
louy ashraf ashraf
Call Center Agent at National Bank of Egypt
Ain Shams, Cairo, EgyptWork Experience
Marketing StrategistInternship
Workforce Development Solutions
Feb 2024 - Present -1 yr, 4 months
United States
- Job Details:Spearheaded market research and strategy development for Batal app, focusing on enhancinguser engagement and optimizing market positioning without the involvement of betting. ● Leadership and Team Management: Supervised and delegated tasks to a team of interns, enhancing their productivity and professional development. Managed the full cycle of marketing research activities including segmentation, targeting, and positioning. ● Competitive Analysis: Conducted comprehensive competitor analysis covering content strategy, advertising effectiveness, pricing structures, SEO, website traffic, app downloads, and social media presence. This provided critical insights that informed strategic decisions and increased Batal app's competitive edge. ● Strategic Marketing: Developed and executed marketing strategies that aligned with client objectives. Focused on creating detailed personas and conducting SWOT analyses to identify opportunities and mitigate risks, significantly improving strategic alignment and market
Skills
- Customer Operations Performance Centre
- Communication
- Google Ads
- Marketing Campaigns
- Strategic Planning
- Coordination
- Marketing
- Marketing Planning
- Marketing Strategy
- Digital Marketing
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Languages
Arabic
FluentEnglish
Advanced