IA

Ibrahim Ahmed

senior e-commerce at dalydress group

Cairo, Egypt

Work Experience

  • senior e-commerce

    dalydress group

    Jan 2023 - Present -2 yrs, 5 months

    Egypt

    • Job Details:Manage and optimize daily operations of the Shopify e-commerce platform, including product listings, collections, and visual merchandising. Analyze sales performance, customer behavior, and traffic data to develop actionable strategies that increase conversions and revenue. Coordinate with marketing, design, and logistics teams to ensure cohesive campaigns and smooth order fulfillment. Oversee promotional activities, discount campaigns, and seasonal product launches to align with sales targets and brand positioning. Manage third-party integrations and apps to enhance website functionality, including reviews, upselling, and automation tools. Train and support junior team members in e-commerce operations and digital tools. Manage and optimize product catalogs, pricing, and content across multiple e-commerce platforms, including Shopify, Amazon, Noon, and Jumia.
  • e-commerce operation executive

    dalydress group

    Aug 2018 - Dec 2020 -2 yrs, 4 months

    Egypt

    • Job Details:Manage the end-to-end order lifecycle, including order processing, tracking, returns, and coordination with logistics partners. Ensure accurate stock levels across platforms (Shopify, Amazon, Noon, Jumia) by regularly updating inventory and monitoring discrepancies. Oversee daily platform operations, including pricing updates, bulk uploads, product activation, and resolving listing errors. Monitor and ensure compliance with marketplace operational SLAs (e.g., order dispatch time, return handling, and seller performance metrics). Maintain detailed operational reports on sales, returns, cancellations, and fulfillment rates. Collaborate with the customer service team to resolve escalations and ensure a smooth post-purchase experience. Support campaign and promotion execution by ensuring operational readiness and accurate product participation.
  • store manager

    dalydress group

    Jan 2018 - Aug 2018 -7 months

    Egypt

    • Job Details:Lead daily store operations, ensuring smooth execution of sales, merchandising, and customer service standards. Manage and coach a team of sales associates to deliver excellent customer experience and consistently meet sales targets. Monitor KPIs such as sales performance, footfall, conversion rate, UPT (units per transaction), and ATV (average transaction value). Ensure optimal visual merchandising aligned with brand guidelines and seasonal collections to drive in-store engagement. Handle inventory control, including stock receiving, cycle counts, transfers, and shrinkage reduction. Plan staff schedules and allocate tasks to maintain operational efficiency and coverage during peak hours. Resolve customer complaints and manage escalations to maintain high level of satisfaction and loyalty. Train new hires in product knowledge, store policies, and selling techniques to improve team performance. Ensure adherence to safety, cleanliness, and company standards within the store environment.
  • Sales Representative

    dalydress group

    Sep 2012 - Jun 2025 -12 yrs, 9 months

    Egypt

    • Job Details:Greet and assist customers in a friendly and professional manner, understanding their needs to recommend suitable products. Maintain deep product knowledge to guide customers on sizes, styles, fits, and trends. Drive sales by upselling and cross-selling items to increase basket size and customer satisfaction. Handle POS transactions efficiently, including sales, returns, and exchanges. Achieve personal and store sales targets while contributing to overall team performance. Resolve customer inquiries and issues promptly to ensure a positive shopping experience.
  • Education

    • Bachelor's Degree in laws

      Ain Shams University (ASU)

      Jan 2016 

    Skills

    • MS Office
    • BI
    • Shopify
    • Good analytical skills
    • excellent communication
    • Flexible and adaptable
    • Multitasking abilities

    Languages

    • English

      Fluent
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