Basic Info

Hossnia Mohamed

10 years

Alexandria, Egypt

Bachelor's Degree

Experienced

Work Experience

Marketing & Public Relations Specialist at Pharos University in Alexandria

Experience Details

Marketing & Public Relations Specialist

Education/Teaching, Training/Instructor

Experienced (Non-Manager)

 Setup the department plan & budget.
 Establish, Develop, and maintain marketing strategies to meet organizational objectives.
 Implement the marketing plan for the purpose of improving our customer satisfaction and attracting new students.
 Identify market segments in order to create a marketing plan to attract students from visiting schools, clubs to make awareness For P.U.A.
 Create and promote a positive brand identity for the purpose of increasing the university’s market share.
 Selecting All Ads tools for university (Outdoors, Newspaper, flyer, brochure, Roll up & Pop up).
 Develop, choosing advertising campaigns and choose media outlets such as billboards as well as online and printed newspapers to promote the university.
 Conduct surveys for the purpose of determining the market requirements.
 Making Marketing Surveys & Analyzing (to follow Call center to make sure if our Ads Effective or not)
 Making Study every year on new student (where you are from & how you know about P.U.A.)
 Receive proposals from Digital Marketing Service Providers and evaluate them in order to recommend the most convenient offer that supports the university’s marketing initiatives.
 Collect and evaluate materials such as: photos, videos, and news received about the university to be published on the website, social media, and newspapers.
 Managing layouts and designing of communications such as presentations, newsletters, event support materials, research papers, online Ads on Facebook & Youm7, and brochures.
 Review catalogs, flyers, and posters in order to ensure their quality and accuracy
 Contact market research companies and evaluate proposals to meet objectives.
 Preparing Welcome events for delegations from Arab countries.
 Welcoming new student at P.U.A. to make orientation.
 Preparing reports about competitive Universities.
 Preparing for P.U.A. events :Employment fair ,Welcome Party, color festival& Graduation Party every year
 Using direct mails to make awareness for P.U.A.
 Negotiation with Suppliers


Company Details

Pharos University in Alexandria

Alexandria, Egypt

501-1000 employees

Education

www.pua.edu.eg

Nov 2010 to present (6 years 1 month)
Executive Manager Alex. Branch at Human Capital Capability Academy (HCCA)

Experience Details

Executive Manager Alex. Branch

Administration

Experienced (Non-Manager)

• Performing all operation at Alex branch.
• Build Data base for Alex branch (companies, Trainers, Etc)
• Preparing reports about competitive companies programs and services.
• Select the trainers and hire them.
• Trained new staff.
• Attend meeting to determine advertising, promotion and publicity methods and trainee’s needs.
• Participate in executing the training programs.
• Chose the right classroom or halls for trainings.
• Following up trainees and analyzing the feed back after programs are ended.
• Making survey to determining and analyzing trainee’s needs.
• Employment fairs preparations.
• Screening CV’s after employment fairs and made file system.
• Participate at OD project.
• Following paper work for IMC account with client and IMC to make sure our payment will deliver.
• Sharing Company in coordinating conferences like (Strategy Innovation Workshop) Conducting by Rown Gibson Dec.2009


Company Details

Human Capital Capability Academy (HCCA)

Alexandria, Egypt

1-10 employees

Human Resources

http://www.hccacademy.com/

Feb 2009 to Apr 2010 (1 year 1 month)
Office Administrator at Awareness for Conference Management co.

Experience Details

Office Administrator

Marketing/PR/Advertising

Entry Level

• From April 2008 Till Jan 2009: I work as an Office Administrator
• From March 2007 to April 2008: I work as an assistant Office Manager
• From December 2006 to March 2007: I work as Tele-Sales

• In charge for managing the work cycle (Analyzing, Designing, Developing, Implementing and evaluating).
• Responsible for sales department and Costumer service.
• Sharing in the Company Marketing Development activity.
• Sharing in the Company in coordinating (training And conferences) like Dr. Ibrahim El-Fiky training events (NLP), Dr.Soliman EL-Ali training events (Awaken the Giant within), Mr.Tony Buzan (Mind Mapping & Memory) training events, Mr. Brian Tracy (Leadership The Roadmap) And Mr. Ram Charan (Strategy Execution).
• Handling all the company's secretarial tasks (faxes, mailing, coordinating work between all departments).
• Reporting to the Operational Manager.
• Sharing in planning the Organization for the events.
• Responsible for making reservations in Hotels and flight and every thing related for trainers.
• Responsible for employee.
• Handling Objections from customer


Company Details

Awareness for Conference Management co.

Alexandria, Egypt

1-10 employees

Marketing and Advertising

N/A

Dec 2006 to Jan 2009 (2 years 1 month)

Education

MBA in MBA

Education Details

MBA

MBA

Alexandria University which is in collaboration with Georgia State University, Egypt

Not specified

 Executive Master of Business

N/A

Alexandria University which is in collaboration with Georgia State University
2015 - 2017 (Expected)
Faculty of Arts in Anthropology

Education Details

Faculty of Arts

Anthropology

Alexandria University, Egypt

C / Good / 65 - 75%

N/A

N/A

Alexandria University
2001 - 2005

Certifications

Certificate details

Six sigma Green Belt

Apr 2010

N/A

N/A

N/A

• Completed training program and submission of the Six sigma Green Belt project from Integral management and Quality Solutions INC. Florida. USA

Training and Courses

Training/Course Details

• PHRP Practical Human Resources Program

Sep 2009

HCCA

(Introduction to Human Resources, Job Analysis & Job Description/Specification, Work Force Planning & Recruitment, Selection, Performance Management, Personnel Admin. & Labor Law / Social Insurance, Compensation & Benefit, Motivation & Retention, Training & Development)

Training/Course Details

Six sigma Green Belt

Feb 2010

intgeral

N/A

This profile is fresh!
Last update 2 days ago.

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Profile Skills and Keywords

AdministrationAnthropologyArabicBudgetCreativeCustomer-orientedDatabaseEducationEnglishExecutive Manager Alex. BranchFinancial ManagementHuman ResourcesInternetLeaderMBAMarketingMarketing & Public Relations SpecialistMarketing And AdvertisingMicrosoft OfficeOffice AdministratorOrganizerOrganizing EventsPRPlannerReadingSearchingSix Sigma Green BeltSurveysTechnical AnalysisTelesalesTraveling PHRP Practical Human Resources Program

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Advanced

: Advanced

: Advanced

Tools and Technologies

Microsoft Office

Microsoft Office

: Expert

: Extreme - I love it!

:

More than 7 years

Internet

Internet

: Expert

: Extreme - I love it!

:

More than 7 years

Technical Analysis

Technical Analysis

: Advanced

: Extreme - I love it!

:

More than 7 years

Database

Database

: Advanced

: High

:

5-7 years

Fields of Expertise

marketing

marketing

: Expert

: Extreme - I love it!

:

5-7 years

Organizing events

Organizing events

: Expert

: Extreme - I love it!

:

More than 7 years

Budget

Budget

: Expert

: Extreme - I love it!

:

5-7 years

surveys

surveys

: Expert

: High

:

5-7 years

PR

PR

: Advanced

: High

:

5-7 years

telesales

telesales

: Intermediate

: High

:

1-3 years

Financial Management

Financial Management

: Beginner

: High

:

Less than 1 year

Key Skills

Leader, Planner, Customer-oriented, Creative, Organizer

Online Presence

https://www.linkedin.com/home?trk=nav_responsive_tab_homehttps://www.facebook.com/?ref=tn_tnmnwww.pua.edu.eg

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