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Olaonipekun Timothy Okunowo

A senior sales and marketing strategist

Lagos, Nigeria

Work Experience

  • Principal PartnerFull Time

    JQ Consult Limited

    Feb 2016 - Present -9 yrs, 4 months

    Nigeria , Lagos

    • Job Details:JQ Consult is a dynamic business umbrella with presence in Public Relations, Marketing Communications, Experiential Marketing and Business Management Consulting utilizing our expertise to proffer and deploy simple but effective solutions to business challenges. Key Job Role: • Has overall leadership role of setting strategic direction in driving the company’s business objectives, managing client portfolios and identifying new businesses opportunities. • Sets priorities and manage the day to day business of the Company and ensure its growth and development based on its business plans and goals. • Constantly develop the workforce of the Company to deliver on business goals and establish a culture of high employee engagement, professional and operational excellence as well as outstanding customer service. • Manage relationships with key stakeholders - government, regulatory authorities, etc., balance the requirements of these stakeholders.
  • Head Marketing/Corporate CommunicationsFull Time

    Huawei Technologies Co, Limited

    Jun 2014 - Jan 2016 -1 yr, 7 months

    Nigeria , Lagos

    • Job Details: Huawei is a leading global information and communications technology (ICT) solutions provider. Driven by responsible operations, ongoing innovation, and open collaboration, we have established a competitive ICT portfolio of end-to-end solutions in telecom and enterprise networks, devices, and cloud computing. A Global Fortune 500 company, whose ICT solutions, products, and services are used in more than 170 countries and regions, serving over one-third of the world's population with over 170,000 employees. Key Job Role: • Developed Sales and Marketing Strategy that drives the creation and implementation of the company’s marketing and sales strategy to increase market share and profitability in each business segment including consumer, B2B, customer service, and channel. • Performed overall leadership role of setting strategic marketing directions, which consists- Marketing Communications, Trade/Retail Marketing, Corporate Communications, Consumer experience) to ensure end to end planning and execution strategies aligned with achieve overall business objectives. • Management of marketing resources to maximize collaboration, efficiency and creativity in the building and maintenance of consistent branding or corporate identity across marketing communication channels. • Team management roles which would ensure retention of best talents for the business by grooming, motivating, and imbibing CAN DO spirits in the team.
  • Account DirectorFull Time

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    Jan 2014 - Jun 2014 -5 months

    Egypt , Cairo

    • Job Details:EXP Marketing is Africa’s leading experiential marketing agency with core competence in brand activation, event, sponsorship and social marketing with offices in 16 African countries. Key Job Role: • Accountable for new business development and management of exiting business portfolios by developing niche business prepositions and solutions. • Provided business leadership in terms of client relationship management, customer knowledge, strategic planning, financial planning and long-term market positioning. • Directed experiential campaign projects by infusing brand direction, operational efficiency, resource/quality control and ensuring global marketing best practice is adhere to in all executions. • Managed team by attracting, training, retaining and mentoring talents to ensure right skills sets and motivation of personnel aligns with business needs at every level.
  • Head Marketing CommunicationsFull Time

    PZ Cussons PLC

    Nov 2007 - Nov 2013 -6 yrs

    Nigeria , Lagos

    • Job Details:PZ Cussons Plc is listed on both the London Stock exchange and Nigeria Stock exchange and is consistently ranked among FTSE – 100 companies by market capitalization. It operates in many of the world’s fastest growing markets with an extensive global network in Asia Pacific region, South Asia, Europe, Africa, the United Kingdom and the Americas. PZ Cussons Nigeria has a history of over 100 years in manufacturing (FMCG) and general merchandise in Nigeria. PZ Cussons Plc. Nigeria has six strategic business units with an average turnover of N 85bn annually Growth Path Nov’07-May’09 Consumer Marketing Manager (Brand Communication/Promotion) Jun’09-May’11 Senior Category Manager Jun’11- Nov’13 Senior Marketing Manager (Head, MarCom) Key Job Role: Head, Marketing Communications (Electricals) - Africa • Performed leadership role responsible for setting strategic directions and goals for marketing/corporate communications and consumers’ experience strategy to gain market share and increase profitability in line with overall business objectives. • Lead and coordinated a team of marketing, research, advertising and public relations managers by assigning job tasks, facilitating inter-departmental communications and managing external communications. • Developed and refined marketing goals, promotional activities and branding in consultation with marketing/sales staff and clients. Directing market analysis and research to identify trends and opportunities is another marketing job duty. • Managed internal communications, press releases and speeches given by executives, as well as Web or social media presence. As Senior Category Manager (Personal Care) - Africa • As Head, Personal Care Category, (Imperial Leather, Cussons Baby, Carex, Premier & Robb); had an overall leadership role with direct reporting line to the Marketing Director in driving the business portfolio worth $200M dollars, which contributes 40% of the company’s yearly turnover and 30% contribution of yearly profit. • Responsible for a healthy and profitable business portfolio that was driven by consumer-centric NPD, structured product portfolio, efficient supply chain management, organised trade channel and effective communication campaigns. • Coordinated overall business marketing communications strategy that supports other product categories in terms of marketing communications, consumer marketing, marketing researches and corporate communications. As Consumer Marketing Manager (Electricals) – West Africa • Accountable for conceptualization, planning and execution of all marketing supports strategies in line with set marketing objectives. • Managed implementation of all brand communication campaigns and ensured agreed objectives were achieved with good results. • Directed market analysis and research to identify trends and opportunities. • Managed relationships of all marketing support agencies/ vendors.
  • Education

    • MBA in Business Administrations

      Ambrose Alli University

      Jan 2008 - Jan 2010 - 2 yr

    • BA in Mass Communications

      Ambrose Alli University

      Jan 2000 - Jan 2004 - 4 yr

    Skills

    Languages

    • English

      Fluent
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