executive at Buzz ON Digital

Experience Details

Social Media Executive

Marketing/PR/Advertising , Creative/Design/Art

Entry Level

Responsibility for hands on interaction within social media presences (facebook, twitter etc)  Work with clients to create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients' industries.  Collaborate with internal teams to create landing pages and optimize user experience  Create timely and engaging content optimized for platform used and intended audience.  Monitor sites for customer service opportunities and initiate conversations on behalf of the client.  Develop with account managers and clients at pitch meetings all the way through to delivery of the final advertisement, monitoring workflows, budgets, and schedules along the way.  Supervise and manage functions like training, hiring, and evaluating creative staff.  Brainstorm new and creative growth strategies


Company Details

Buzz ON Digital (multinational)

Giza, Egypt, Egypt

1-10 employees

Marketing and Advertising

N/A

Sep 2014 to Feb 2015 (5 months)
Head of Legal Department at Citadel Consultancy

Experience Details

Head of Legal Department

Administration, Business Development, Legal

Senior Management (e.g. VP, CEO)

Achieving our main targets, through getting successful cases, build an efficient relationship with customers and keep positive feedback.  Undertake direct work supporting Asylum Seeking applicants who have been identified as being a refugee and in need of assistance, providing a culturally sensitive service that supports these people in accessing services including Health, Education, Housing, employment, and Legal.
 Improve the coordination of support from such departments and as part of this role develop relationships with other local and National agencies.  To develop and maintain positive, collaborative working relationships with the departments, agencies and customers.  Seek new business channels.  Follow up and coordinate with Refugee staff who working on applications to ensure meeting process timing, quality service, and also maintaining excellent business relationship between Citadel, costumers and Key accounts through managing day to day issues and complaints.  Follow up customers with new updates about their cases.  Proper handling of customers complaints.  Building strong base with our partners.  Achieving agreements in target total in Middle East.  Adjudicate asylum applications, analyze the whole case through reporting, and explain risk factors.  Managing And Supervising Refugee Cases  Filling Humanitarian applications.  Monitor performance of project team.  Preparing Monthly reports.  Review applications and supporting evidence; conduct interviews; and research appropriate information provided by the Refugee and the Australian department.  Interpret and apply appropriate policy, regulations, statutes, and precedent decisions to make eligibility determinations.  Review information from law enforcement databases and other records to identify individuals who are ineligible for asylum due to national security, public safety safety, or other grounds.  Sharing new updates in performance or in the procedures with the team.  Ensure all customer complaints are resolved and that recurrences are prevented.


Company Details

Citadel Consultancy (multinational)

Giza, Egypt, Egypt

11-50 employees

Business Services - Other, Legal Services

N/A

Sep 2012 to Sep 2014 (2 years)
Social Media Executive at Buzz ON Digital For Digital Marketing

Experience Details

Social Media Executive

Business Development, Marketing/PR/Advertising

Entry Level

Responsibility for hands on interaction within social media presences (facebook, twitter etc)  Work with clients to create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients' industries.  Collaborate with internal teams to create landing pages and optimize user experience  Create timely and engaging content optimized for platform used and intended audience.  Monitor sites for customer service opportunities and initiate conversations on behalf of the client.  Develop with account managers and clients at pitch meetings all the way through to delivery of the final advertisement, monitoring workflows, budgets, and schedules along the way.  Supervise and manage functions like training, hiring, and evaluating creative staff.  Brainstorm new and creative growth strategies  Analyze and report social media actions on a monthly basis for successes and new opportunities.  Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc).  Use of a toolkit to measure and monitor social activity- find out what works, tweak and improve communications, tactics, campaigns etc  Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns  Close liaison with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered  Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)  Identify trends and insights, and optimize spend and performance based on the insights  Respond and react to changes within social networks – functionality, etiquette, reporting etc  Monitor and present relevant data, trends, successes, exceptions etc  Utilise great web etiquette skills to ensure you deliver the right message online, help people, stimulate discussions, encourage debate etc ‘Think on your feet’ real time content writing, online discussion, interactions etc. Creative input on content, ideas on social media viral marketing  Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points  Plan and implement budgets to ensure both quality and efficiency, and establish schedules on short- and long-term projects.  Work closely with the website development team and corporate communications  Enthusiasm with responsibility  Attends planning meetings and makes presentations to agency staff and clients to decide the strategic and creative direction of an advertising campaign.


Company Details

Buzz ON Digital For Digital Marketing

Giza, Egypt, Egypt

1-10 employees

Marketing and Advertising, Market Research , Business Services - Other

N/A

Feb 2014 to Feb 2014 (1 month)
Book Designer at EduGate

Experience Details

Book Designer

Creative/Design/Art

Entry Level

Responsible for creating the look and feel of a book


Company Details

EduGate

Cairo, Egypt

11-50 employees

Education, Writing and Editing

N/A

Oct 2011 to Feb 2012 (4 months)

Education

LL.B in Law

Education Details

LL.B

Law

Helwan University, Egypt

Not specified

N/A

N/A

Helwan University
2008 - 2012
This profile is fresh!
Last update 6 days ago.

Jobseeker photo

Profile Skills and Keywords

ABCAccount Executive For Mobile ApplicationsAdministrationArabicBook DesignerBusinessBusiness DevelopmentBusiness Services - OtherBuzz ON DigitalChocolateCitadel ConsultancyClient RelationCoffeeCreativeDesignDrawingDutchEditorialEducationEnglishHead Of Legal DepartmentHorror MoviesHuman ResourcesJournalismLawLegalLegal ServicesManagementMarket ResearchMarketingMarketing And AdvertisingMediaMedia Monitoring CoordinatorMedia ProductionMusicPublishingReadingRegional ManagerSmokingSocial MediaSocial Media ExecutiveWeber ShandwickWritingWriting And Editing

Self-assesed Skills

Languages

English

English

: Fluent

: Fluent

: Fluent

: Fluent

Arabic

Arabic

: Fluent

: Intermediate

: Fluent

: Fluent

Dutch

Dutch

: Advanced

: Beginner

: Beginner

: Beginner

Fields of Expertise

Management

Management

: Advanced

: Extreme - I love it!

:

1-3 years

Client Relation

Client Relation

: Intermediate

: Extreme - I love it!

:

1-3 years

Social Media

Social Media

: Beginner

: Extreme - I love it!

:

1-3 years

Business Development

Business Development

: Little knowledge

: Extreme - I love it!

:

Less than 1 year

Online Presence

https://www.linkedin.com/https://www.facebook.com/https://twitter.com/

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