
Eman Abd El Wahab Salama El ders
Corporate Marketing Supervisor at Alghoniem For Ready Mix Concrete
Madinaty, Cairo, EgyptWork Experience
Corporate Marketing SupervisorFull Time
- Job Details:Work collaboratively and cross-functionally to develop marketing strategies as well as implement tactical plans for branding strategies. Identify, develop, or evaluate marketing strategy based on knowledge of establishment objectives, market characteristics, and cost and markup factors. Develop pricing strategies, balancing the company's objectives and customer satisfaction. Initiate market research studies or analyze their findings. Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand. Collaborate with web, multimedia, or art design staffs to create multimedia web sites that conform to brand and company visual format. Develop and direct corporate image, brand identity, and all external communication plans, including advertising, external publications and media management. Build and grow the company’s brand in the various identified marketing channels. Work closely with internal departments and business divisions to assist with fulfilling requests for marketing materials. Create and write efficient and effective product literature for print and for the web. Manage the day-to-day activities of these functions in a highly analytic and creative way.
Business development SeniorFull Time
M A Media consultancy
Sep 2010 - Apr 2013 -2 yrs, 7 months
Egypt , Cairo
- Job Details:Manage all aspects of integrated marketing communication process for different companies & banks (for example; Foodina, Ceramica La Beaute, Emirates Heights, Harvest {Bawadi}) Develop and direct corporate image, brand identity, and all external communication plans, including advertising, external publications and media management. Design, develop and execute marketing strategies and direct advertising and media Activities. Design, develop, and execute media planning, and media buying. Handling ATLs & BTLs activities. Handle all marketing research issues (Marketing surveys, media monitoring, Marketing analysis…etc) .
Assistant marketing managerFull Time
Jul 2008 - Aug 2010 -2 yrs, 1 month
Egypt , Cairo
- Job Details:Manage all aspects of marketing programs for different brands. Handle marketing deals and develop marketing campaigns for the Company’s VIP customers resulting in 30% overall increase in Sales. Research and evaluate management practices, training and development programs, leadership principles and employee relations. Design, develop and execute marketing strategies and direct advertising and promotional activities. Supervise and assist with the marketing activities of a product or business line which may include advertising, direct mailing, printing, events and trade shows. Assist in the identification and development of business building ideas and work with other business units team members to execute the plans that meet investment criteria. Prepare training materials and complete training programs for all organizational levels on Marketing and sales of Fast Consuming Goods. Train new staff members on customer service, fashion marketing, branding and money handling skills, and coordinate orientations. Managing ATLs & BTLs activities.
Marketing executiveFull Time
Jul 2006 - Jul 2008 -2 yrs
Egypt , Cairo
- Job Details:Handle marketing deals resulting in 15% overall increase in sales. Handle customers' complaints Handle branches' inquiries Apply new trends in preparing, classifying & filtering customer database. Handling ATLs & BTLs activities.
Education
MBA in Marketing
Arab Academy for Science, Technology and Maritime Transport (AAST)Jan 2010 - Jan 2012 - 2 yr
Skills
- Microsoft Excel
- Microsoft Powerpoint
- Internet
- Hard Skills
- Marketing Management
- Business Planning
- Customer Service
- Microsoft Word
- media
- Sales Management
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Languages
English
FluentArabic
Fluent
Training & Certifications
Sales Diploma
American university in Cairo·2009Marketing diploma
American University of Cairo·2008