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Amr Mohamed Fathy

Marketing Director at Delta Masr Group

Maadi, Cairo, Egypt

Work Experience

  • Marketing DirectorFull Time

    Delta Masr Group

    Nov 2012 - Present -12 yrs, 8 months

    Egypt , Giza

    • Job Details:§ Reporting to the chairman. § Responsible for all groups business-sales & marketing (Feed, Feed Ingredients, One day checks production). § Managing sales team of 24 person including sales managers, area managers, supervisors…etc. § Creating and managing technical support team and after sales service team.2009-2011
  • Service Marketing ManagerFull Time

    International Free Trade Corporation

    Sep 2009 - Jan 2011 -1 yr, 4 months

    Egypt

    • Job Details:Reporting directly to CEO. Maintaining communication with key account suppliers: Bayer, Pfizer, Schering Plough, Dupont, Merial, Boehringer Ingelheim, Elanco and Alltech. Responsible for developing the overall marketing program that is used to sell products and services. Thoroughly understand the key accounts objectives and strategies to meet their expectations and satisfactions. Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies. Select products and accessories to be displayed at seminars and conferences. Conduct economic and commercial surveys to identify potential markets for products and services. Locate vendors of materials, equipment or supplies, and interview them in order to determine product availability and terms of sales. Prepare and process requisitions and purchase orders for supplies and equipment. Analyze market and delivery systems in order to assess present and future material availability. Direct and coordinate activities of personnel engaged in buying, selling, and distributing materials, equipment, machinery, and supplies. Prepare reports regarding market conditions and merchandise costs on SAP system.
  • Country Business ManagerFull Time

    Bayer

    Jun 2006 - Aug 2009 -3 yrs, 2 months

    Egypt , Cairo

    • Job Details:Reporting directly to Animal Health HQ in Germany. Responsible of the following global brands: Baytril, Baycox and Catosal. Managing and responsible for total target of 8 Million EGP with 20% over achievement. Establish & execute convenient marketing strategies & programs to achieve marketing & sales objectives. Set KPIs and monitor marketing activities results, develop corrective actions in order to satisfy the market & customer needs. Manage and development of promotional materials in collaboration with the Distribution-agent to support sales & marketing programs Conduct regular market researches, result analysis & be aware of current and potential competition to identify opportunities for increasing sales. Arrange and follow up the ordered goods and shipments from the supplier to the customer.
  • Business Development ManagerFull Time

    Bayer HealthCare (Animal Health Division).

    Apr 2004 - May 2006 -2 yrs, 1 month

    Egypt

    • Job Details:Reporting directly to Middle East Manager. Managing and responsible for Animal Health Division with total target of 3 Million L.E. Developing marketing concepts. Review and evaluate the agent staff performance. Technical support and training to external customers. Develop and recommend pricing strategy which increases portfolio profitability 25%.
  • Education

    • Bsc in Veterinary Medicin

      Cairo University (CU)

      Jan 1990 - Jan 1995 - 5 yr

    Skills

    • Microsoft Office
    • Internet
    • Animal Health
    • Pharmaceutical
    • SAP

    Languages

    • English

      Fluent
    • German

      Advanced

    Training & Certifications

    • • SAP system course

      Company·2008
    • Marketing for Service Businesses Workshop

      Riti·2008
    • • Marketing for Service Businesses Workshop

      IMI·2006
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