Basic Info

Ghada Abdullah

9 years

Cairo Governorate, Egypt

Diploma

Manager

Work Experience

Digital Marketing Specialist at Al Moasher

Experience Details

Digital Marketing Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

 Design, build and maintain the social media presence.

 Plan and execute all web, marketing database, email, social media campaigns.

 Generating qualified leads / Achieving target leads from online channels &
activities.

 Measure and report performance of all digital marketing campaigns.

 Use analytics data to gain insights, identify trends and make strategic
recommendations to improve campaigns performance.

 Create and complete regularly scheduled performance reports.

 Help, develop and then execute marketing plan to improve web site traffic and
conversions.

 Manage all published content (images, video and written content).

 Monitor trends in Digital Marketing tools, applications, channels, design and
strategy.

 Create content calendar for all social media platforms.

 Interact with fans & followers, collect feedback of fans & followers and analyze public opinions.


Company Details

Al Moasher

Cairo, Egypt

101-500 employees

Financial Services

http://www.al-moasher.net/

Dec 2015 to present (1 year)
E-Marketing Specialist (volunteer) at Anwar Resala

Experience Details

E-Marketing Specialist (volunteer)

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

Anwar Resala

Egypt

N/A

Education

http://www.anwarresalateam.org/

Dec 2015 to present (1 year)
Senior at EMarketing Egypt

Experience Details

Senior

Marketing/PR/Advertising

Manager

-Participating in preparing the Strategic & marketing plan for company projects and partners.

-Develop overall strategy, budget, and tactical action plan for the Practice.

-Setting and reviewing the overall marketing and online marketing KPIs.

-Managing the digital marketing activities.

-Supporting the SEO activities.

-Supporting for the business development activities for eMarketing Egypt.

-Managing the tele-marketing and telesales team for eMarketing Egypt & Almarkazy.

-Leverage business contacts to drive opportunities.


Company Details

EMarketing Egypt

Mohandiseen, Egypt

N/A

Marketing and Advertising

http://www.emarketing-egypt.com/

May 2014 to Oct 2015 (1 year 5 months)
Senior Marketing Executive at OFIS Soft

Experience Details

Senior Marketing Executive

Marketing/PR/Advertising

Experienced (Non-Manager)

Handling marketing activities related to seminars and exhibitions and their analysis reports.
-Represents the company at trade shows to promote products.
-Proactively research, analyze market intelligence information from a variety of sources on prospect accounts; use market research information to enhance sales success with potential clients e.g.: information from the Internet about prospects, industries, competition, etc.
-Ongoing competition analysis and competition updates, gather data about the activities and products of the competition.
-Dealing with marketing agencies to handle deliverables.
-Responsible for managing and updating company’s current CRM.
-Lead generation for the sales department using various methods like Internet, telemarketing, publications, directories, etc.
-Appointment setting for the sales team according to agreed scenario script.
-Assists other departments within organization to prepare marketing publications.
-Responsible for updating company’s website and social media channels.
-Update marketing supporting documents and forms {e.g. client reference list, etc.}
-Prepare bi monthly reports for management


Company Details

OFIS Soft (multinational)

Egypt

N/A

Information Technology Services

www.ofis-soft.com

Jan 2012 to May 2014 (2 years 4 months)

Education

Technical Diploma in Google Adwords

Education Details

Technical Diploma

Google Adwords

Google, Egypt

A / Excellent / 85 -100%

Google Adwords Display Ads. Google Adwords Fundamentals.

I recently a certificate of appreciation from Arab Affiliate Summit.

Google
2016 - 2017 (Expected)
Technical Diploma in Twitter Ads

Education Details

Technical Diploma

Twitter Ads

Twitter, Egypt

A / Excellent / 85 -100%

Twitter Ads

N/A

Twitter
2015 - 2016
Bachelor's Degree in Psychology

Education Details

Bachelor's Degree

Psychology

Ain-Shams university, Egypt

C / Good / 65 - 75%

N/A

N/A

Ain-Shams university
2004 - 2007
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Maadi High School

Egypt

2004

A / Excellent / 85 -100%

N/A

Maadi High School
2004

Certifications

Certificate details

E Marketing Specialist

Oct 2013

N/A

N/A

N/A

Ministry of Foreign Affairs

N/A

Google Adwords
Aug 2016

Certificate details

Google Adwords

Aug 2016

N/A

https://www.google.com/partners/#p_certification_html;cert=9

9

Google

N/A

Twitter
Feb 2015

Certificate details

Twitter

Feb 2015

N/A

https://twitterflightschool.com

N/A

Twitter Flight School

N/A

Certificate details

certificate of appreciation

Sep 2016

N/A

N/A

N/A

Araby Ads

N/A

Training and Courses

Training/Course Details

E-Marketing Diploma

Dec 2015

eMarketing Egypt

-Marketing principals. -Introduction to internet marketing. -Online consumer behavior. -Website usability. -E-marketing channels overview. -Google AdWords. -Social media management. -Online B2B marketing.

Training/Course Details

Marketing Research

Jun 2015

eMarketing Egypt

N/A

Training/Course Details

SEO Diploma

Jan 2013

E-Marketing Academy

N/A

Training/Course Details

SEO Advanced Training

May 2016

Integrated marketing Foundation ( IMFND )

N/A

This profile is not updated!
Last update more than 1 months ago.

Jobseeker photo

Profile Skills and Keywords

Adobe PhotoshopAnalyticalArabicCertificate Of AppreciationCreativeDigital MarketingDigital Marketing SpecialistDynamic EnvironementE Marketing SpecialistE-MarketingE-Marketing DiplomaE-Marketing SpecialistEducationEnglishFinancial ServicesGermanGoogle AdwordsHard WorkerInformation Technology ServicesInternetMarketingMarketing And AdvertisingMarketing ResearchMicrosoft OfficeOFIS SoftPresenterPsychologySEOSEO Advanced TrainingSEO DiplomaSeniorSenior Marketing ExecutiveSocial MediaSupportiveTeam Work SpiritTwitterTwitter Ads

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Advanced

: Advanced

: Advanced

German

German

: Beginner

: Beginner

: Beginner

: Beginner

Tools and Technologies

Internet

Internet

: Expert

: Extreme - I love it!

:

5-7 years

Marketing

Marketing

: Advanced

: Extreme - I love it!

:

5-7 years

Microsoft Office

Microsoft Office

: Advanced

: High

:

5-7 years

Adobe Photoshop

Adobe Photoshop

: Intermediate

: Medium

:

1-3 years

Fields of Expertise

Google Adwords

Google Adwords

: Expert

: Extreme - I love it!

:

3-5 years

Marketing

Marketing

: Advanced

: High

:

3-5 years

Digital Marketing

Digital Marketing

: Advanced

: High

:

1-3 years

E-Marketing

E-Marketing

: Advanced

: Extreme - I love it!

:

3-5 years

Social Media

Social Media

: Advanced

: Extreme - I love it!

:

3-5 years

SEO

SEO

: Intermediate

: High

:

3-5 years

Key Skills

Analytical, Hard worker, Presenter, Creative, Supportive

Online Presence

https://eg.linkedin.com/in/ghadaabdullahhttps://www.facebook.com/Ghada.Abdullah2013

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