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Fadi Awni Abu-Shamat

Sales and Marketing Expert

Amman, Jordan

Work Experience

  • Brand Marketing ManagerFull Time

    Samsung

    Mar 2012 - Jan 2013 -10 months

    Jordan , Amman

    • Job Details:In charge of Samsung Levant Electronics brand image and improving the Brand Attitude Survey (BAS) index through regional partnerships and product activation, Conducting Regional and/or digital survey's to better understand the consumer behavior and ultimately drive better sales figures.
  • Sr. Manager Head of Retail & Corporate marketingFull Time

    Samsung

    Jan 2011 - Present -14 yrs, 6 months

    Jordan , Amman

    • Job Details:Heading the marketing strategy and direction for Samsung electronics Levant and managing the annual budget and spend optimization is one of the major tasks of the head of corporate marketing. Day to day tasks includes and never limited to team and resources management. Target and KPI measurements and above all making sure that the marketing team fulfills its major task which is achieving the company annual and monthly sales targets.
  • Online Marketing SpecialistFull Time

    Samsung

    Jan 2011 - Jan 2012 -1 yr

    Jordan , Amman

    • Job Details:In charge of promoting Samsung image and products online all throughout the Levant region, during which i have to maintain the current online scene and conduct competitors analysis and research for future planning and planning for online marketing campaigns.  Monitor and enhance all digital presence through various creative campaigns and fan interaction and engagement schemes.  In charge of media planning and media booking for campaigns and creating reports for ROI and effectiveness measurements.  Maintaining and updating Samsung.com with latest products and monitoring traffic of all kinds (direct landing, bouncing, re-directed).  Reporting to upper management and coordinating between HQ and local office and making sure all KPI are met.  Constructing creative online/offline
  • IT and Business Development ManagerFull Time

    Horizon Broker Inc.

    Jan 2008 - Dec 2010 -2 yrs, 11 months

    Saudi Arabia , Jeddah

    • Job Details: Multiple online server implementations in the United States ,Egypt and UK to create backup and mirror servers to make sure there services is 24/7 up and running with no down time.  Research and study on new applications to facilitate the trading process and safe guard the data and security.  Introducing new platforms for an automated and systematic system backup during late night hours and during off trading hours.  Introducing online cash deposit system to facilitate the trading process for the clients with a high level of security and protection.  Conduct and research training and seminars courses to enhance and develop staff skills and experience.
  • Education

    • Bsc in Accounting

      Jami'at Al-Yarmouk

      Jan 1998 - Jan 2001 - 3 yr

    Skills

    • Microsoft Office
    • financial managment
    • Adobe Photoshop
    • Adobe illustrator
    • Retail Marketing
    • product launch
    • Digital Marketing
    • Trade marketing
    • SAP

    Languages

    • Arabic

      Fluent
    • English

      Fluent
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