Basic Info

Ahmed Ibraheem

8 years

Giza, Egypt

Bachelor's Degree

Experienced

Work Experience

Senior Marketing Specialist at Beta Egypt

Experience Details

Senior Marketing Specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

BETA EGYPT was founded in 1993. BETA EGYPT has been developing distinctive projects around Cairo, Egypt including 6th of October City and Obour City. The result of our endeavors has led to a very respectable reputation among our clients and competitors.

►SCOPE

In charge of planning, implementing, monitoring all marketing activities (ATL, BTL, Online, Offline & Market Research), and developing strategic recommendations regarding development & investment portfolio; reporting to MD.

-Managing corporate branding, marketing communications.
-Develop strategies for distribution and promotion.
-Monitor and analyze the effectiveness of publicity and reactions of consumers
-Analysis of the performance of advertising campaigns and to make recommendations for improvements.
-The management of the budget for each activity in marketing agreed budget.
-The establishment of activities used to increase brand awareness and promotion communicate to a variety of target markets.
-Surveys on an annual basis to update information on the size of the market, Division of the market, --the brand, and to meet the needs of the consumer and requested benefits.
-The prices of the products of the study competitors' prices, and market with consumers to determine the acceptable price.
-The preparation of the marketing plan,
-Media analysis, sales analysis,
-Media plan business plan.
-Proposal to develop products,
-Identify key objectives product features.
-Participation in the preparation of the annual work plan proposal.
-Market share and objectives, an analysis of the strengths, weaknesses, opportunities, threats and fears to analyze internal situation and external promotional activities and programs, and expectations for monthly sales and budgets.
-Risk management, forecasting, and monitoring of performance.
-Coordination of the preparation of any exhibitions and events


Company Details

Beta Egypt

Cairo, Egypt

101-500 employees

Real Estate/Property Management, Construction - Residential & Commercial/Office

www.betaegypt.com

Jul 2014 to present (2 years 9 months)
Sales Manager at Abda Creative house

Experience Details

Sales Manager

Marketing/PR/Advertising , Sales/Retail

Manager

Manages sales of the company’s products and services in within a defined geographic area,
province or country. Ensures consistent, profitable growth in sale
s revenues through positive planning,
deployment and management of sales personnel. Identifies objectives, strategies
and action plans to improve
short- and long-term sales and earnings.


Company Details

Abda Creative house

Cairo, Egypt

11-50 employees

Marketing and Advertising

www.abdacreative.com

May 2014 to Jul 2014 (2 months)
Marketing manager at X-Treme Media

Experience Details

Marketing manager

Marketing/PR/Advertising

Manager

- Assessing, team performance and brands profitability.
- Providing clients with effective marketing communication solutions for their brands.
- Working closely with clients and creative teams in order to bridge the gap between the business requirements and the creative solutions.
- Developing strategic communication plans for each client.
- Maintaining visits and close contacts with clients to secure business for the Advertising Unit.
- Setting project plans for each project and its financials, and over-seeing that they are being followed, delivered on time, and within budget.
- Identifying new/out of scope business opportunities.
- Directing the overall conceptualization, production and execution of Advertising campaigns and pitches.
- Producing projects within given budget and specifications as per the agreed plan.
- Responsible for problem solving and risk management internally and externally.
- Demonstrating internal leadership and building strong internal team bond.
- Ensuring all necessary work is undertaken by the account team.
- Helping ensure the company’s services remains competitive.


Company Details

X-Treme Media

Egypt

51-100 employees

Marketing and Advertising

N/A

Dec 2013 to Apr 2014 (4 months)
Senior account manager at MBA

Experience Details

Senior account manager

Marketing/PR/Advertising

Manager

- Assessing, team performance and brands profitability.
- Providing clients with effective marketing communication solutions for their brands.
- Working closely with clients and creative teams in order to bridge the gap between the business requirements and the creative solutions.


