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Ebtehal Nosair

Digital Marketing Lead

Maadi, Cairo, Egypt

Work Experience

  • Marketing Communication LeadFull Time

    El Sewedy Education - The Knowledge Hub Universities

    Jan 2024 - Present -1 yr, 6 months

    • Job Details:Developing Marketing Strategies: Creating and managing multi-channel marketing campaigns. Team Leadership: Leading cross-functional teams and coordinating with external partners. Brand Management: Ensuring consistent brand messaging and positioning. Content Oversight: Managing content creation for various platforms. Performance Analysis: Analyzing campaign data and reporting on key metrics.
  • Marketing ManagerFull Time

    Islamic Chamber of Commerce, Industry and Agriculture

    Feb 2023 - Present -2 yrs, 5 months

    Egypt

    • Job Details:- Develop comprehensive marketing strategies for both online and offline channels across four Lines of Business (Events, Platform, Certification, Consultation). - Execute online campaigns, manage SEO/SEM, social media, and email marketing. - Coordinate offline efforts including print, radio, TV, and direct mail campaigns. - Maintain consistent brand identity and messaging for all LOBs. - Generate leads through targeted approaches and improve conversion rates. - Promote events, manage registrations, and enhance platform visibility. - Create marketing plans for certification and consultation services. - Conduct market research, collaborate with cross-functional teams, and manage budgets. - Analyze campaign performance and provide data-driven recommendations. - Lead and develop the marketing team. - Stay updated with industry trends and bring innovative ideas. - Communicate plans and results to stakeholders.
  • Digital Marketing LeadFull Time

    RAQAMYAT

    Feb 2022 - Feb 2023 -1 yr

    • Digital Marketing LeadFull Time

      Zcloud Consultancy

      Apr 2020 - Present -5 yrs, 3 months

      United Arab Emirates , Dubai

      • Job Details:• Planning digital marketing campaigns, including web, SEO, email, social media, and display advertising • Maintaining our social media presence across all digital channels • Measuring and reporting on the performance of all digital marketing campaigns • Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. • Develop and monitor campaign budgets. • Plan and manage our social media platforms. • Prepare accurate reports on our marketing campaign’s overall performance. • Coordinate with advertising and media experts to improve marketing results. • Identify the latest trends and technologies affecting our industry. • Evaluate important metrics that affect our website traffic, service quotas, and target audience. • Oversee and manage all contests, giveaways, and other digital projects. • Identify trends and insights, and optimize spend and performance based on the insights • Brainstorm new and creative growth strategies • Plan, execute, and measure experiments and conversion tests • Collaborate with internal teams to create landing pages and optimize user experience • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints • Collaborate with agencies and other vendor partners • Evaluate emerging technologies. • Provide thought leadership and perspective for adoption where appropriate
    • Education

      • Bachelor's Degree in mass communication

        Cairo University (CU)

        Jan 2013 - Jan 2017 - 4 yr

      Activities

      • Internal Public Relation member at UPDATE CU

        Student Activity

        Oct 2015 - May 2016 -7 months

      Achievements

      I was a member of the team that created the launching advertising campaign for Nido RTD milk in Egypt. I am an experienced Digital Marketing Specialist with a demonstrated history of working in various industries. Skilled in Content Creation, Marketing Strategies, Media Buying, Market Research, Social media Management, and Adobe Photoshop. Enthusiastic and flexible, I crave to tackle big projects in digital marketing. A strong team player who can also work alone with minimum supervision.

      Skills

      • Internet Research
      • Digital Marketing
      • Marketing
      • Advertisement
      • Account Management
      • Social Media Advertising
      • Social Media
      • Content Writing
      • Social Media Strategy
      • Media Buying
      View More

      Languages

      • Arabic

        Fluent
      • English

        Fluent

      Training & Certifications

      • Advanced Digital Marketing Nanodegree

        Udacity·2021
      • Digital Marketing Challenger Track

        ITIDA·2020
      • Web Development Challenger Track

        egFWD·2020
      • Digital Marketing Certificate

        Digitize Academy·2019
      • Facebook and Instagram ads

        Integrated Marketing Foundation·2018
      • human resourses

        update·2016
      • digital marketing

        eng break·2015
      • sales

        update·2015
      • leadership skills

        Cairo university ·2014
      • english language

        ministry of defense language institute ·2014
      • radio presenting

        agel news agency·2014
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