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Mohamed Magdy Eldahshan

Senior Digital Marketing Analyst at Genpact

New Cairo, Cairo, Egypt

Work Experience

  • Senior Digital Marketing Analyst

    Genpact

    Oct 2023 - Present -1 yr, 11 months

    Egypt

    • Job Details:Led performance reviews for Snapchat campaigns, offering strategic recommendations to improve targeting and engagement. Utilized multiple marketing tools and integrations to export specific reports and analyze cross-channel performance. Designed tailored digital strategies based on client objectives and platform capabilities. Collaborated with cross-functional teams to resolve technical issues and optimize campaign delivery. Delivered clear, actionable reports that guided client decisions and marketing adjustments.
  • Marketing Consultant

    Genpact

    Mar 2023 - Oct 2023 -7 months

    Egypt

    • Job Details:Advised clients on audience segmentation, bid strategies, and budget allocation. Managed end-to-end campaign execution, ensuring alignment with brand goals. Conducted performance reviews and shared insights to refine future strategies. Supported clients in launching and scaling Snap ad campaigns effectively.
  • Co-founder & Marketing Lead

    Eldahshan Automotive

    Mar 2019 - Mar 2022 -3 yrs

    Egypt

    • Job Details:Built and scaled a successful automotive business with a strong market presence. Led marketing and sales strategy, driving consistent growth and customer acquisition. Oversaw team expansion and operational efficiency across departments. Developed campaigns that elevated brand visibility and customer engagement.
  • Freelance Media Buyer

    Various Clients

    Mar 2019 - Mar 2022 -3 yrs

    • Job Details:Managed paid media campaigns across platforms including Meta Ads, Google Ads, and TikTok Ads for small businesses and startups. Developed media plans tailored to client budgets and growth goals, focusing on performance and ROI. Handled audience targeting, creative testing, and bid strategy adjustments to improve campaign efficiency.
  • Education

    • Master's Degree in Business

      Modern Sciences and Arts University (MSA)

      Jan 2024 - Jan 2026 - 2 yr

    • Bachelor's Degree

      Tanta University

      Jan 2020 

    Achievements

    Employee of the year 2 times Employee of the quarter 3 times

    Skills

    • Social Media
    • E-Marketing
    • Marketing
    • Media Buying (Snapchat, Meta, Google)
    • CRM & Funnel Analysis (Salesforce)
    • SEO & SEM Strategy
    • Project & Time Management

    Languages

    • Arabic

      Fluent
    • English

      Advanced
    • French

      Beginner
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