FT

Fady Maher Takla

Digital Marketing Expert

Heliopolis, Cairo, Egypt

Work Experience

  • Digital Marketing Expert

    Digital Egypt Pioneers Initiative (DEPI)

    Jun 2024 - Oct 2024 -4 months

    Egypt

    • Job Details:Investigated customer journey stages and touchpoints through in-depth market research, informing customer-centric strategies that drove a 25% increase in engagement. Designed and executed email marketing campaigns for a client base of 500+, enhancing customer interactions and achieving a 25% increase in engagement. Mapped social media customer journeys, resulting in a 30% follower growth within three months by targeting key content touchpoints. Created data-driven customer journey maps and performance reports using Google Analytics, pinpointing customer interactions and optimizing engagement strategies.
  • Digital Marketing Specialist Intern

    La Viva Health

    Feb 2023 - Apr 2023 -2 months

    Egypt

    • Job Details:Supported the marketing team in creating SEO-focused blog content, driving a 15% increase in web traffic by aligning content with customer interests. Collaborated with clients and internal teams to integrate customer insights into marketing copy, enhancing satisfaction and engagement with tailored messaging. Conducted research to map platform-specific customer journey stages and align audience preferences with targeted messaging.
  • Media Buyer Intern

    Mindev

    Oct 2022 - Nov 2022 -1 month

    Egypt

    • Job Details:Mapped customer segments to journey stages and touchpoints, developing tailored digital marketing campaigns on Meta that improved customer engagement and conversion. Implemented advanced targeting strategies, reducing CPA by 20% and increasing conversion rates by 15%, enhancing customer experience with personalized content.
  • Education

    • Bachelor's Degree in Dental Surgery

      Modern Sciences and Arts University (MSA)

      Jan 2015 - Jan 2020 - 5 yr

    Skills

    • Social Media Advertising
    • Copywriting
    • Canva
    • WordPress
    • Content Creation
    • Creative
    • E-Marketing
    • Funnel Design
    • Content Marketing
    • Communication
    View More

    Languages

    • Arabic

      Fluent
    • English

      Fluent

    Training & Certifications

    • Google Ads Certification

      Almentor·2024
    • Growth Strategies in Business

      Almentor·2024
    • Funnel Designer

      Funnel Academy·2024
    • Master Digital Marketing & Business

      Max Business School·2023
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