
karim Ezz Eldin
Product Marketing Section Head at Franke Kitchen Systems Egypt
Sheikh Zayed, Giza, EgyptWork Experience
Product Marketing Section HeadFull Time
Dec 2016 - Present -8 yrs, 6 months
Egypt , Giza
- Job Details:• Managing Franke process for current, existing & new products. • Select company’s products portfolio. • Set products retail pricing. • Manage the Sellout process and take the needed action. • Collect feedback from consumers, trade, sales force. • Design & create the needed Sales promotions & seasonal bundles. • Work closely with sales managers to set the annual sales forecast. • Follow up with the sales team for the achieved figures “actual Sales Vs Budget/Forecast” on monthly basis. • Follow-up the budgeted imported products with the logistics Dept. to ensure receiving the needed stock on the right time for each SKU. • Reporting to our Cluster Market Manager the products/market updates on monthly basis. • Adapt Import requirements/regulations with Franke Products Global Managers. • Conduct product trainings to the sales team. • Create & control Marketing annual marketing budget. • Manage company’s exhibitions/fairs “Ex. Le Marché, HOMEX, Home Show Design, etc.”. • Participate the PDM group cluster semi-annual meeting at franke turkey, Cluster head. • Attended “Train the Trainer “ training course organized by Franke Italy “ NOV 2018, MAR 2018, OCT 2017, MAR 2017”.
Product Marketing SpecialistFull Time
Dec 2014 - Dec 2016 -2 yrs
Egypt , Giza
- Job Details:• Analyze Competitive market data (Price Maps, New Models, Etc.). • Conduct market visits on regular basis to collect feedback from consumer, trade, sales force. • Participate in the selection process of FRANKE product Portfolio. • Prepare FRANKE Marketing activities. • Prepare Marketing Expenses reports on a regular basis • Responsible for the FRANKE POS material content. • Establish FRANKE Info center. • Prepare Franke booth in Exhibitions , Ex. Le Marché • Manage the approvals process for the FRANKE display stands with the Trade marketing responsible. • Periodically participate in the Cluster Product management meeting.
Education
Diploma in International Marketing
ESLSCA Business SchoolJan 2012
International Marketing Diploma in International Marketing Diploma
ESLSCA Business SchoolJan 2011 - Jan 2012 - 1 Year
BSC in Commerce & Business Administration English in Management information systems
Helwan UniversityJan 2005 - Jan 2009 - 4 yr
Skills
Languages
English
FluentArabic
Fluent
Training & Certifications
Certificate of Achievement in Sales and Marketing
AUC·2011• BPO Business Process Outsourcing, I
Information Technology Institute.·2009