Nada Mohamed Alaa

CRM Specialist (Customer Relationship Management Specialist)Full Time

• Job Details:*Dealing with & managing almentor users’ data, importing and segmentation to create targeted campaigns. *Collaborating with the Marketing Growth team to manage, create and launch different campaigns. *Creating content for almentor email marketing campaigns & notifications. *Performing A/B testing to optimize the campaign performance. *Handling the email newsletter campaigns through different tools. *Sending web push notifications and mobile app notifications to inform the customers of our campaigns, offers, mentors, courses, talks & books. *Suggesting some mobile app developments to improve the user experience. *Sending SMS marketing campaigns to increase awareness about almentor. *Creating reports for each task to track the performance. *Collaborating with the Graphic Design team to create the needed designs for the campaigns. *Revision of the titles and designs for each campaign.

Email Marketing and Communications SpecialistFull Time

• Job Details:• Launch email marketing campaigns to promote Hindawi’s journals and special issues. • Respond to different inquires of the potential authors to ensure clear understanding of the journal policies and the manuscripts’ review process. • Arrange omitting the non‐potential or not interested authors from Hindawi’s mailing list. • Classify the potential authors’ feedback into positive and negative to improve the work process. • Edit any changes in the authors’ profiles to keep the database updated. • Handle any inquiries, through the CRM, from authors, editors or reviewers received at the journals’ email accounts in order to provide any needed information about these journals.