profile-img

karim khalaf

Art Director at Haus plus

New Cairo, Cairo, Egypt

Work Experience

  • Art DirectorFull Time

    Haus plus

    Jan 2021 - Present -4 yrs, 5 months

    • Job Details:Determine how best to represent a concept visually Determine which photographs, art, or other design elements to use Manage graphic designers. Create visual concepts for creative campaigns.
  • Art DirectorFull Time

    Blink Marketing Solutions

    Jan 2014 - Jan 2021 -7 yrs

    Egypt , Alexandria

    • Job Details:Ensure that our brand remains cutting edge, positions us ahead of our competition and adheres to our internal best practice standards. Support the Content Manager to ensure that the brand is consistent, optimal and current on both the website and across all marketing channels. Work from internal briefs to generate ideas/concepts to present and implement and produce effective onsite and offsite campaigns in line with company objectives. Mentor and support the team of Graphic Designers to ensure their skills remain up to date and that they are leveraging current tools and processes to support departmental goals Communicate creative briefs and concepts to the GD team as well as set and manage expectations around work allocation support Graphic Designers to manage their time effectively in order to meet the demanding requirements of the business Manage all aspects of art direction, design, copywriting for all design related projects. Prepare and justify job traffice. Quality control of all GD team creative outputs in line with brand standards - including proofing and reviewing deliverables and project processes. Provide leadership, motivation and mentoring to the Graphic Design team with a view to aligning them with departmental goals and ensuring they have a robust performance management structure in place.
  • Graphic & Web designerFull Time

    Digital Build

    Mar 2013 - Dec 2013 -9 months

    Egypt , Cairo

    • Job Details:creating visually appealing and professional interfaces for web sites ,web & mob applications beside offline printable tasks
  • Graphic DesignerFull Time

    Sense Advertising

    Mar 2012 - Jan 2013 -10 months

    Egypt , Suez

    • Job Details:Designing Promotional Elements ( Brochures - Flyers - Posters - Outdoors - Banners - Documents - Logos - Covers - Corporate )
  • Education

    • Bachelor's Degree in Accounting

      Cairo University (CU)

      Jan 2007 - Jan 2011 - 4 yr

    • High School - Thanaweya Amma

      Shoubra

      Jan 2006 

    Achievements

    Creating successful art direction for several campaigns and events that got viral - Tatweer Misr Family Festival 2019 - Palm Hills Carnival 2019 - Porto Golf & Marina Hula Festival 2018 - Cairo Festival City Mall Spring Festival 2017 - Mall OF Arabia Fashion Festival 2017 - CocaCola Spring Truck 2015 - PalmHills Xavi museum 2014

    Skills

    • Computer Skills
    • Computer Hardware
    • Graphic Design
    • illustration
    • Visualising
    • Adobe Photoshop
    • Adobe Indesign
    • Adobe illustrator
    • Microsoft Office
    • Brand Marketing
    View More

    Languages

    • Arabic

      Fluent
    • English

      Advanced

    Training & Certifications

    • Web Diploma

      YAT·2013
    • Graphic Design

      Cairo University·2009
    • AUC English Course

      2008
    • ICDL

      2007
    Share this Profile