Company Details

MBA

Cairo, Egypt

51-100 employees

Marketing and Advertising, Media Production

N/A

May 2013 to Jan 2014 (8 months)
Senior Account Manager at B.COM

Experience Details

Senior Account Manager

Marketing/PR/Advertising , Operations/Management, Project/Program Management

Manager

- Developing strategic communication plans for each client.
- Maintaining visits and close contacts with clients to secure business for the Advertising Unit.
- Setting project plans for each project and its financials, and over-seeing that they are being followed, delivered on time, and within budget.
- Identifying new/out of scope business opportunities.
- Directing the overall conceptualization, production and execution of Advertising campaigns and pitches.
- Producing projects within given budget and specifications as per the agreed plan.
- Responsible for problem solving and risk management internally and externally.
- Demonstrating internal leadership and building strong internal team bond.
- Ensuring all necessary work is undertaken by the account team.
- Helping ensure the company’s services remains competitive.


Company Details

B.COM

Cairo, Egypt

51-100 employees

Marketing and Advertising

www.bcomegy.com

Jan 2013 to Jun 2013 (5 months)
Senior Account Manager at M.A Media

Experience Details

Senior Account Manager

Marketing/PR/Advertising , Sales/Retail

Experienced (Non-Manager)

- Assessing, team performance and brands profitability.
- Providing clients with effective marketing communication solutions for their brands.
- Working closely with clients and creative teams in order to bridge the gap between the business requirements and the creative solutions.
- Developing strategic communication plans for each client.
- Maintaining visits and close contacts with clients to secure business for the Advertising Unit.
- Setting project plans for each project and its financials, and over-seeing that they are being followed, delivered on time, and within budget.
- Identifying new/out of scope business opportunities.
- Directing the overall conceptualization, production and execution of Advertising campaigns and pitches.
- Producing projects within given budget and specifications as per the agreed plan.
- Responsible for problem solving and risk management internally and externally.
- Demonstrating internal leadership and building strong internal team bond.
- Ensuring all necessary work is undertaken by the account team.
- Helping ensure the company’s services remains competitive.


Company Details

M.A Media

Cairo, Egypt

51-100 employees

Marketing and Advertising

www.mamediaservices.com

Dec 2011 to Jan 2013 (1 year 1 month)
Marketing specialist at Mass advertising

Experience Details

Marketing specialist

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

Mass advertising

Giza, Egypt

51-100 employees

Marketing and Advertising, Media Production , Writing and Editing

N/A

Aug 2010 to Dec 2011 (1 year 4 months)
Marketing manager at Pro-communications advertising agency

Experience Details

Marketing manager

Marketing/PR/Advertising

Manager

Consulting with clients to determine how to improve market share and sales
Gathering and organizing information to help with decision-making regarding media placement, campaign length, featured products and services, and technical details
Ensuring that a client’s needs are met and any concerns are addressed
Staying in close communication with the client, answering questions, explaining strategy and providing status updates
Obtaining client approval on projects
Communicating client feedback to the creative team
Working to increase agency revenue by recommending new promotional opportunities or additional services
Preparing advertising budgets, calendars and project schedules
Meeting with the creative team during strategy sessions
Recommending creative concept revisions according to the client’s needs and preferences
Negotiating contracts and coordinating media placements


Company Details

Pro-communications advertising agency

Giza, Egypt

51-100 employees

Marketing and Advertising, Media Production

N/A

Apr 2009 to Jan 2010 (9 months)
Senior account manager at Pro-communications advertising agency

Experience Details

Senior account manager

Marketing/PR/Advertising

Experienced (Non-Manager)

- Demonstrating internal leadership and building strong internal team bond.
- Assessing, team performance and brands profitability.
- Providing clients with effective marketing communication solutions for their brands.
- Working closely with clients and creative teams in order to bridge the gap between the business requirements and the creative solutions.


Company Details

Pro-communications advertising agency

Giza, Egypt

51-100 employees

Marketing and Advertising, Media Production

N/A

Oct 2008 to Apr 2009 (6 months)
Account executive at Pro-communications advertising agency

Experience Details

Account executive

Marketing/PR/Advertising , Sales/Retail

Experienced (Non-Manager)

-meeting and liaising with clients to discuss and identify their advertising requirements.
-working with agency colleagues to devise an advertising campaign that meets the client's brief and budget.
-presenting alongside agency colleagues (particularly the account manager), the campaign ideas and budget to the client.
-working with the account manager to brief media, creative and research staff and assisting with the formulation of marketing strategies.
-liaising with, and acting as the link between, the client and the advertising agency by maintaining regular contact with both.
-ensuring that communication flows effectively.
-negotiating with clients and agency staff about the details of campaigns.
-presenting creative work to clients for approval or modification.
-handling budgets, managing campaign costs and invoicing clients
-writing client reports.
-monitoring the effectiveness of campaigns.
-undertaking administration tasks.
-arranging and attending meetings.
-making 'pitches', along with other agency staff, to try to win new business for the agency.


