Basic Info

Mina Morcos

5 years

Haram, Egypt

Bachelor's Degree

Manager

Work Experience

Marketing Supervisor at TEZ TOUR

Experience Details

Marketing Supervisor

Marketing/PR/Advertising

Manager

- Marketing Supervisor at TEZ TOUR, Egypt. ( November 2014 till present)
o Job Description:
- Designing, implementing, and facilitating annual marketing strategies
for the company.
- Supporting and facilitating development and execution of marketing
plans.
- Translating business department objectives and strategies to prepare
brand portfolio objective, plans, strategies to facilitate the growth of
business unit.
- Developing marketing strategy depending on the knowledge of
organizational policy, market nature, royalty and copyright
requirements, and markup and cost factors.
- Planning and administering the marketing operations budget of the
organization.
- Negotiating with agents to secure correspondences for translating
materials into any other media.
- Editing materials in accordance with specific customer on market
requirement.
- Developing promotional materials, which include marketing print and
collateral copies.
- Assisting in strategic plans for client demonstrations, presentations,
displays, etc.
- Working with regional offices to design and implement prospective and
client contact system.
- Developing and administering marketing database that includes
prospect and client information, access to financial documents and
reports, applications of mailing list, etc.
- Supervising client services administrator, regional marketing managers,
practice development manager, marketing assistant and
communications manager.
- Making hiring and staffing decisions within the marketing department.
- Building developing marketing team that is competent, dedicated,
commercially astute and efficient.
- Managing daily activities with marketing and press communication
agencies.
- Developing and delivering insightful strategies and presentations to the
executive committee and business department where appropriate.
- Ensuring that the business department modifies its use of support and
shared services.
- Assisting the business department to meet its goals objectives


Company Details

TEZ TOUR (multinational)

Cairo, Egypt

More than 1000 employees

Transportation, Travel and Tourism, Entertainment

www.tez-tour.com

Oct 2014 to present (2 years 2 months)
Technical Support Officer at Sykes enterprises, Sony UK

Experience Details

Technical Support Officer

Installation/Maintenance/Repair, IT/Software Development

Experienced (Non-Manager)

N/A


Company Details

Sykes enterprises, Sony UK (multinational)

Cairo, Egypt

501-1000 employees

Telecommunications

N/A

Jul 2013 to Aug 2014 (1 year 1 month)
Marketing Specialist at Premier training and consulting

Experience Details

Marketing Specialist

Marketing/PR/Advertising

Entry Level

SUMMARY
Responsible for developing rich, quality content for online sites.
PRIMARY RESPONSIBILITIES
Develop easy-to-use, clear, concise, comprehensible content.
Research web copy.
Create sites that are optimized for search engines.
Develop relationships with websites to obtain quality links.
Improve search-engine rankings.
Develop and maintain social media profiles on Twitter, Facebook, and LinkedIn.
Send out quality messages on these channels.
Drive traffic to websites using a variety of methods.
Ensure content appears high on search rankings.
Develop density of desired keyword on page
Research popularity of sites linking to page.
Develop pay-per-click advertising campaigns.
Create Internet ads.
Establish an effective presence on social media sites.
Monitor a company's online reputation.
Approve or delete comments on blogs or articles.
Highlight and encourage positive comments.
Strengthen relationships with power brokers.
Manage and deliver email lists.
Design and deliver emails.
Craft email campaigns.
Integrate other online presences including social media outlets with email campaigns.
Follow up on responses.
Solicit customer feedback and optimize campaigns accordingly.


