
Farah Abd El Shafi Al Alamy
Senior Media Delivery Operations Executive at Dentsu
Alexandria, EgyptWork Experience
Senior Media Delivery Operations ExecutiveFull Time
Dentsu
Mar 2023 - Present -2 yrs, 4 months
- Job Details:• Manages campaign timelines and delivers operational support in coordination with internal and external partners to ensure that appropriate materials are received and/or distributed correctly and to meet or exceed client specifications and expectations of quality. • Engages and maintains relationships across Media Operations and key partners across all Media brands. • Partners with team members and leadership in implementing continuous improvement related to client and campaign delivery to make the process more effective for clients and businesses. • Manages the implementation of brand partner campaigns, ensuring timely and effective execution of setup, traffic, and launch optimization tasks. • Supports client and internal billing by approving client and intercompany invoices. • Reconciles media delivered with the supplier and resolves mismatched supplier invoices and discrepancies within the designated timeframe. • Creates client performance reports by extracting and consolidating data into agreed reporting templates (e.g., post-buy report of media delivered and actual spend, recorded in our media systems). • Provides additional operational support as needed.
Account ManagerFull Time
- Job Details:• Handling 5 hospitality accounts and all Offline Activities of Swissôtel Hotels & Resorts in KSA. • Enhance the existing ideas and suggest new ideas to improve the client’s experience and revenue. • Lead the execution of the brief and project to maintain the high quality of the deliverables. • Deliver the required task to the client by the deadline and make sure it’s approved with no amendments. • Analyze the client’s data and make recommendations, up-selling and expanding to maximize the potential of business revenue. • Ensure continuity of contracts. • Conduct the Quarterly Business Reviews with the clients, as well as regular check-ins. Prepare reports on account status. • Maintained superb verbal and written communication while handling a variety of tasks and projects at once. • Served as main point of contact for assigned clients, proactively addressing any issues and building strong relationships to ensure satisfaction and retention. • Exceeded quarterly targets by 10% by successfully up-selling current customers. • Streamlined the on-boarding process for new clients, reducing time to full productivity by 30%. • Built and strengthened relationships with clients by proactively communicating and resolving issues in a timely manner.
Official Operational Delegate of Account ManagerFull Time
Jul 2021 - Apr 2022 -9 months
Egypt , Alexandria
- Job Details:• Assisting the team manager & account manager in their duties & responsibilities. • Working on the performance of the French team via finding the root causes to their scores droppage. • Analyzing their overall behavior during chats and then working on upgrading all the top defects found during the analysis. • Creating presentations and excel sheets to the client, case showing all the samples for the main process points affecting our scores highly whether for the Arabic or French LOB and the business plan that we should be following moving forward via calls and emails. • Creating new tasks for each member in the AliExpress team depending on their skills to assist the business in different ways and work on their development plan. • Handling high risk cases and repeated customers via different channels. • Participating in the coordination and management of all topics that are relevant to the different LOBs, the AM and the client. • Successfully schedule and prepare management meetings with a clear drive to results, and follow up on the implementation of agreed-on projects. • Tackling challenges and working with upper management to implement changes, ensuring that they would be properly executed and maintained long term. • Successfully organized and ran monthly check-ins with the department to ensure everyone was on track to meeting their OKRs. • Assisted account managers in handling customer inquiries and complaints in a timely manner. • Assisted in the creation of a new pitch deck that was used to secure seed funding from new clients and current ones. • Setting weekly performance goals for the new hires and to SMEs to follow up internally with the new associates (department-wide and individual) for each channel, and making sure to set a clear plan with the manager or SMEs to ensure goals are met.
Team ManagerFull Time
Apr 2021 - Aug 2021 -4 months
Egypt , Alexandria
- Job Details:• Delivering analytical and feasible proposals to the client on how we can improve the process, in a way we can bypass the other competitors. • Successfully navigated complex customer inquiries by drawing on comprehensive knowledge of the company’s business model, leading to a 10% increase in first contact resolution rate. • Having a weekly business review with the client and daily calls if needed to assess the needs and performance. • Creating effective & feasible action plans to the client in which presenting the main issues we are facing and a plan on a business basis, that may improve the process and business as an overall. • Leading the improvement process for the quarterly KPIs and present the trends to the client and where we stand. • Leading the Arabic & French delegates, conducting weekly meetings to evaluate their teams’ NPS, behavior and coaching plans. • Making sure with the RTM that our Occupancy vs our Capacity is not bypassing 87% by checking the forecast-ed numbers and number of associates needed for each period. • Ongoing motivation of the team to ensure a positive mindset and customer-focused attitude remains throughout. • Working on enhancing their managerial capabilities with each of their small teams, conducting different excel sessions, and the how to present, coach and own the required skills. • Demonstrated proactive and independent working style by successfully leading a team of 4 to meet all project deadlines without close guidance from senior management. • Successfully applied my structured approach to every task at hand, which resulted in an increase in productivity. • Created a training program for new hires that decreased on-boarding time by 50% and developed a new system for client data that increased efficiency by 30%. • Managed relationships with key stakeholders across the organization to ensure successful delivery of projects and business objectives.
