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Hadeer Shelbaya

Senior Media Executive

Riyadh, Saudi Arabia

Work Experience

  • Senior Media ExecutiveFull Time

    ConCast

    Apr 2023 - Sep 2024 -1 yr, 5 months

    Egypt , Cairo

    • Job Details:As a Senior Media Executive at ConCast “MCN,” I led the media team, ensuring optimal performance while managing high-profile projects like CastPlus EG & Tunis on social media platforms. I developed and implemented data-driven strategies that boosted engagement, reach, and conversions. By analyzing media performance metrics and user data, I delivered actionable insights through detailed client reports. Collaborating with creative teams, I enhanced campaign effectiveness and identified emerging trends to seize new opportunities in the social media landscape. My role involved crafting and executing innovative social media strategies aligned with clients' growth objectives and target audiences, ensuring measurable success across diverse campaigns.
  • Digital Account ManagerFull Time

    Deep Advertising Agency

    Jul 2022 - Apr 2023 -9 months

    Egypt , Cairo

    • Job Details:At Deep Advertising, I served as a Social Media Specialist and Digital Account Manager, acting as a bridge between clients and specialized teams to ensure seamless communication and project execution. I addressed customer inquiries, managed requests, and facilitated effective resolutions tailored to client needs. I conducted regular meetings to provide updates, discuss project progress, and recommend strategic steps to achieve client objectives. Additionally, I managed challenging client requests and handled escalations, delivering solutions that upheld client satisfaction and project success.
  • Social Media ManagerFull Time

    Injaz Digital

    Nov 2019 - Aug 2022 -2 yrs, 9 months

    Egypt

    • Job Details:At Injaz Digital, a content management system agency, I managed the content of over 50 creators, ensuring quality and consistency across platforms. I safeguarded content providers' intellectual property by monitoring and claiming unauthorized use (UGC) on Facebook, while also reviewing documentation and ownership of digital assets. I oversaw music publishing rights for artists, ensuring compliance with legal and platform requirements. Additionally, I developed tailored content strategies for artists aiming to monetize their pages, aligning with Facebook's terms, page monetization policies, and content categories to optimize their revenue potential.
  • Operation manager, copy writer & Customer care specialistFull Time

    San and Sam Agency

    Jan 2019 - Jun 2019 -5 months

    Egypt , Cairo

    • Job Details:During my tenure at San And Sam, I played a key role as a Marketing Coordinator for prominent events, including The Marketers League, an annual gathering of marketing professionals across the Middle East, and Youth Social Responsibility, which connected juniors with mentors to explore market strategies. In addition, I served as a Social Media Specialist for The Marketers League Academy, where I managed campaigns promoting marketing courses, driving engagement, and enhancing the academy’s digital presence. My contributions were pivotal in organizing impactful events and elevating the agency’s educational initiatives.
  • Education

    • Bachelor's Degree in Business adminstration

      Helwan University

      Jan 2014 - Jan 2018 - 4 yr

    Skills

    • Facebook ads
    • Digital Marketing
    • Strategic Planning
    • Creative Ideas
    • Online Ads
    • Online Marketing
    • Social Media Strategy
    • Digital Advertising
    • Social Media
    • Team management
    View More

    Languages

    • Arabic

      Fluent
    • English

      Advanced

    Training & Certifications

    • Marketing Research

      DR.Ramy Khodier & Marketers league academy·2019
    • Marketing planning course

      DR. Ramy Khodier & the marketers league academy·2019
    • Consumer Behavior course

      DR. Ramy Khodier & the marketers league academy·2019
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