Basic Info

Ramy Elsayed

11 years

Cairo Governorate, Egypt

Bachelor's Degree

Manager

Work Experience

Brand Marketing Manager at Grümart

Experience Details

Brand Marketing Manager

Business Development, Marketing/PR/Advertising

Manager

- Analyze sales performance and customer behavior to formulate effective engagement strategies for customer acquisition and retention
- Plan and manage in-store events in order to drive store’s sales and traffic
- Develop guidelines for special clienteling initiative to support the retail business
- Plan and monitor retail marketing budget for all campaigns and projects, ensure effective budget allocation
- Work closely with retail operations team to execute client related projects, to enhance shopping experience
- Act as the primary contact person for branding and advertising agencies; managing relationships and conducting regular performance assessments
- Development of marketing materials (print/digital) including identification of message strategy and execution plan
- Analyze marketing program and partnership data to provide proactive changes to brand strategy
- Develop and implement digital and print marketing advertising campaigns
- Coordinate with Social Media, Product, Marketing, and other teams to ensure cohesive campaign messaging across all digital and print marketing


Company Details

Grümart (multinational)

Cairo, Egypt

101-500 employees

FMCG, Food Services/Restaurants/Catering, Retail

N/A

Sep 2016 to present (10 months)
Marketing Manager at AL MIRQAB Trading & Supplies

Experience Details

Marketing Manager

Marketing/PR/Advertising

Manager

• Develop and execute yearly business & B2B2C Marketing plan with budget, Distribution channels and communication strategies
• Manage all advertising & promotional campaigns- events & fashion shows.
• Manage agencies and contracts of suppliers for execution of communications plan, packaging and activities over the world.
• Understand different markets dynamics and key issues leading to appropriate recommendation for the marketing mix
• Develop & Execute PR activities and business collaborations plans to increase market share.
• Develop pricing strategies for products.
• Manage all the sourcing communications, trips & operations.
• Develop yearly sales target with the top management and ensure target achievement
• Develop bundles, sales promotions and sales kits
• Exploring new sales opportunities and analyzing market intelligence in terms of pricing
• Prepare Monthly/Quarterly reports covering Demand, supply by volumes and values.


Company Details

AL MIRQAB Trading & Supplies

Doha, Qatar

51-100 employees

Business Supplies and Equipment

www.almirqabtrading.com

Apr 2014 to Aug 2016 (2 years 4 months)
Operation Manager at Soft Linen Group

Experience Details

Operation Manager

Engineering - Mechanical/Electrical, Manufacturing/Production, Sales/Retail

Manager

• Senior role which involves overseeing the production of goods.
• Authority of talking decisions to make sure that organization is running as well as it possibly can, with a smooth efficient service that meets the expectations and needs of customers and clients.
• Planning and controlling change.
• Managing quality assurance programs.
• Researching new technologies and alternative methods of efficiency.
• Setting and reviewing budgets and managing cost.
• Overseeing inventory, distribution of goods and facility layout.
• Managing all the events & international exhibitions-(Exhibiting in 20 international trade fairs in USA-Germany-Paris-Russia-Turkey-Italy-Sweden-Spain).
• Key account manager for the high value & volume clients over the world.
• Export Manager full responsibilities & tasks for 4 years.
Product:
• Managing a portfolio of all materials & items.
• Forecast & Develop the production plan.
• Managing P&L, budget and R&D of the product.
• Monitoring product stock, Develop and execute plans to activate and promote the idle stock.
• Exploring and determining fashion trends to increase the product range in effective and efficient way.
Sales:
• Resolving complaints to ensure Customer satisfaction.
• Following the production department to insure the quality and the time for delivering the products to the client on time.
• Follow with the Art Director for the requested designs.


