Basic Info

Mohamed Shehata

11 years

Alexandria, Egypt

Bachelor's Degree

Manager

Work Experience

Marketing Manager at Nour El Din El Sherif for Trading Vehicles

Experience Details

Marketing Manager

Marketing/PR/Advertising

Manager

 Manage and coordinate all marketing, advertising and promotional staff and activities
 Conduct market research to determine market requirements for existing and future products
 Analysis of customer research, current market conditions and competitor information
 Develop and implement marketing plans and projects for new and existing products
 expand and develop marketing platforms
 manage the productivity of the marketing plans and projects
 monitor, review and report on all marketing activity and results
 determine and manage the marketing budget
 deliver marketing activity within agreed budget
 report on return on investment and key performance metrics
 develop pricing strategy
 create marketing presentations
 liaise with media and advertising
 collaborate with the sales function
 monitor industry best practices


Company Details

Nour El Din El Sherif for Trading Vehicles

Alexandria, Egypt

101-500 employees

Automotive

N/A

Dec 2015 to present (1 year)
CRM Manager at Nour El Din El Sherif For Trading Vehicles

Experience Details

CRM Manager

Marketing/PR/Advertising

Manager

 listening to customer requirements and presenting appropriately to make a sale;
 maintaining and developing relationships with existing customers in person and via telephone calls and emails;
 cold calling to arrange meetings with potential customers to prospect for new business;
 acting as a contact between a company and its existing and potential markets;
 negotiating the terms of an agreement and closing sales;
 gathering market and customer information;
 representing the organization at trade exhibitions, events and demonstrations;
 negotiating on price, costs, delivery and specifications with buyers and managers;
 challenging any objections with a view to getting the customer to buy;
 advising on forthcoming product developments and discussing special promotions;
 creating detailed proposal documents, often as part of a formal bidding process that is largely dictated by the prospective customer;
 recording sales and order information and sending copies to the sales office, or entering into a computer system;
 reviewing your own sales performance, aiming to meet or exceed targets;
 gaining a clear understanding of customers' businesses and requirements;
 making accurate, rapid cost calculations and providing customers with quotations;
 feeding future buying trends back to employers;
 Attending team meeting and sharing best practice with colleagues.


Company Details

Nour El Din El Sherif For Trading Vehicles

Alexandria, Egypt

101-500 employees

Automotive

N/A

Dec 2015 to present (1 year)
Marketing Manager at Talaat Patisserie.

Experience Details

Marketing Manager

Marketing/PR/Advertising

Manager

Plan marketing and branding objectives.
 Expand product solutions and offerings.
 Prepare marketing strategies alongside other company executives and staff.
 Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
 Prepare and adhere to budgets.
 Oversee creation and delivery of press releases, advertisements, and other marketing materials.
 Design print ads and publications.
 Ensure brand messages are consistent.
 Gather and analyze customer insight.
 Nurture and enrich all external perceptions of the company and growth of market share.
engage consumers on social media.
 Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
 Lead all areas of content generation and production across all media platforms.
 Take calculated risks based on data-driven analytics.
 Drive overall CRM and direct marketing.
 Engage other organizations within the community.
 Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
Develop and lead a marketing team that will develop and execute


Company Details

Talaat Patisserie.

Cairo, Egypt

101-500 employees

Food and Beverage Production

http://www.talaatpatisserie.com/index.php/en/

Oct 2014 to Dec 2015 (1 year 2 months)
Senior Marketing at T.H.M Group for trading and projects.

Experience Details

Senior Marketing

Marketing/PR/Advertising

Experienced (Non-Manager)

- Assist on conducting quality reports gathered from customers and effective competitive shopping studies.
- Closely monitors and analyzes sales volumes, market share trends and competitive activity.
- Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
- Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria.
- Coordinates product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, consultants and advertising agencies).
- Analyzes consumption and compares results to established objectives to assure the effectiveness of marketing programs.
- Responsible for formulating the brands long-term strategy and developing and executing marketing plans.
- Define the brand’s pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly.
- Execute marketing initiatives in support of long term strategies through leadership of the business team.
- Accountable for delivering the brand’s profit, volume and market share objectives.


Company Details

T.H.M Group for trading and projects.

Alexandria, Egypt

501-1000 employees

Food and Beverage Production

N/A

Oct 2012 to Oct 2014 (2 years)
Social Media Specialist at Alex Express

Experience Details

Social Media Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

- Manage social media properties (Facebook, Twitter), including daily monitoring, posting, and content development.
- Coordinate and implement social media marketing communication projects with responsibilities that include social media advertising and creating brand awareness online.


Company Details

Alex Express

Alexandria, Egypt

51-100 employees

Medical Devices and Supplies

N/A

Sep 2011 to Oct 2012 (1 year 1 month)
Senior Marketing & P.R at Alex Express

Experience Details

Senior Marketing & P.R

Marketing/PR/Advertising

Experienced (Non-Manager)

- Developing and implementing creative marketing strategies that will make an impact, support the brand and drive sales and online traffic.
- Managing the marketing budget on a day to day basis.
- Producing innovative and cost-effective promotions both in print and online.
- Developing and maximising third party relationships to deliver on brand objectives and strategies.
- Delivering an events programme, to ensure that brand presence is maximised and strategic objectives are met.


