Basic Info

Asmaa Moawad

5 years

Cairo, Egypt

Bachelor's Degree

Experienced

Work Experience

Digital Marketing Freelencer at Al Sharq E-Management

Experience Details

Digital Marketing Freelencer

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

Al Sharq E-Management

Doha, Qatar

51-100 employees

Marketing and Advertising

emanagement-qatar.com

Apr 2017 to present (8 months)
Senior Digital Marketing Consultant at On Line Media S.A.E

Experience Details

Senior Digital Marketing Consultant

Marketing/PR/Advertising

Experienced (Non-Manager)

• Identify unmet needs, goals, opportunities and challenges of all aspects of the e-commerce business.
• Create and oversee the execution of a plan through specific initiatives to meet the objectives of the strategy.
• Contribute in landing pages including their SEO and SEM optimization processes.
• Generate conversions and will test and focus on bringing the COA down to the lowest possible cost.
• Optimize OLM web presence architecture and online marketing strategy using all relevant digital channels and tactics (i.e. landing pages, content marketing, networking on social media, e-commerce, search and social advertising, SEO, marketing automation, apps, media/blogger outreach, etc.) into one actionable plan.
• Continuously recommend and implement a large variety of a/b testing and present detailed analysis and KPIs for evaluation.


Company Details

On Line Media S.A.E

Cairo, Egypt

101-500 employees

Marketing and Advertising

N/A

Nov 2016 to Apr 2017 (5 months)
Corporate Digital Marketing Consultant at Egypt Yellow Pages

Experience Details

Corporate Digital Marketing Consultant

Marketing/PR/Advertising

Experienced (Non-Manager)

• Managing digital accounts for corporate high value customers with the responsibility of developing a clear multi-channel digital strategy for customers.
• Responsible for the delivery, management, budgeting and optimization of all PPC activities. (Google AdWords, Facebook, Instagram & Linkedin)
• Utilizing paid search techniques and tracking performance reports.
• Providing ongoing strategic counsel on digital best practices and tactics that align with business objectives / goals, ensuring the most appropriate channels are being used to leverage all opportunities / manage threats.
• Assure to help these clients to achieve their goals from Online Marketing & gain best ROI.
• Assure High Level Customer Satisfaction & Maintain Good Relation With Clients.
• Customize Detailed Analysis Reports For All Active Campaigns.
• Building and developing media plans and proposals to clients.
• Develop the digital capability of the organization with particular focus on team colleagues, as well as supporting the use of new platforms, to define a consistent customer experience.


Company Details

Egypt Yellow Pages (multinational)

Cairo, Egypt

501-1000 employees

Marketing and Advertising

yellow.com.eg

Jan 2015 to Nov 2016 (1 year 10 months)
Senior Digital Marketing Strategist at Egypt Yellow Pages

Experience Details

Senior Digital Marketing Strategist

Marketing/PR/Advertising

Entry Level

• Managing over 480 Google Adwords Accounts & Facebook Advertising Campaigns for Different Companies & Organizations
• Optimization of existing AdWords campaigns to reach the maximum ROI.
• Campaign analyses to be on top of the strengths and weaknesses of each campaign.
• Creating & Designing Bloggers for Customers who doesn’t have a landing Page.
• Creating Facebook Photos Required For The Ads.


Company Details

Egypt Yellow Pages (multinational)

Cairo, Egypt

501-1000 employees

Marketing and Advertising

yellow.com.eg

Nov 2012 to Jan 2015 (2 years 2 months)
Call Center Senior at Egypt Yellow Pages

Experience Details

Call Center Senior

Customer Service/Support

Experienced (Non-Manager)

• Reviewing all new or verified data on the system for all LST Specialists.
• Ensuring the Database Quality.
• Follow up QA Team work, assure they accomplished all required tasks from them & Monitor their communications with their team.
• Do Trainings for new comers on EYP Data Entry Standards, Call Etiquettes & using system
• Monitoring Agents Calls (Inbound & Outbound).
• Making Monthly Evaluation Reports about all agents’ performance.
• Making Evaluation Report for QA specialists.
• Setting Monthly Quiz for all Agents.
• Making Daily Performance Reports.
• Responsible for SW Project
• Distributing Sales Leads to Sales Specialists or Branches managers.