Company Details

Pro-communications advertising agency

Giza, Egypt

11-50 employees

Marketing and Advertising, Media Production , Outsourcing/Offshoring

N/A

Jan 2008 to Oct 2008 (9 months)
Sales Excutive at El Dstor journal

Experience Details

Sales Excutive

Marketing/PR/Advertising

Experienced (Non-Manager)

N/A


Company Details

El Dstor journal

Cairo, Egypt

101-500 employees

Marketing and Advertising, Entertainment

N/A

Jul 2006 to Jan 2008 (1 year 6 months)

Achievements


Best Performance Q4 2014.



Best performance and best Sales record.


Education

Bachelor's Commerce in Business administration

Education Details

Bachelor's Commerce

Business administration

Ein shams, Egypt

C / Good / 65 - 75%

business administration- Marketing - customer service - sales - negotiation skills

• Excellen

Ein shams
2002 - 2005
High School - Thanaweya Amma

High School Details

Thanaweya Amma

El orman school

Egypt

2001

C / Good / 65 - 75%

N/A

El orman school
2001

Certifications

Certificate details

Sales and marketing

Jun 2012

75 out of 100

N/A

N/A

Lane university

N/A

Training and Courses

Training/Course Details

Marketing

Dec 2009

Lane community college

N/A

Training/Course Details

sales

Oct 2009

Lane community college

N/A

Training/Course Details

Customer service

Nov 2009

Lane community college

N/A

Training/Course Details

Business English

Dec 2012

Bright minds

N/A

This profile is not updated!
Last update more than 2 months ago.

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Profile Skills and Keywords

Account ExecutiveAdvertisingAnalyticalArabicBusiness AdministrationBusiness DevelopmentBusiness EnglishClient ServiceConstruction - Residential & CommercialCreativeCustomer ServiceEnglishEntertainmentHard WorkerInternet SerchLove Advertising And Marketing.ManagementMarketingMarketing And AdvertisingMarketing ManagerMarketing PlanningMarketing SpecialistMedia PlaningMedia ProductionMicrosoft Office ProgramsOfficeOffshoringOrganizerOutsourcingPC GamesPhotoshopPlannerProgram ManagementProjectProperty ManagementReadingReal EstateRetailSalesSales And MarketingSales ExcutiveSales ManagerSenior Account ManagerSenior Marketing SpecialistSony VegasSurface The NetWriting And Editing

Self-assesed Skills

Languages

Arabic

Arabic

: Fluent

: Fluent

: Fluent

: Fluent

English

English

: Advanced

: Intermediate

: Intermediate

: Advanced

Tools and Technologies

Microsoft office programs

Microsoft office programs

: Advanced

: Extreme - I love it!

:

3-5 years

photoshop

photoshop

: Advanced

: Extreme - I love it!

:

1-3 years

internet serch

internet serch

: Advanced

: Extreme - I love it!

:

5-7 years

sony vegas

sony vegas

: Intermediate

: Extreme - I love it!

:

Less than 1 year

Fields of Expertise

Marketing

Marketing

: Advanced

: Extreme - I love it!

:

More than 7 years

advertising

advertising

: Advanced

: Extreme - I love it!

:

5-7 years

client service

client service

: Advanced

: Extreme - I love it!

:

More than 7 years

Marketing Planning

Marketing Planning

: Intermediate

: High

:

1-3 years

Media planing

Media planing

: Intermediate

: Extreme - I love it!

:

3-5 years

Key Skills

Analytical, Planner, Hard worker, Creative, Organizer

Online Presence

https://www.linkedin.com/in/ahmed-tawfik-08b7a831?trk=nav_responsive_tab_profile_pichttps://www.facebook.com/ahmed.mass1

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