Dina Atef Saied

Marketing Communications ManagerFull Time

• Job Details:Developed and executed comprehensive marketing strategies to achieve the institute’s goals of increasing enrollment, raising brand awareness, and fostering community engagement. Increased enrollment by 37% through targeted campaigns and optimized marketing efforts. Expanded the institute’s reach by opening new markets in the UK, Ireland, and South Africa, and introduced new marketing channels such as Google Ads and TikTok. Grew social media followers and improved engagement rates by leveraging data-driven insights and innovative content strategies. Managed a high-performing team of 7 professionals, including social media content creators, media buyers, Google Ads specialists, SEO specialists, graphic designers, copywriters, and motion graphics experts. Collaborated with admissions and academic teams to launch new courses and develop engaging educational materials. Mentored and trained team members in marketing best practices, fostering a culture of continuous learning and professional growth. Utilized tools such as Google Analytics, Basecamp, and email marketing platforms to track performance, streamline workflows, and optimize campaigns.

Marketing ManagerFull Time

• Job Details:Develop and implement a multi-channel marketing plan to build brand awareness and achieve a 70% increase in sales and customer satisfaction - Managing the marketing budget to achieve the communication plan and supervising the marketing team to achieve the marketing strategy - Created a brand strategy and marketing campaign online & offline marketing activities to increase awareness and build brand loyalty -Use data analytics, SEO, and social media tools to optimize campaigns and measure result

Marketing DirectorFull Time

• Job Details:Develop and implement marketing plans and strategies across various channels, including digital, traditional and influencer marketing. - Defining marketing objectives and target audiences, conducting market research and analysis, and measuring performance and return on investment. - Providing successful marketing campaigns and events for a variety of companies in the fields of marketing, furniture and real estate. - Supervise and train a team of marketing professionals and collaborate with external partners and stakeholders. - Planning and managing opening ceremonies and events for new projects and products.