Company Details

Egypt Yellow Pages (multinational)

Cairo, Egypt

501-1000 employees

Marketing and Advertising

yellow.com.eg

Oct 2008 to Nov 2012 (4 years 1 month)
Call Center Data Quality Specialist at Egypt Yellow Pages

Experience Details

Call Center Data Quality Specialist

Customer Service/Support

Entry Level

• Ensuring the Quality & consistency of YP database
• Reviewing LST specialists daily work on DB
• Train LST specialists & New Comers.
• Monitoring In/Outbound calls & making sure scripts & call etiquette are followed
• Assuring LST target to achieve 0% Mistakes


Company Details

Egypt Yellow Pages (multinational)

Cairo, Egypt

501-1000 employees

Marketing and Advertising

yellow.com.eg

Jul 2008 to Oct 2008 (3 months)
Local Search Team Specialist at Egypt Yellow Pages

Experience Details

Local Search Team Specialist

Customer Service/Support

Entry Level

• Receiving Inbound Calls (Inquiry & Listing).
• Making outbound Calls to List New Data or verify old data.
• Searching for events & Offers in occasions for Mobinil 8000.
• Applying Geocoding Locations to YP listings.


Company Details

Egypt Yellow Pages (multinational)

Cairo, Egypt

501-1000 employees

Marketing and Advertising

yellow.com.eg

Dec 2007 to Jun 2008 (6 months)

Education

MBA in International Marketing

Education Details

MBA

International Marketing

Paris ESLSCA Business School, Egypt

Not specified

N/A

N/A

Paris ESLSCA Business School
2017 - 2018 (Expected)
Bsc. in Education

Education Details

Bsc.

Education

Helwan University, Egypt

C / Good / 65 - 75%

N/A

N/A

Helwan University
2003 - 2007
High School - Thanaweya Amma

High School Details

Thanaweya Amma

Zahraa Helwan

Egypt

2003

A / Excellent / 85 -100%

N/A

Zahraa Helwan
2003

Training and Courses

Training/Course Details

Professional Diploma in Graphics Design CS6

Jan 2014

YAT Education Center

N/A

Training/Course Details

Mastering Office 2007

Mar 2011

YAT Education Center

N/A

Training/Course Details

Leadership, Customer Service & Communication

Jun 2015

RCT Training & Consultations

N/A

Training/Course Details

English Conversation

Mar 2011

Berlitz

N/A

This profile is fresh!
Last update was today

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Profile Skills and Keywords

AdaptiveAdwordsAnalyticalAnimationArabicCall Center Data Quality SpecialistCall Center SeniorCorporate Digital Marketing ConsultantCustomer ServiceDigital Marketing FreelencerDubbibgEducationEgypt Yellow PagesEnglishEnglish ConversationFacebookFacebook AdvertisingFashionFlexibleGoogle AdwordsHard WorkerInstagramInternational MarketingLeadership, Customer Service & CommunicationLearingLinkedinLinkedin AdsLocal Search Team SpecialistMBAMarketingMarketing And AdvertisingMastering Office 2007MoviesMusicNew AdventuresOnline AdvertisingPPCPhotographyPlannerProblem SolverProfessional Diploma In Graphics Design CS6RadioReadingSEOSenior Digital Marketing ConsultantSenior Digital Marketing StrategistSnapchatSupportTravelTwitterVoice Over

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Fluent

: Fluent

: Fluent

: Advanced

Tools and Technologies

Adwords

Adwords

: Expert

: Extreme - I love it!

:

3-5 years

Facebook

Facebook

: Expert

: Extreme - I love it!

:

3-5 years

Linkedin

Linkedin

: Beginner

: Extreme - I love it!

:

Less than 1 year

Fields of Expertise

PPC

PPC

: Expert

: Extreme - I love it!

:

3-5 years

Facebook Advertising

Facebook Advertising

: Expert

: Extreme - I love it!

:

3-5 years

Online Advertising

Online Advertising

: Advanced

: Extreme - I love it!

:

3-5 years

Google Adwords

Google Adwords

: Advanced

: Extreme - I love it!

:

3-5 years

Instagram

Instagram

: Intermediate

: Extreme - I love it!

:

1-3 years

Twitter

Twitter

: Intermediate

: Extreme - I love it!

:

1-3 years

Linkedin Ads

Linkedin Ads

: Intermediate

: Extreme - I love it!

:

1-3 years

Snapchat

Snapchat

: Beginner

: High

:

Less than 1 year

SEO

SEO

: Little knowledge

: High

:

Less than 1 year

Key Skills

Analytical, Planner, Hard worker, Problem Solver, Flexible / Adaptive

Online Presence

https://eg.linkedin.com/in/asmaa-moawad-61415a54

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