Company Details

Premier training and consulting

Cairo, Egypt

51-100 employees

Human Resources

http://www.premier-eg.com/

Jan 2011 to Aug 2013 (2 years 7 months)
Marketing Coordinator at COMET (student activity)

Experience Details

Marketing Coordinator

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

COMET (student activity)

Cairo, Egypt

N/A

Jan 2010 to Jan 2011 (1 year)

Achievements


- Social Media plan for the Year of 2015 consisting of the 3 branches in Egypt (Sharm el Sheikh , Hurghada & Cairo)

- Marketing Budget Plan for the year of 2016

- Full Marketing Plan for the year of 2016

- SWOT Analysis for the year of 2015 & 2016


Education

Marketing Bachelor Degree in Marketing Degree

Education Details

Marketing Bachelor Degree

Marketing Degree

Cairo University faculty of commerce - Georgia State, Egypt

C / Good / 65 - 75%

- Retailing - International Marketing - Strategic Management - Business to Business Marketing - Advertising - Social Media - Product Management - Business Communication - Consumer's Behavior

N/A

Cairo University faculty of commerce - Georgia State
2009 - 2013
High School - International Baccalaureate

High School Details

International Baccalaureate

Western Canada High School

Canada

2009

C / Good / 65 - 75%

- Attended French Immersion at " Lycee al Haram" - Egypt - Attended ( Viscount Alexanders ) - French Immersion - Canada - Attended ( Vincent Massey Collegiate ) - French Immersion - Canada

Western Canada High School
2009

Certifications

Certificate details

Junior Soft Skills

Aug 2012

10 out of 10

N/A

N/A

American Chamber

- Junior Soft Skills program was hosted by the American Chamber at ( Cairo University )

Certificate details

Senior Soft skills Course

Sep 2012

92 out of 100

N/A

N/A

The American Chamber

N/A

Certificate details

International TOEFL

Jul 2013

577

N/A

N/A

Amideast

N/A

Certificate details

Amadeus GDS training: Reservations in Amadeus

May 2016

N/A

N/A

N/A

Amadeus

Duration: 6 hours
Suitable for: Travel agencies, online travel agencies, airlines
Category: Ticket Reservation

Training and Courses

Training/Course Details

SEO Optimization

Aug 2013

Sell Gate

N/A

Training/Course Details

Adobe Photoshop Lightroom

Aug 2008

Vincent Massey Collegiate - Canada

N/A

Training/Course Details

Professional Photography & Videography

Oct 2014

Lynda.com

N/A

This profile is fresh!
Last update 24 days ago.

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Profile Skills and Keywords

Adobe After EffectsAdobe Photoshop LightroomAmadeus GDS Training: Reservations In AmadeusArabicCommunicatorCustomer-orientedDesignE-marketingEnglishEntertainmentFrenchHuman ResourcesITInstallationInternational TOEFLJunior Soft SkillsLeaderMaintenanceMarket ResearchMarketingMarketing CoordinatorMarketing DegreeMarketing SpecialistMarketing SupervisorMicrosoft OfficePhotographyProblem SolverProfessional Photography & VideographyPublic RelationsRepairSEOSEO OptimizationSenior Soft Skills CourseSocialSocial MediaSoftware DevelopmentSykes Enterprises, Sony UKTEZ TOURTechnical SupportTechnical Support OfficerTelecommunicationsTransportationTravel And Tourism

Self-assesed Skills

Languages

English

English

: Fluent

: Fluent

: Fluent

: Fluent

French

French

: Fluent

: Intermediate

: Fluent

: Intermediate

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

Tools and Technologies

Social Media

Social Media

: Expert

: Extreme - I love it!

:

5-7 years

E-marketing

E-marketing

: Expert

: Extreme - I love it!

:

3-5 years

SEO

SEO

: Advanced

: Extreme - I love it!

:

1-3 years

Microsoft Office

Microsoft Office

: Advanced

: High

:

5-7 years

Photography

Photography

: Intermediate

: Extreme - I love it!

:

Less than 1 year

Adobe After Effects

Adobe After Effects

: Intermediate

: High

:

1-3 years

Fields of Expertise

Public Relations

Public Relations

: Expert

: High

:

1-3 years

Market Research

Market Research

: Expert

: High

:

3-5 years

Marketing

Marketing

: Advanced

: Extreme - I love it!

:

3-5 years

Key Skills

Leader, Communicator, Customer-oriented, Problem Solver, Social

Online Presence

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