Company Details

Soft Linen Group

Alexandria, Egypt

101-500 employees

Textile and Clothing

www.softlinengroup.com

Jul 2007 to Mar 2014 (6 years 8 months)
Textile Designer at Samuel Tex

Experience Details

Textile Designer

Manufacturing/Production, Creative/Design/Art

Experienced (Non-Manager)

• Liaising with clients and technical, marketing and buying staff to plan and develop designs; accurately interpreting and representing clients' ideas.
• Producing sketches, designs and samples for presentation to customers.
• Making up sets of sample designs.
• Working out design formula for a group of samples.
• Assessing and approving completed items and production standards.
• Using specialist software (NedGraphics, Adobe) to develop a range of designs.
• Experimenting with colour, fabric and all technical specifications.
• Maintaining up-to-date knowledge of new design and production techniques and textile technology.
• Developing new design concepts;
• Ensuring that projects are completed on time;
• Keeping up to date and spotting fashion trends in fabric design by reading forecasts in trade magazines and using internet resources;


Company Details

Samuel Tex

10th of Ramadan, Egypt

501-1000 employees

Textile and Clothing

N/A

Jul 2006 to Jun 2007 (11 months)

Education

Bachelor's Degree in Textile Sciences and Engineering

Education Details

Bachelor's Degree

Textile Sciences and Engineering

Helwan University, Egypt

C / Good / 65 - 75%

Spinning - Textile - Knitting

N/A

Helwan University
1999 - 2006

Training and Courses

Mechanical & Electronics Maintenance for Dobby Looms at SMIT Textile Spa. - SCHIO, ITALY
Nov 2008

Training/Course Details

Mechanical & Electronics Maintenance for Dobby Looms

Nov 2008

SMIT Textile Spa. - SCHIO, ITALY

N/A

Import & Export Specialist at Foreign Trade Training Center - Ministry of Industry & Foreign Trade - Egypt
Jul 2013

Training/Course Details

Import & Export Specialist

Jul 2013

Foreign Trade Training Center - Ministry of Industry & Foreign Trade - Egypt

N/A

Digital Marketing Specialization at University of illinois at urbana-champaign
May 2016

Training/Course Details

Digital Marketing Specialization

May 2016

University of illinois at urbana-champaign

N/A

This profile is fresh!
Last update 2 days ago.

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Profile Skills and Keywords

Adobe PhotoshopBrand Marketing ManagerBrandingBusinessBusiness DevelopmentBusiness Supplies And EquipmentBusiness-orientedCateringCreativeDesignDigital Marketing SpecializationEnglishFMCGFood ServicesGrmartImport & ExportImport & Export SpecialistInternet ResearchKey AccountLeaderManufacturingMarketingMarketing ManagerMechanical & Electronics Maintenance For Dobby LoomsMicrosoft OfficeNed GraphicsOperation ManagerOperationsOrganizerPresenterProductionRestaurantsRetailSalesTextile And ClothingTextile DesignerTextile Sciences And Engineering

Self-assesed Skills

Languages

English

English

: Fluent

: Fluent

: Fluent

: Fluent

Tools and Technologies

Microsoft Office

Microsoft Office

: Expert

: Extreme - I love it!

:

More than 7 years

Internet Research

Internet Research

: Expert

: Extreme - I love it!

:

More than 7 years

Marketing

Marketing

: Expert

: Extreme - I love it!

:

5-7 years

Adobe Photoshop

Adobe Photoshop

: Advanced

: Extreme - I love it!

:

More than 7 years

Ned Graphics

Ned Graphics

: Advanced

: High

:

3-5 years

Fields of Expertise

Import & Export

Import & Export

: Expert

: Extreme - I love it!

:

More than 7 years

Key Account

Key Account

: Expert

: Extreme - I love it!

:

5-7 years

Marketing

Marketing

: Advanced

: Extreme - I love it!

:

5-7 years

Branding

Branding

: Advanced

: Extreme - I love it!

:

1-3 years

Key Skills

Leader, Business-oriented, Presenter, Creative, Organizer

Online Presence

https://eg.linkedin.com/in/ramy-elsayed-9126a590

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