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Omar Hassan Khalifa

Business Development Executive at Yajny ( A subsidiary company of Araby Ads )

New Cairo, Cairo, Egypt

Work Experience

  • Business Development ExecutiveFull Time

    Yajny ( A subsidiary company of Araby Ads )

    Oct 2021 - Present -3 yrs, 8 months

    Egypt , Giza

    • Job Details:Develop and execute sales plans to meet sales goals. Attract new clients by innovating and overseeing the sales process for the business. Grow business through the development of new leads and new contacts. Identify new revenue opportunities. Build business relationships with current and potential clients. Collaborate with management on sales goals. Develop and execute sales strategies to grow business. Lead negotiation with potential clients. Own the sales lifecycle from prospecting to implementation. Manage virtual and in-person sales meetings. Identify emerging markets and market shifts while being fully aware of new products and competition status. Research partners, identify key players and generate interest. Deliver a great experience to our partners. Forecast, measure, and report the results of projects or deals with partners.
  • Influencers & Partnerships RepresentativeFull Time

    Yajny ( A subsidiary company of Araby ads )

    Nov 2020 - Sep 2021 -10 months

    Egypt , Cairo

    • Job Details:Develop and execute influencer marketing strategies and creative campaigns. Identify and build relationships with prominent influencers. Brainstorm new, creative approaches to influencer campaigns. Work alongside the Data Science & Audience Insights team and use our social listening tools to identify and build an understanding our target audiences and trends. Research relevant industry experts, competitors, target audience and users. Agree objectives for campaigns considering traffic, brand awareness, customer retention, online reputation, leads or sales as a starting point. Keep abreast of emerging trends, technologies, and influencers. 1 INTERPERSONAL SKILLS Excellent communication, interpersonal & negotiation skills High level of self-motivation & commitment Dynamic & looking for challenges Active & punctual in meeting deadlines Self-initiative & able to work under pressure Creative, problem solving, and analytical abilities Strong leadership Effective team member LANGUAGES English Arabic PERSONAL HOBBIES Football Swimming Ping Pong Traveling Padel Define the right approach for influencers to meet the set objectives. Identify and communicate with relevant influencers, negotiating fair rates for content, and ensuring the relevant agreements are in place. Work alongside the internal team and our Content & Digital PR team to define and manage the social strategy. This may also include working alongside the Paid Media team when amplifying social campaigns. Effectively manage the campaigns, ensuring they’re delivered on time, to a high standard; communicating with social influencers and platforms will be necessary, as well as internal communications, with the Creative, Content & Digital PR, and Paid Media teams. Analyze the end of campaign performance, coming back to the campaign objectives and business goals, and identifying successes and areas for improvement. Build responses to prospects’ briefs, identifying areas for improvement and ideas for new activity and be able to present these in a compelling way to senior stakeholders. Create a systematic, process-driven approach to partner outreach and relationship management. Identify and source partnership opportunities through inbound lead follow-up and outbound calls, emails, and client visits. Research partners, identify key players and generate interest. Collaborate with senior management and other marketing teammates to align our internal goals with new and existing partner relationships. Negotiate and finalize deals in accordance with company’s contract guidelines and policies. Deliver a great experience to our partners. Forecast, measure, and report the results of various projects with partners, including co- created and/or co-branded content promotions, lead sharing, and/or event partnerships. Keep a great ongoing relationship with current partners and offer new ways to grow the partnership.
  • Senior Account ExecutiveFull Time

    The Influencers Social Media & PR Agency

    Jan 2019 - Oct 2020 -1 yr, 9 months

    Egypt , Cairo

    • Job Details:Develop influencer creative briefs for campaigns ranging from experiential to seeding, making recommendations to both clients and influencers. Choose and recommend the suitable influencers based on the campaign’s objectives & goals. Brainstorm influences campaign’s ideas and present it to the client and implement it. Manage all aspects of influencer campaigns, including outreach, negotiation, and campaign tracking, and across multiple verticals, including fashion, travel, F&B, and launching new apps. Creating detailed business plans to facilitate the attainment of goals and quotas. Unearthing new sales opportunities through networking and turn them into long term partnerships. Present products to prospective clients. Provide professional after-sales support to enhance the customers’ dedication. Remain in frequent contact with the clients in your responsibility to understand their needs. Respond to complaints and resolve issues aiming to customer contentment and the preservation of company’s reputation. Negotiate agreements and keep records of sales and data. Meet with clients to discuss goals, objectives, and needs. Identify public relations requirements and possible audiences. Design and implement the PR campaigns. Present campaign ideas to client. Provide guidance and leadership to junior digital marketeers. Brief media, creative, and research staff. Handle budgets and manage campaign costs. Participate in creating and presenting pitches. Prospect, negotiate and close agreements. Create marketing plans. Schedule advertisements for publications.
  • Account ManagerFull Time

    Afqar Studio

    Jan 2016 - Dec 2018 -2 yrs, 11 months

    Egypt , Cairo

    • Job Details:Development of brand awareness and online reputation. • Administrate the creation and publishing of relevant, original, high-quality content. • Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns. • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. • Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action. • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
  • Education

    • Bachelor's Degree in Marketing & Management

      Future University in Egypt (FUE)

      Jan 2015 

    Skills

    • Create Marketing Strategies
    • Marketing
    • Marketing Research
    • Advertising Campaigns
    • E-Marketing
    • Analytics
    • Content Creation
    • Community Management

    Languages

    • Arabic

      Fluent
    • English

      Advanced
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