Basic Info

Name: Hadeer Taha

Professional Experience: 5 years

Location: Giza, Egypt

Highest Education: Bachelor's Degree

Career Level: Experienced

Work Experience

Creative Copywriter at Memac Ogilvy & Mather

Experience Details

Job Title: Creative Copywriter

Job Role: Writing/Editorial

Career Level: Experienced (Non-Manager)

Job Details: N/A

Company Details

Name: Memac Ogilvy & Mather (multinational)

Location: Giza, Egypt

Size: 51-100 employees

Industries: Marketing and Advertising

Website: http://www.ogilvy.com/

Aug 2014 to present (2 years 11 months)

Creative Copywriter at Geometry Global

Experience Details

Job Title: Creative Copywriter

Job Role: Writing/Editorial

Career Level: Experienced (Non-Manager)

Job Details: N/A

Company Details

Name: Geometry Global (multinational)

Location: Giza, Egypt

Size: 101-500 employees

Industries: Marketing and Advertising

Website: http://www.geometry.com/

May 2015 to present (2 years 2 months)

Bilingual Copywriter & News Editor at Media Squad Advertising Agency

Experience Details

Job Title: Bilingual Copywriter & News Editor

Job Role: Writing/Editorial

Career Level: Experienced (Non-Manager)

Job Details: - Script writing (TV & Radio)
- Copywriting for Printed Materials & Online Content
- Creative Conceptualization for Ads ideas & Campaigns directions
- Planning Campaigns Strategies (ATL & BTL)
- News Writing & Editing
- News Translation
- Media Monitoring

Company Details

Name: Media Squad Advertising Agency

Location: Cairo, Egypt

Size: 11-50 employees

Industries: Marketing and Advertising, Media Production

Website: N/A

Sep 2013 to Aug 2014 (11 months)

Intern (intern) at Sky News Arabia

Experience Details

Job Title: Intern (intern)

Job Role: Writing/Editorial

Career Level: Experienced (Non-Manager)

Job Details: - News Writing
- News Reporting
- Media Monitoring
- Video Editing

Company Details

Name: Sky News Arabia (multinational)

Location: Cairo, Egypt

Size: More then 1000 employees

Industries: Media Production

Website: http://www.skynewsarabia.com/web/home

Nov 2013 to Nov 2013

Bilingual Copywriter at The STUDIO advertising agency

Experience Details

Job Title: Bilingual Copywriter

Job Role: Marketing/PR/Advertising , Creative/Design/Art, Writing/Editorial

Career Level: Entry Level

Job Details: - Write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services.
- Present drafts and ideas to clients.
- Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
- Vary language and tone of messages based on product and medium.
- Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising copy.
- Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor.
- Write to customers in their terms and on their level so that the advertiser's sales message is more readily received.
- Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.
- Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.
- Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.
- Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
- Conduct research and interviews to determine which of a product's selling features should be promoted.

Company Details

Name: The STUDIO advertising agency

Location: Cairo, Egypt

Size: 11-50 employees

Industries: Marketing and Advertising, Marketing and Advertising, Media Production

Website: http://www.studioegypt.com

Sep 2011 to Sep 2013 (2 years)

Editorial Writer (volunteer) at Teenstuff Magazine

Experience Details

Job Title: Editorial Writer (volunteer)

Job Role: Writing/Editorial

Career Level: Entry Level

Job Details: Prepare, rewrite and edit copy to improve readability, or supervise others who do this work.
Read copy or proof to detect and correct errors in spelling, punctuation, and syntax.
Plan the contents of publications according to the publication's style, editorial policy, and publishing requirements.
Assign topics, events and stories to individual writers or reporters for coverage.
Read, evaluate and edit manuscripts or other materials submitted for publication and confer with authors regarding changes in content, style or organization, or publication.
Meet frequently with artists, typesetters, layout personnel, marketing directors, and production managers to discuss projects and resolve problems.
Supervise and coordinate work of reporters and other editors.

Company Details

Name: Teenstuff Magazine

Location: Giza, Egypt

Size: 51-100 employees

Industries: Entertainment , Writing and Editing, Media Production

Website: http://www.teenstuffonline.com/

Aug 2008 to Aug 2012 (4 years)

Editorial Writer (intern) at EniGma Magazine

Experience Details

Job Title: Editorial Writer (intern)

Job Role: Writing/Editorial, Creative/Design/Art, Project/Program Management

Career Level: Entry Level

Job Details: - Prepare, rewrite and edit copy to improve readability, or supervise others who do this work.
- Plan the contents of publications according to the publication's style, editorial policy, and publishing requirements.
- Develop story or content ideas, considering reader or audience appeal.
- Confer with management and editorial staff members regarding placement and emphasis of developing news stories.

Company Details

Name: EniGma Magazine (multinational)

Location: Cairo, Egypt

Size: 11-50 employees

Industries: Apparel and Fashion , Entertainment , Publishing and Printing

Website: http://www.enigma-mag.com/main.htm

Feb 2011 to Mar 2011 (1 month)

Marketing Coordinator (intern) at Chevron Corporate

Experience Details

Job Title: Marketing Coordinator (intern)

Job Role: Marketing/PR/Advertising

Career Level: Entry Level

Job Details: - Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
- Consult with product development personnel on product specifications such as design, color, and packaging.
- Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
- Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services.
- Initiate market research studies and analyze their findings.
- Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.
- Conduct economic and commercial surveys to identify potential markets for products and services.

Company Details

Name: Chevron Corporate (multinational)

Location: Cairo, Egypt

Size: More then 1000 employees

Industries: Oil and Gas

Website: http://www.caltex.com/corp/en/Where_Africa.asp

Aug 2009 to Oct 2009 (2 months)

Achievements

See Achievements

Other achievements in school, university, sports, etc...
As a copywriter at The Studio Ad Agency I have contributed in many pitches, important clients’ meetings & presentations and ads execution.I have received Honor Certificates at High School and graduated among the top ten students. I have a lot of articles got published for me in the Sports, Fashion & Features Sections in Teenstuff Magazine. And I have helped putting together very competitive and intense two issue for eniGma Magazine (March & April 2011).