Operational Recruiter TaskFull Time
Dec 2020 - Aug 2021 -8 months
Egypt , Alexandria
- Job Details:• Conduct initial phone screens to create shortlists of qualified candidates & Interview candidates in-person for a wide range of roles. • Maintain a database of potential candidates for future openings. • Evaluating the candidates’ Lingua level for French & English, as well as their communication skills. • Conducting final and operational interviews for the shortlisted candidates, and choosing the suitable and most qualified to the requested requirements.
Team Manager’s delegate for both Arabic and French teams (July 2020 – August 2021)Full Time
Jul 2020 - Aug 2021 -1 yr, 1 month
Egypt , Alexandria
- Job Details:• Assisting the team manager in the following responsibilities. • Working on the performance of the French team via finding the root causes to their scores droppage. • Analyzing their overall behavior during chats and then working on upgrading all the top defects found during the analysis. • Creating presentations and excel sheets showing all the samples for the main process points affecting our scores highly whether for the Arabic or French LOB and the business plan that we should be following moving forward. • Creating new tasks for each member in the AliExpress team depending on their skills to assist the business in different ways and work on their development plan.
Trainer Lead Functional and Communication TrainerFull Time
Mar 2020 - Aug 2021 -1 yr, 5 months
Egypt , Alexandria
- Job Details:• Providing face to face and sharing the required knowledge and communication skills for different seasonal campaigns, as well as online training sessions via different platforms due to COVID-19’s circumstances. • Certified Remote & On-Distance trainer in 2020. • Conducting communications skills’ sessions for different batches and groups to enhance their communication capabilities, and stressing out that it is a key factor in the BPO industry. • Getting a brief insight or training remotely from different countries, depending on the account, to launch new accounts and different campaigns. • Researching, developing and delivering on-going training and development within the department – new employee training, product-specific training, communication training. • Simplifying each material received to meet our own criteria and trainees’ needs, to create by the end of the day a full material, a clear knowledge base.
Social Media Complaints SpecialistFull Time
Oct 2019 - Jul 2020 -9 months
Egypt , Alexandria
- Job Details:• Responsible for the Social Media department in AliExpress for both the French, Arabic and English Line of Business. • Working on high-risk cases especially the ones with lawsuits or public posts online via handling the customers as per the process and in a delicate way to finish up the cases and regain their trust. • Sending to the client a full analysis weekly on the most cases in which we are affected, their category and the how to solve. • Delivering to the client weekly reports highlighting the main areas of improvement that we need to work on, the riskiest customers and cases dealt with online and action plans on how we can improve the handling of the high-risk cases.
French Customer Service AssociateFull Time
Mar 2019 - Oct 2019 -7 months
Egypt , Alexandria
- Job Details:• Handling customers’ requests and complaints.
Event OrganiserFreelance / Project
- Job Details:Event Organizer for medical conferences
Education
Bachelor Degree From Faculty of Commerce French Department in Business Administartion
Alexandria University (ALEXU)Jan 2014 - Jan 2018 - 4 yr
Master 1 from IAE (L'institut d'administration des enterprises) Poitiers (Master 1 at Business Management) in Management
Poitiers UniversityJan 2017 - Jan 2018 - 1 Year
Bachelor's Degree from IAE de Poitiers in Business Administration
IAE (L'institut d'administration des enterprises) PoitiersJan 2014 - Jan 2017 - 3 yr
High School - Thanaweya Amma
College Notre Dame De SionJan 2014
Activities
French Tour Guide at Bibliotheca Alexandrina
Volunteering
May 2015 - Dec 2015 -7 months
Event Planner at Bibliotheca Alexandrina
Volunteering
May 2015 - Dec 2015 -7 months
Video Editor at Bibliotheca Alexandrina
Volunteering
May 2015 - Dec 2015 -7 months
French and English Translator at Bibliotheca Alexandrina
Volunteering
May 2015 - Dec 2015 -7 months
Achievements
Certificates: o Six Sigma Black Bet & Project Management Certified by PMI (March 2022) o LinkedIn Marketing Strategy (January 2022) o LinkedIn Marketing Solutions Fundamentals (January 2022) o DELF B2 by the French Institute. Skills and interests: ❖ Language skills: o English: Fluent o French: Fluent o Arabic: Native ❖ Computer skills: o Microsoft office: Power Point, Excel, Word (Advanced – Proficient). ❖ Personal skills: o Ambitious, dreamer, hard worker, self-motivated o Excellent ability to make new relations o Ability to work with a team with a great willpower o Flexible & Multi-tasking ❖ Interests: o Writing articles, reading novels and psychological books, diving and traveling.
Skills
Languages
English
FluentFrench
FluentArabic
Fluent
Training & Certifications
Six Sigma Black Belt
PMI·2022Tour Guide
Bibliotheca Alexandrina·2015DELF B2
2013ICDL
2011