Basic Info

Osama ALi

5 years

Cairo, Egypt

Bachelor's Degree

Manager

Work Experience

Digital Marketing Executive/ Social Media Manager at Freelance

Experience Details

Digital Marketing Executive/ Social Media Manager

Marketing/PR/Advertising

Manager

- Managing social media team that included a highly creative content creators and designers
- Set clear Objectives for the brand
1. Growth of Likes
2. Reach
3. Engagement
4. Leads
- Create & Manage the social media marketing strategy
- Execution of all social media activities on all social media platforms depend on the strategy
- Communicating in a professional and unique social media “voice” for the brand
- Creating social media campaigns and calls-to-action that generates leads for the brand
- Create a creative campaign
- Create content strategy
- Set promotion strategy
- Set engagement strategy
- Set conversion Strategy
- Measure & Analyze to establish ROI


In this year we are working on " Entertainment - Public Figures - Food Industry " Assia Othman Kitchen " - Automotive "Product" - Medical Courses - Training Center - Travel & Tourism industry"Saffarna" - Wedding Planning - Real Estate - NPO "Non Profit Organization" - Freelancing Platform - Home Decor "


Company Details

Freelance

Egypt

N/A

Marketing and Advertising, Consumer Services

N/A

Mar 2015 to present (1 year 9 months)
Digital Marketing Executive/ Social Media Manager at Intcore

Experience Details

Digital Marketing Executive/ Social Media Manager

Marketing/PR/Advertising

Manager

• Build & Manage Social Media Department and Team of content, moderation, SM designers
• Provides leadership within the agency and monitors work scope against all variables.
• Monitors all strategic activity on assigned projects and communicates a status of each project to appropriate agency and client personnel in order to meet project deadlines.
• Act as the team leader on all assigned projects.
• Maintains communications with appropriate agency and client personnel to ensure positive workflow. Escalating exceptions and issues to Director Level as required.
• Presenting content and social media strategy deliverables to clients
• Monitoring and enforcing project constraints (schedule / scope / resources)


Company Details

Intcore

Cairo, Egypt

11-50 employees

Information Technology Services, Marketing and Advertising

www.intcore.com

Jan 2016 to present (11 months)
Social Media Manager at Fritill

Experience Details

Social Media Manager

Marketing/PR/Advertising

Manager

I Currently worked here as a Social Media Consultant only

in the past my roles was :
Handle Clients
Set, Clear Objectives
Build Content Strategy
Promotion Strategy
Engagement Strategy
Copy writing for Branding Campaigns
Conversion Strategy
Team Management


Company Details

Fritill

Cairo, Egypt

N/A

Internet/E-commerce, Marketing and Advertising, Marketing and Advertising

N/A

Jun 2014 to Jan 2016 (1 year 7 months)
Co Founder & Marketing Manager at Elwarka - الورقة

Experience Details

Co Founder & Marketing Manager

Creative/Design/Art, Media/Journalism/Publishing, Writing/Editorial

Manager

- Manage social media channels " Facebook, Twitter, YouTube, Pinterest, Instagram,
Google+ ".

- Content Creator " Creating more than 1k script ".

-Leverages measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives.

- Build public relation plan and execute it...
News & Magazine :
" Youm7, Video7, ElMasryalyoum, ElWatan, ElAkhbar , ElGomhorya, Nos Aldonya
Magazine, Lo3't Alaasr Magazine, ElArabyia News, Al Bawaba News, Tahrir News,
Shorouk News and a lot of online network news "

Media :
السادة المحترمون مع يوسف الحسيني
برنامج ست الحسن
برنامج اخر كلام مع يسري فودة
قناة العربية
BBC Arabia
الجزيرة
راديو 90.90
راديو صوت العرب

- In only 7 months we reached :
900k fans " Facebook "
15k subscribers " YouTube "
5k followers " Twitter "
2.5k followers " Instagram "


Company Details

Elwarka - الورقة

Cairo, Egypt

N/A

Animation , Fine Art , Entertainment

N/A

Aug 2013 to Jan 2015 (1 year 5 months)
Co Founder & Marketing Manager at Sheen Animation Studio

Experience Details

Co Founder & Marketing Manager

Media/Journalism/Publishing

Manager

• Managing the production.
• Writing and updating daily ads online.
• Analyzing and evaluation customer’s behavior to develop an understanding of how products are being used and of user behavior.
• Overviewing and evaluating the insights, interactions, reports and ads on Facebook.
• Maintaining and updating customer data base.
• Coordinating and participating in promotional activities, working with advertisers, and developers, to efficiently market the product.
• Monitoring marketing trends.
• Monitoring competitor’s activities.
• Communicating and networking with range of stockholders, and target audiences.


Company Details

Sheen Animation Studio

Cairo, Egypt

N/A

Animation

N/A

Feb 2014 to Dec 2014 (10 months)
Creative Copywriter at Clorets

Experience Details

Creative Copywriter

Marketing/PR/Advertising

Experienced (Non-Manager)

Copywriting Social media campaign called " قرفة ونعناع "


Company Details

Clorets

Cairo, Egypt

N/A

Food and Beverage Production

https://www.facebook.com/CloretsEgypt/

May 2014 to Aug 2014 (3 months)

Achievements


Working with +10 Clients in different industries, let me mention some of it.

