Basic Info

Mohamed Farrag

More than 15 years

Kuwait, Kuwait

Bachelor's Degree

Senior Management

Work Experience

Operations Manager at International Entertainment Group

Experience Details

Operations Manager

Manufacturing/Production

Manager

Achievements I am proud of:

• Got from IAAPA the Designation “IAAPA Certified Attractions Manager” – ICAM

• Certified as “Rookie” from IAAPA (International Association of Amusement Parks)

• I am the 1st to Implement a new way in operations “How to control the Revenue NOT the Customer”

• I am the 1st to implement the idea of “Upselling” in the Entertainment Business & converting the Ride Operators to be “Sales People” selling their Rides & Attractions

• Creating the 1st Parade in the Gulf Area

• Converting the Staff to be Entertainers NOT only normal Ride Operators

• Daily Competitions and Promotions in the Merchandise & Redemption Machines which never happened before

• Created the Challenge Spirit between the Staff

My Responsibilities are:
• Fully responsible about (4) Existing Entertainment Centers (Over 20,000 Sq. M)
• Managing (92) employees including Supervisors / Assistant Supervisors / Floor Staff & Technical / F&B and admin & Cashiers
• Fully responsible about achieving the Daily / Monthly & yearly Forecasted Target
• Created (5) Manuals for Safety and for Career Path / Risk Management and Other Manuals
• Making the Yearly Budget (Over 5 Million Kuwaiti Dinar)
• Selection of New Rides / Attractions / Redemption & Merchandise Items

Now as part of my job I am fully responsible about (2) upcoming projects in Kuwait


Company Details

International Entertainment Group (multinational)

Kuwait

101-500 employees

Entertainment

N/A

Mar 2013 to present (4 years 4 months)
Consultant for Establishing a New Theme Park in Egypt (Billy Beez) at Billy Beez (Al Hokair Project)

Experience Details

Consultant for Establishing a New Theme Park in Egypt (Billy Beez)

Operations/Management

Manager

My Responsibilities was:
• Selection of all games
• Supervising the Construction & Installations
• Hiring Staff & providing all necessary training
• Creating the menu and the F&B Department & Kitchen
• Creating All Paper Work and Forms & Checklists & Manuals needed for Operation


Company Details

Billy Beez (Al Hokair Project)

Cairo, Egypt

501-1000 employees

Entertainment

N/A

Feb 2012 to Feb 2013 (1 year)
Entertainment Manager at Al Shallal Theme Park

Experience Details

Entertainment Manager

Operations/Management

Manager

Achievements During My Job:

A. Ice Rink Area:

• Fully responsible about the Ice Rink Area (1500 Sq. m – Olympic Size)
• Work started before the opening and was supervising the filling of water & measure of the ice thickness to be ready for operation
• Got also the experience of Driving the Zamboni
• Fully responsible about (52) Persons: Maintenance / Technical staff of Sound & Light / Shoes Counter / Ice Rangers / Supervisors / Admission / Admin Staff)
• Started a school for teaching kids Ice Skating
• Created the 1st Saudi Team for Ice Shows
• Organized lot of Ice Skating Shows including the Script and the Full Choreography and some of the Shows was International
• Choreography & Organization of the Biggest Ice Show held in the Middle East "Al Shallal on Ice"
• Choreography & Organization of the Biggest Historical Show in the Middle East
• Fully Responsible about the Daily Operation
• Created (2) Special Characters of the park and produced them in China


B. The other part of the Job was the Entertainment Activities in the park & the daily operation of the Park

• Responsible about the Public Relations for the mother company “Fakieh Touristic Group” including:

o Photos and Video Shootings for different properties and Editing / creating presentations

o Supervising the website and the updates

o Press Releases / media relations

o Staff Orientation & Training (Management / Risk & Crisis / Saving Environment / Environmental Management Systems, ….etc)

o Arrangements of Board of Directors Meetings / Press Conferences / International Relations

o Other Public Relations Activities


Company Details

Al Shallal Theme Park

Jeddah, Saudi Arabia

501-1000 employees

Entertainment

N/A

Nov 2004 to Feb 2008 (3 years 3 months)

Achievements

See Achievements

Achievements I am proud of: • I am the 1st to implement the idea of “Upselling” in the Entertainment Business & converting the Ride Operators to be “Sales People” selling their Rides & Attractions • Creating the 1st Parade in the Gulf Area • Converting the Staff to be Entertainers NOT only normal Ride Operators • Daily Competitions and Promotions in the Merchandise & Redemption Machines which never happened before • Created the Challenge Spirit between the Staff • Created the 1st Automated Check-list through Tablets instead of using the regular Paper Check-list including the option of Maintenance Job Order

Education

Bachelor of Commerce in Accounting

Education Details

Bachelor of Commerce

Accounting

Suez Canal University, Egypt

Not specified

N/A

N/A

Suez Canal University
1981 - 1986
High School - Thanaweya Amma

High School Details

Thanaweya Amma

St. George College

Egypt

1981

C / Good / 65 - 75%

N/A

St. George College
1981

Certifications

IAAPA Certified Attractions Manager (ICAM)
Mar 2016

Certificate details

IAAPA Certified Attractions Manager (ICAM)

Mar 2016

N/A

N/A

N/A

IAAPA

N/A

IAAPA Certified Attractions Leader (ICAL)
Oct 2016

Certificate details

IAAPA Certified Attractions Leader (ICAL)

Oct 2016

N/A

N/A

N/A

IAAPA

N/A

Training and Courses

Oracle Training at Tamdeen Entertainment
Jun 2014

Training/Course Details

Oracle Training

Jun 2014

Tamdeen Entertainment

N/A

Intercard at Intercard
Jan 2005

Training/Course Details

Intercard

Jan 2005

Intercard

N/A

This profile is outdated!
Last update more than 7 months ago.

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Profile Skills and Keywords

AccountingAdaptiveArabicBusiness-orientedComputer SkillsConsultant For Establishing A New Theme Park In Egypt (Billy Beez)EnglishEntertainmentEntertainment ManagerFlexibleIAAPA Certified Attractions Leader (ICAL)IAAPA Certified Attractions Manager (ICAM)IntercardInternational Entertainment GroupManagementManufacturingNegotiatorOperationsOperations ManagerOracle TrainingPresenterProblem SolverProductionTelecommunication

Self-assesed Skills

Languages

English

English

: Fluent

: Fluent

: Fluent

: Fluent

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

Tools and Technologies

Computer Skills

Computer Skills

: Expert

: Extreme - I love it!

:

More than 7 years

Telecommunication

Telecommunication

: Expert

: Extreme - I love it!

:

More than 7 years

Fields of Expertise

Operations

Operations

: Expert

: Extreme - I love it!

:

More than 7 years

Entertainment

Entertainment

: Expert

: Extreme - I love it!

:

More than 7 years

Management

Management

: Expert

: Extreme - I love it!

:

More than 7 years

Key Skills

Business-oriented, Negotiator, Presenter, Problem Solver, Flexible / Adaptive

Online Presence

https://www.linkedin.com/in/mohamedfarrag64https://www.facebook.com/mohamed.farrag64

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