Iyed Jaafra

Data Analyst

• Job Details:Collaborated with business analyst team and conducted regular analysis for data coherence checks. Improved data quality with rigorous validation techniques and error handling protocols in collaboration with the data quality specialist team. Created alert scripts using RStudio to minimize data anomalies. Preparation of Enda's annual and socio-economic reports: conducting data analysis to ensure accuracy and provide comprehensive insights, supporting strategic decision-making. Performed customer segmentation for microfinance institutions, visualized the differences, and applied insights to marketing strategies. Prepared all financial figures and graphs for Enda, conducted marketing analysis, visualized the data results. Identified risk factors among clients by region, analyzed customer behaviour and geographic criteria, and collaborated with the marketing team to develop targeted solutions.