Company Details

Alex Express

Alexandria, Egypt

51-100 employees

Medical Devices and Supplies

N/A

Dec 2009 to Oct 2012 (2 years 10 months)
Marketing & P.R Agent at ALICO AIG Life Insurance,

Experience Details

Marketing & P.R Agent

Marketing/PR/Advertising

Experienced (Non-Manager)

• listening to customer requirements and presenting appropriately to make a sale;
• maintaining and developing relationships with existing customers in person and via telephone calls and emails;
• cold calling to arrange meetings with potential customers to prospect for new business;
• acting as a contact between a company and its existing and potential markets;
• negotiating the terms of an agreement and closing sales;
• gathering market and customer information;
• representing the organization at trade exhibitions, events and demonstrations;
• negotiating on price, costs, delivery and specifications with buyers and managers;
• challenging any objections with a view to getting the customer to buy;
• advising on forthcoming product developments and discussing special promotions;
• creating detailed proposal documents, often as part of a formal bidding process that is largely dictated by the prospective customer;
• recording sales and order information and sending copies to the sales office, or entering into a computer system;
• reviewing your own sales performance, aiming to meet or exceed targets;
• gaining a clear understanding of customers' businesses and requirements;
• making accurate, rapid cost calculations and providing customers with quotations;
• feeding future buying trends back to employers;
• Attending team meeting and sharing best practice with colleagues.


Company Details

ALICO AIG Life Insurance, (multinational)

Alexandria, Egypt

101-500 employees

Insurance

N/A

Aug 2008 to Jul 2009 (11 months)
Sales at Barclays

Experience Details

Sales

Banking

Entry Level

• Credit sales


Company Details

Barclays (multinational)

Alexandria, Egypt, Egypt

101-500 employees

Banking

N/A

Jun 2007 to Jul 2008 (1 year 1 month)
Sales & Marketing at Asma Group

Experience Details

Sales & Marketing

Sales/Retail

Entry Level

• Presenting products to clients
• Follow up with clients


Company Details

Asma Group

Alexandria, Egypt

51-100 employees

Electronics and Semiconductors

N/A

Jul 2006 to Nov 2006 (4 months)
Crew Member at McDonalds

Experience Details

Crew Member

Hospitality/Hotels/Food Services

Student

• Crew members work in the kitchen preparing food and at the front counter helping customers through the ordering process. Team member job duties include operating a cash register, running the drive-thru, cooking Big Macs and other menu items, cleaning the restaurant, and completing other assigned tasks.


Company Details

McDonalds (multinational)

Alexandria, Egypt

501-1000 employees

Food and Beverage Production

N/A

Jun 2003 to Jul 2005 (2 years 1 month)

Education

Bachelor's Degree in Accounting.

Education Details

Bachelor's Degree

Accounting.

faculty of commerce, Egypt

C / Good / 65 - 75%

N/A

N/A

faculty of commerce
2004 - 2005
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Gamal Abd El Nasser Military high school

Egypt

2004

B / Very Good / 75 - 85%

N/A

Gamal Abd El Nasser Military high school
2004

Training and Courses

Training/Course Details

Investment Portfolio Composing

Jun 2009

Alexandria University

N/A

Training/Course Details

Corporate Communication

Aug 2011

Institute of Global Business Solutions

N/A

Training/Course Details

Digital Marketing

Jun 2016

Shaw Academy

N/A

Training/Course Details

Train the Trainer

Aug 2013

T.H.M Group

N/A

Training/Course Details

Business English and computer certification

May 2010

Amideast

N/A

This profile is not updated!
Last update more than 2 months ago.

Jobseeker photo

Profile Skills and Keywords

ALICO AIG Life Insurance,Accounting.Adobe PhotoshopAutomotiveBankingBarclaysBusiness DevelopmentBusiness English And Computer CertificationCRM ManagerCommunicatorCorporate CommunicationCrew MemberDigital MarketingElectronics And SemiconductorsEnglishFood And Beverage ProductionFood ServicesHospitalityInsuranceInvestment Portfolio ComposingMarketingMarketing & P.R AgentMarketing ManagerMcDonaldsMedical Devices And SuppliesPhotoshopPlannerProblem SolverRetailSalesSales & MarketingSenior MarketingSenior Marketing & P.RSocialSocial MediaSocial Media SpecialistTeam PlayerTrain The Trainer

Self-assesed Skills

Languages

English

English

: Advanced

: Advanced

: Fluent

: Fluent

Tools and Technologies

Social Media

Social Media

: Expert

: Extreme - I love it!

:

3-5 years

Adobe Photoshop

Adobe Photoshop

: Beginner

: Extreme - I love it!

:

1-3 years

Fields of Expertise

Marketing

Marketing

: Expert

: Extreme - I love it!

:

5-7 years

photoshop

photoshop

: Beginner

: Extreme - I love it!

:

1-3 years

Key Skills

Planner, Communicator, Problem Solver, Social, Team Player

Online Presence

http://www.linkedin.com/profile/view?id=170499315&trk=hb_tab_pro_tophttp://www.facebook.com/mohamd.shahatahttps://twitter.com/MS7_Shehata

Like Mohamed`s profile? Share it!

Get Your own Wuzzuf Profile Now !

Employer? If you're representing an organization or an enterprise, Signup here for FREE to see Mohamed's full profile and find more great talent and professionals to join your team.