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Eman Abd El Wahab Salama El ders

Corporate Marketing Supervisor at Alghoniem For Ready Mix Concrete

Madinaty, Cairo, Egypt

Work Experience

  • Corporate Marketing SupervisorFull Time

    Alghoniem For Ready Mix Concrete

    May 2013 - Present -12 yrs, 3 months

    Saudi Arabia , Dammam

    • Job Details:Work collaboratively and cross-functionally to develop marketing strategies as well as implement tactical plans for branding strategies.  Identify, develop, or evaluate marketing strategy based on knowledge of establishment objectives, market characteristics, and cost and markup factors.  Develop pricing strategies, balancing the company's objectives and customer satisfaction.  Initiate market research studies or analyze their findings.  Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.  Collaborate with web, multimedia, or art design staffs to create multimedia web sites that conform to brand and company visual format.  Develop and direct corporate image, brand identity, and all external communication plans, including advertising, external publications and media management.  Build and grow the company’s brand in the various identified marketing channels.  Work closely with internal departments and business divisions to assist with fulfilling requests for marketing materials.  Create and write efficient and effective product literature for print and for the web.  Manage the day-to-day activities of these functions in a highly analytic and creative way.
  • Business development SeniorFull Time

    M A Media consultancy

    Sep 2010 - Apr 2013 -2 yrs, 7 months

    Egypt , Cairo

    • Job Details:Manage all aspects of integrated marketing communication process for different companies & banks (for example; Foodina, Ceramica La Beaute, Emirates Heights, Harvest {Bawadi})  Develop and direct corporate image, brand identity, and all external communication plans, including advertising, external publications and media management.  Design, develop and execute marketing strategies and direct advertising and media Activities.  Design, develop, and execute media planning, and media buying.  Handling ATLs & BTLs activities.  Handle all marketing research issues (Marketing surveys, media monitoring, Marketing analysis…etc) .
  • Joly Optics

    • Assistant marketing managerFull Time

      Jul 2008 - Aug 2010 -2 yrs, 1 month

      Egypt , Cairo

      • Job Details:Manage all aspects of marketing programs for different brands.  Handle marketing deals and develop marketing campaigns for the Company’s VIP customers resulting in 30% overall increase in Sales.  Research and evaluate management practices, training and development programs, leadership principles and employee relations.  Design, develop and execute marketing strategies and direct advertising and promotional activities.  Supervise and assist with the marketing activities of a product or business line which may include advertising, direct mailing, printing, events and trade shows.  Assist in the identification and development of business building ideas and work with other business units team members to execute the plans that meet investment criteria.  Prepare training materials and complete training programs for all organizational levels on Marketing and sales of Fast Consuming Goods.  Train new staff members on customer service, fashion marketing, branding and money handling skills, and coordinate orientations.  Managing ATLs & BTLs activities.
    • Marketing executiveFull Time

      Jul 2006 - Jul 2008 -2 yrs

      Egypt , Cairo

      • Job Details:Handle marketing deals resulting in 15% overall increase in sales.  Handle customers' complaints  Handle branches' inquiries  Apply new trends in preparing, classifying & filtering customer database.  Handling ATLs & BTLs activities.

    Education

    • MBA in Marketing

      Arab Academy for Science, Technology and Maritime Transport (AAST)

      Jan 2010 - Jan 2012 - 2 yr

    Skills

    • Microsoft Excel
    • Microsoft Powerpoint
    • Internet
    • Hard Skills
    • Marketing Management
    • Business Planning
    • Customer Service
    • Microsoft Word
    • media
    • Sales Management
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    Languages

    • English

      Fluent
    • Arabic

      Fluent

    Training & Certifications

    • Sales Diploma

      American university in Cairo·2009
    • Marketing diploma

      American University of Cairo·2008
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