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Galal Talaat

Marketing Manager at Pioneers IT

Maadi, Cairo, Egypt

Work Experience

  • Marketing ManagerFull Time

    Pioneers IT

    Jan 2022 - Present -3 yrs, 6 months

    Egypt , Cairo

    • Job Details:Developed and led a comprehensive digital marketing strategy, enhancing brand visibility and customer engagement across all platforms. Managed a team of 15 marketing professionals, fostering a collaborative environment that increased team productivity by 30%. Directed successful SEO and SEM campaigns that boosted web traffic by 50% within the first year. Implemented a data-driven approach to marketing analysis, which reduced costs by 15% while increasing market reach. Orchestrated a multi-channel campaign for wealth management services, increasing leads by 70% year-over-year. Partnered with IT and finance departments to integrate new marketing technologies that enhanced data collection and lead qualification processes.
  • Project Management DirectorFull Time

    Meta Techs

    Jan 2021 - Dec 2022 -1 yr, 11 months

    United Arab Emirates

    • Job Details:Led a cross-functional team in the design and execution of inbound marketing strategies, achieving a 40% increase in qualified leads. Spearheaded a digital transformation project that integrated advanced analytics into marketing decisions. Managed budgeting and cost optimization for marketing projects, resulting in a 20% decrease in expenses over two years. Developed strategic partnerships with media outlets and digital content creators to enhance brand presence. Designed and implemented compliance-aware marketing campaigns tailored to the finance industry standards.
  • Digital Marketing ManagerFull Time

    al-voip.com

    Sep 2018 - Nov 2021 -3 yrs, 2 months

    Egypt , Cairo

    • Job Details:- Design digital media campaigns aligned with business goals and targets - Coordinate the creation of digital content (e.g. website, app, blogs) - Create, optimize and manage the Google AdWords, Facebook, twitter, instagram, LinkedIn and YouTube Ads campaigns - Establish our web presence to boost brand awareness - Maintain a strong online company voice through social media - Liaise with Marketing, Sales and Product development teams to ensure brand consistency - Suggest and implement direct marketing methods to increase conversions - Monitor ROI and KPIs - Stay up-to-date with digital media developments - Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns - Track, report, and analyze website analytics and PPC initiatives and campaigns - Manage campaign expenses, staying on budget, and estimating monthly costs - Optimize copy and landing pages for paid search engine marketing campaigns - Create and manage Newsletter, SMS, Push Notification and blog. - Write clear, persuasive, original, and search engines optimized copy for website and bog and ADs - Deliver keyword rich content that accompanies the visual elements for service details. - Ensure the company's "tone-of-voice" is consistent across all channels. - Build and manage the company's social media profiles and presence, including Facebook, Twitter, Instagram, and any additional channels that may be deemed relevant in the future - Monitor and engage in relevant social discussions with our target audience(s) - Work closely with the sales team to create content calendar and generate traffic on the blog via other complementary channels (e.g. Email Marketing and Paid Social) Requirements - social media marketing - digital media campaigns - Google Adwords & Analytics certified - Prior experience within content writing for blogs/social media platforms - SEO/SEM skills
  • Media Buyer | Social Media specialistFull Time

    BeBrand Marketing Agency

    Jan 2016 - Nov 2018 -2 yrs, 10 months

    • Job Details:Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements. Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience. Sourcing and presenting audience data and advertising proposals to management for feedback. Proofreading advertising material before launching campaigns. Coordinating and overseeing the development and launch of campaigns. Managing budgets and monitoring campaigns costs and ROI metrics. Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates.
  • Education

    • Technical Diploma in Digital Marketing

      IRC

      Jan 2017 - Jan 2017 - 0 Month

    • Technical Diploma in Marketing

      RTC

      Jan 2016 - Jan 2016 - 0 Month

    • Technical Diploma in Diploma in automation control systems at Cairo University

      Cairo University (CU)

      Jan 2012 - Jan 2014 - 2 yr

    • communication

      Cairo University (CU)

      Jan 2003 - Jan 2008 - 5 yr

    Achievements

    At Pioneers IT, my strategy in digital marketing has driven increased brand awareness and conversions, leveraging my expertise in new business development and B2B marketing. My role has involved coordinating digital content creation and optimizing multi-platform ad campaigns, achieving notable ROI and KPIs that reflect our team's proficiency in Google Analytics. Previously at Meta Techs, I led a cross-functional team to a 40% rise in qualified leads through targeted inbound marketing strategies. Our collaborative efforts in digital transformation and cost-effective project management underscored a commitment to innovation and efficiency, positioning us at the forefront of marketing excellence in the finance industry.

    Skills

    • ERP Software
    • Digital Marketing
    • SEM
    • Social Media
    • Marketing
    • E-Marketing
    • Market Research
    • Analysis
    • Online Campaigns
    • Display Ads Campaigns
    View More

    Languages

    • Arabic

      Fluent
    • English

      Fluent
    • German

      Intermediate

    Training & Certifications

    • Microsoft Dynamics 365

      Pioneers IT-Microsoft Solutions Partner·2023
    • scada

      cairo university·2012
    • Avionics of uav

      xchian in china·2011
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