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karim Ezz Eldin

Product Marketing Section Head at Franke Kitchen Systems Egypt

Sheikh Zayed, Giza, Egypt

Work Experience

Franke Kitchen Systems Egypt

  • Product Marketing Section HeadFull Time

    Dec 2016 - Present -8 yrs, 6 months

    Egypt , Giza

    • Job Details:• Managing Franke process for current, existing & new products. • Select company’s products portfolio. • Set products retail pricing. • Manage the Sellout process and take the needed action. • Collect feedback from consumers, trade, sales force. • Design & create the needed Sales promotions & seasonal bundles. • Work closely with sales managers to set the annual sales forecast. • Follow up with the sales team for the achieved figures “actual Sales Vs Budget/Forecast” on monthly basis. • Follow-up the budgeted imported products with the logistics Dept. to ensure receiving the needed stock on the right time for each SKU. • Reporting to our Cluster Market Manager the products/market updates on monthly basis. • Adapt Import requirements/regulations with Franke Products Global Managers. • Conduct product trainings to the sales team. • Create & control Marketing annual marketing budget. • Manage company’s exhibitions/fairs “Ex. Le Marché, HOMEX, Home Show Design, etc.”. • Participate the PDM group cluster semi-annual meeting at franke turkey, Cluster head. • Attended “Train the Trainer “ training course organized by Franke Italy “ NOV 2018, MAR 2018, OCT 2017, MAR 2017”.
  • Product Marketing SpecialistFull Time

    Dec 2014 - Dec 2016 -2 yrs

    Egypt , Giza

    • Job Details:• Analyze Competitive market data (Price Maps, New Models, Etc.). • Conduct market visits on regular basis to collect feedback from consumer, trade, sales force. • Participate in the selection process of FRANKE product Portfolio. • Prepare FRANKE Marketing activities. • Prepare Marketing Expenses reports on a regular basis • Responsible for the FRANKE POS material content. • Establish FRANKE Info center. • Prepare Franke booth in Exhibitions , Ex. Le Marché • Manage the approvals process for the FRANKE display stands with the Trade marketing responsible. • Periodically participate in the Cluster Product management meeting.
  • Marketing ExecutiveFull Time

    Nov 2013 - Dec 2014 -1 yr, 1 month

    Egypt , Giza

  • Sony brand Marketing ExecutiveFull Time

    B.TECH

    Aug 2012 - Nov 2013 -1 yr, 3 months

    • Sales ExecutiveFull Time

      O.M.S for information technology

      Oct 2009 - Aug 2012 -2 yrs, 10 months

      • Education

        • Diploma in International Marketing

          ESLSCA Business School

          Jan 2012 

        • International Marketing Diploma in International Marketing Diploma

          ESLSCA Business School

          Jan 2011 - Jan 2012 - 1 Year

        • BSC in Commerce & Business Administration English in Management information systems

          Helwan University

          Jan 2005 - Jan 2009 - 4 yr

        Skills

        • SAP
        • - Microsoft Office 2003:2010 “Word, Excel, PowerPoint, Outlook.
        • - Excellent Internet user/searcher

        Languages

        • English

          Fluent
        • Arabic

          Fluent

        Training & Certifications

        • Certificate of Achievement in Sales and Marketing

          AUC·2011
        • • BPO Business Process Outsourcing, I

          Information Technology Institute.·2009
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