
Ebtehal Nosair
Digital Marketing Lead
Maadi, Cairo, EgyptWork Experience
Marketing Communication LeadFull Time
El Sewedy Education - The Knowledge Hub Universities
Jan 2024 - Present -1 yr, 6 months
- Job Details:Developing Marketing Strategies: Creating and managing multi-channel marketing campaigns. Team Leadership: Leading cross-functional teams and coordinating with external partners. Brand Management: Ensuring consistent brand messaging and positioning. Content Oversight: Managing content creation for various platforms. Performance Analysis: Analyzing campaign data and reporting on key metrics.
Marketing ManagerFull Time
Islamic Chamber of Commerce, Industry and Agriculture
Feb 2023 - Present -2 yrs, 5 months
Egypt
- Job Details:- Develop comprehensive marketing strategies for both online and offline channels across four Lines of Business (Events, Platform, Certification, Consultation). - Execute online campaigns, manage SEO/SEM, social media, and email marketing. - Coordinate offline efforts including print, radio, TV, and direct mail campaigns. - Maintain consistent brand identity and messaging for all LOBs. - Generate leads through targeted approaches and improve conversion rates. - Promote events, manage registrations, and enhance platform visibility. - Create marketing plans for certification and consultation services. - Conduct market research, collaborate with cross-functional teams, and manage budgets. - Analyze campaign performance and provide data-driven recommendations. - Lead and develop the marketing team. - Stay updated with industry trends and bring innovative ideas. - Communicate plans and results to stakeholders.
Digital Marketing LeadFull Time
- Job Details:• Planning digital marketing campaigns, including web, SEO, email, social media, and display advertising • Maintaining our social media presence across all digital channels • Measuring and reporting on the performance of all digital marketing campaigns • Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. • Develop and monitor campaign budgets. • Plan and manage our social media platforms. • Prepare accurate reports on our marketing campaign’s overall performance. • Coordinate with advertising and media experts to improve marketing results. • Identify the latest trends and technologies affecting our industry. • Evaluate important metrics that affect our website traffic, service quotas, and target audience. • Oversee and manage all contests, giveaways, and other digital projects. • Identify trends and insights, and optimize spend and performance based on the insights • Brainstorm new and creative growth strategies • Plan, execute, and measure experiments and conversion tests • Collaborate with internal teams to create landing pages and optimize user experience • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints • Collaborate with agencies and other vendor partners • Evaluate emerging technologies. • Provide thought leadership and perspective for adoption where appropriate
Education
Bachelor's Degree in mass communication
Cairo University (CU)Jan 2013 - Jan 2017 - 4 yr
Activities
Internal Public Relation member at UPDATE CU
Student Activity
Oct 2015 - May 2016 -7 months
Achievements
I was a member of the team that created the launching advertising campaign for Nido RTD milk in Egypt. I am an experienced Digital Marketing Specialist with a demonstrated history of working in various industries. Skilled in Content Creation, Marketing Strategies, Media Buying, Market Research, Social media Management, and Adobe Photoshop. Enthusiastic and flexible, I crave to tackle big projects in digital marketing. A strong team player who can also work alone with minimum supervision.
Skills
- Internet Research
- Digital Marketing
- Marketing
- Advertisement
- Account Management
- Social Media Advertising
- Social Media
- Content Writing
- Social Media Strategy
- Media Buying
Languages
Arabic
FluentEnglish
Fluent
Training & Certifications
Advanced Digital Marketing Nanodegree
Udacity·2021Digital Marketing Challenger Track
ITIDA·2020Web Development Challenger Track
egFWD·2020Digital Marketing Certificate
Digitize Academy·2019Facebook and Instagram ads
Integrated Marketing Foundation·2018human resourses
update·2016digital marketing
eng break·2015sales
update·2015leadership skills
Cairo university ·2014english language
ministry of defense language institute ·2014radio presenting
agel news agency·2014