Basic Info

Karim Wasfy

6 years

Cairo Governorate, Egypt

Bachelor's Degree

Experienced

Work Experience

Co Founder - Operation Manager at Digital Marketing Arts Academy

Experience Details

Co Founder - Operation Manager

Creative/Design/Art, Operations/Management

Senior Management (e.g. VP, CEO)

Responsible for producing innovative ideas for the visual elements of advertising campaigns in all kinds of media, including:

internet (digital/viral marketing);
posters;
press;
direct mail.

Typical work activities:
The roles of advertising art directors vary according to the agency they work for and the client brief, but typical activities may include:

working closely with the copywriter to generate creative ideas and concepts to fulfil the client's brief;
producing sketches or 'storyboards' (television) or 'roughs' or 'scamps' (print) to communicate ideas to the client;
gaining an understanding of the target audience and business that the advert is aimed at;
meeting with the creative director and account managers before presenting ideas to clients;
pitching ideas to clients;
briefing other members of the creative team;
commissioning photographers, artists or film-makers to work on projects;
visiting and assessing locations for potential shoots;
working on location;
attending meetings at production houses and with other directors;
working in editing suites to oversee the finished product;
advising new creatives, reviewing their 'books' and managing new teams on placement with the agency.


Company Details

Digital Marketing Arts Academy (multinational)

Cairo, Egypt

1-10 employees

Marketing and Advertising, Education, Marketing and Advertising

http://itvagency.com

Jan 2010 to present (7 years 6 months)
Creative Art Director at ITV Agency

Experience Details

Creative Art Director

Creative/Design/Art

Manager

Responsible for producing innovative ideas for the visual elements of advertising campaigns in all kinds of media, including:

internet (digital/viral marketing);
posters;
press;
direct mail.

Typical work activities:
The roles of advertising art directors vary according to the agency they work for and the client brief, but typical activities may include:

working closely with the copywriter to generate creative ideas and concepts to fulfil the client's brief;
producing sketches or 'storyboards' (television) or 'roughs' or 'scamps' (print) to communicate ideas to the client;
gaining an understanding of the target audience and business that the advert is aimed at;
meeting with the creative director and account managers before presenting ideas to clients;
pitching ideas to clients;
briefing other members of the creative team;
commissioning photographers, artists or film-makers to work on projects;
visiting and assessing locations for potential shoots;
working on location;
attending meetings at production houses and with other directors;
working in editing suites to oversee the finished product;
advising new creatives, reviewing their 'books' and managing new teams on placement with the agency.


Company Details

ITV Agency (multinational)

Egypt

11-50 employees

Marketing and Advertising

http://www.itvagency.com/

Jan 2014 to present (3 years 6 months)
Freelance Graphic Designer at Crossworkers - Egypt

Experience Details

Freelance Graphic Designer

Creative/Design/Art

Experienced (Non-Manager)

N/A


Company Details

Crossworkers - Egypt (multinational)

Egypt

101-500 employees

Marketing and Advertising, Graphic Design

https://www.linkedin.com/company/incaptiva-egypt?trk=mini-profile

Jul 2015 to Nov 2015 (4 months)
Freelance Graphic Designer at SAVOY International Hotels and Resorts

Experience Details

Freelance Graphic Designer

Creative/Design/Art

Experienced (Non-Manager)

N/A


Company Details

SAVOY International Hotels and Resorts (multinational)

Egypt

101-500 employees

Travel and Tourism

https://www.linkedin.com/company/savoysharmgroup?trk=mini-profile

Nov 2013 to Jun 2014 (7 months)

Achievements

See Achievements

Responsible for producing inno

Education

Bachelor's Degree in Faculty of Arts

Education Details

Bachelor's Degree

Faculty of Arts

Mansoura University, Egypt

Not specified

N/A

N/A

Mansoura University
1999 - 2003

Certifications

Digital marketing
Aug 2015

Certificate details

Digital marketing

Aug 2015

N/A

N/A

N/A

Digital marketing academy

N/A

Training and Courses

Film making & video editing course at Yat
May 2013

Training/Course Details

Film making & video editing course

May 2013

Yat

N/A

This profile is outdated!
Last update more than 6 months ago.

Jobseeker photo

Profile Skills and Keywords

Adobe After EffectsAdobe AuditionAdobe FlashAdobe IllustratorAdobe PhotoshopAdobe PremiereAdvertisingArabicCarsChildrenCo Founder - Operation ManagerCreativeCreative Art DirectorCreativityCrossworkers - EgyptDesignDigital MarketingDigital Marketing Arts AcademyEducationEnglishFaculty Of ArtsFilm Making & Video Editing CourseFreelance Graphic DesignerGraphic DesignHandles StressHard WorkerITV AgencyLeaderManagementMarketing And AdvertisingOnline AdvertisingRich Media AdvertisingSAVOY International Hotels And ResortsSportsSupportiveTeam PlayerTravel And Tourism

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Advanced

: Advanced

: Advanced

Tools and Technologies

Adobe Photoshop

Adobe Photoshop

: Expert

: Extreme - I love it!

:

More than 7 years

Advertising

Advertising

: Expert

: High

:

5-7 years

Adobe Flash

Adobe Flash

: Expert

: Extreme - I love it!

:

More than 7 years

Adobe Illustrator

Adobe Illustrator

: Advanced

: High

:

5-7 years

Adobe After Effects

Adobe After Effects

: Advanced

: High

:

1-3 years

Adobe Premiere

Adobe Premiere

: Advanced

: High

:

1-3 years

adobe audition

adobe audition

: Intermediate

: Medium

:

1-3 years

Fields of Expertise

digital marketing

digital marketing

: Advanced

: High

:

1-3 years

online advertising

online advertising

: Advanced

: High

:

1-3 years

graphic design

graphic design

: Advanced

: High

:

3-5 years

rich media advertising

rich media advertising

: Advanced

: High

:

3-5 years

Key Skills

Leader, Hard worker, Handles Stress, Team Player, Supportive

Online Presence

https://www.linkedin.com/in/karim-wasfy-b2b7349/

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