Diana Fernandez

E-commerce Executive

• Job Details:Manage and oversee the company's e-commerce business. Develop and implement e-commerce strategies to drive online traffic, sales and profitability. Monitor and analyze website, traffic and sales metrics to optimize performance. Analyze sales data and customer insights to identify trends and opportunities for growth. Oversee Ounass as a key retail partner, ensuring brand alignment and performance optimization. Conduct market research to identify and secure new retail partnerships. Collaborate with marketing team to develop and execute online marketing campaigns. Ensure a seamless online shopping experience for customers, from browsing to checkout. Provide customer support for online inquiries and issues.

E-commerce Executive/Assistant

• Job Details:Website management — maintain website content and ensure all content uploaded is up to date. Propose ideas for better customer experience on the website. Directing the activities of software developers and graphic designers to adhere to the predetermined strategies. Assisting in new product launch projects. Digital marketing — running ads on platforms of Snapchat and TikTok. Manage day to day social media implementation including posting content. Analyze data, traffic & sales of the website and implement measures that promote the presence of the brand.

E-commerce Web Merchandiser

• Job Details:Managing new product uploads, category builds, product detail maintenance, assisting with day-to-day coordination (reporting, stock transfers, product uploads), working on promotional campaigns, reporting on e-commerce trade performance including KPIs & providing data driven insight. Working with the product team for onsite optimizations such as product recommendations & upselling/cross-selling opportunities, conducting spot checks to ensure accuracy at all using merchandising tools & software to work on the merchandising of the website.