Saffarna Travel Agency.
 Developed the social media accounts with new strategy and ideas.
 Train in-house team.
 Facebook: increased with +250.000 new likes.  +1000 Leads

Assia Kitchen.
 Developed the social media accounts with new strategies and ideas.  Facebook: increased +600.000 new page likes.
 Engagement 1.2 Million per month.
 Total Reach 2.6 Million per month.
 Total Website Visits monthly 450:500 k

IRS the Egyptian Branch of ERA for Real Estate Service.
 Developed the social media accounts new strategy and ideas.
 Facebook: increased with +35.000 new likes.
 2 Projects had been sold.
 +250 Leads.

Ibnkhaldouninstitute “Dubai – Abu Dhabi – Al Ain”.
 Built the Social Media Accounts.
 Marketing Courses.
 300 Leads and 100 Registrations for the English Course.
 90 Lead and 40 Registrations.




IntCore.
 Developed the social media accounts “Behance, Twitter, and LinkedIn” with new strategy and ideas.
 Facebook: increased with +7.000 new likes.

Arab Security for Home Security System, in just 3 Months.
 Facebook: increased with +50.000 new likes.
 350.000 Post Engagement, 150.000 Total Reach.
 +600 Leads.

ElSweefy for Home Décor, 2 months
 Facebook: increased with +30.000 new likes.
 250.000 Post Engagement, 100.000 Total Reach.
 +300 Leads.




 Created more than 1000 script.
 Facebook 900k fans.
 YouTube 15k subscribers.
 Twitter 5k followers.
 Instagram 2.5k followers.


Education

Bachelor of Arts in English Language and Literature, General

Education Details

Bachelor of Arts

English Language and Literature, General, Education

Al Azhar University, Egypt

B / Very Good / 75 - 85%

learn English grammar , conversation , English literature

N/A

Al Azhar University
2011 - 2015

Certifications

Certificate details

Certificate of Social Media Marketing

Mar 2013

N/A

N/A

N/A

SO ME Academy

N/A

Certificate details

Instagram Marketing

Nov 2015

N/A

N/A

N/A

Facebook eLearning Program

N/A

Certificate details

Campaign Optimization

Oct 2015

N/A

N/A

N/A

Facebook eLearning Program

N/A

Certificate details

Brand Measurement Solutions

Oct 2015

N/A

N/A

N/A

Facebook eLearning Program

N/A

Certificate details

Creative Best Practices

Sep 2015

N/A

N/A

N/A

Facebook eLearning Program

N/A

Certificate details

Diploma in Social Media Marketing

Dec 2015

N/A

N/A

N/A

ALISON - Free Online Learning

N/A

Certificate details

Inbound Marketing Certification

Nov 2015

N/A

https://academy.hubspot.com/certification

N/A

HubSpot

N/A

Training and Courses

Training/Course Details

Social Media Management

Sep 2015

Hootsuite

N/A

This profile is not updated!
Last update more than 2 months ago.

Jobseeker photo

Profile Skills and Keywords

Adobe PhotoshopAdvertisingAnimationArabicBrand Measurement SolutionsBusinessCampaign OptimizationCertificate Of Social Media MarketingCo Founder & Marketing ManagerConsumer ServicesCopywritingCreativeCreative Best PracticesCreative CopywriterCreative WritingCustomer ServiceDesignDigital Marketing Executive/ Social Media ManagerDiploma In Social Media MarketingE-commerceEditorialEducationEnglishEnglish Language And Literature, GeneralEntertainmentEntrepreneurFine ArtFood And Beverage ProductionFootballInbound Marketing CertificationInformation Technology ServicesInstagram MarketingInteractiveInternetJournalismMarketingMarketing And AdvertisingMediaMicrosoft OfficePresenterProblem SolverPublishingReading BooksSocial Media ManagementSocial Media ManagerSocial Media MarketingWriting

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Advanced

: Advanced

Tools and Technologies

Microsoft Office

Microsoft Office

: Advanced

: High

:

3-5 years

Marketing

Marketing

: Advanced

: Extreme - I love it!

:

3-5 years

Adobe Photoshop

Adobe Photoshop

: Beginner

: High

:

3-5 years

Fields of Expertise

Social Media Marketing

Social Media Marketing

: Expert

: Extreme - I love it!

:

3-5 years

Creative Writing

Creative Writing

: Expert

: Extreme - I love it!

:

3-5 years

Customer Service

Customer Service

: Advanced

: High

:

3-5 years

Marketing

Marketing

: Intermediate

: Extreme - I love it!

:

1-3 years

Advertising

Advertising

: Intermediate

: Extreme - I love it!

:

1-3 years

Key Skills

Presenter, Creative, Problem Solver, Entrepreneur, Interactive

Online Presence

https://eg.linkedin.com/in/iosamaalihttps://www.facebook.com/OsamaAli74https://twitter.com/OsamaAli74www.osamaaly.com

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