Zaki Soliman Zaki

Marketing Operations ManagerFull Time

• Job Details:(Global Tires – Tyres Online – Global Engines) Reporting to top management & Automotive VP. • Establish and structure the central marketing department to serve multiple companies efficiently and manage a cross-functional team (e.g., brand, digital, media, events, creative, analytics) that supports all subsidiaries. • Create workflows and service models to prioritize and manage internal marketing requests from different group companies. • Oversee the development and implementation of branding strategies for each subsidiary under the group. • Oversee the development and implementation of brand building strategies for each group company, working with the relevant person within each group company. • Ensure consistency in brand messaging, visual identity, and customer experience across all touchpoints. • Lead the development of integrated marketing campaigns (B2B, B2C & B2G) including advertising, promotions, exhibitions, activations, digital, and PR with the relevant person within each group company. • Implement marketing automation and reporting tools to streamline operations and measure KPIs. • Manage marketing budgets centrally with the relevant person within each group company, allocating resources based on business priorities and ROI. • Conduct market analyses and customer insights across sectors and regions to guide strategy and product positioning with the head of each company within the group, also., marketing research companies. • Monitor industry trends in both Egypt and KSA and provide proactive recommendations to business leaders through market research firms. • Act as the main marketing liaison between group leadership, business units, and external agencies. • Collaborate with internal teams (sales, operations, HR, finance) and external partners (agencies, vendors, media). • Lead regular business reviews and marketing performance reporting with executive stakeholders. • Determine and implement the group’s comprehensive marketing strategy in Egypt and the Kingdom of Saudi Arabia with each company official within the group based on studies conducted by research companies. • Develop centralized marketing plans that align with the business objectives of each subsidiary while maintaining group-wide brand cohesion. Main Highlights: • Bridgestone and Al-Tala'i in Saudi Arabia are working on a 75th anniversary celebration. • Developing the marketing department from scratch including the dep. chart, JDs, hiring process, etc. • Follow Up Online Campaigns for tyresonline Egypt & UAE And Opening a branch tyresonline in Egypt. • Working on marketing studies for a Commercial Vehicles and two types of tires brands in Egypt.

Marketing ManagerFull Time

• Job Details:Reporting to top management (Owners) • Responsible for the development and supervision of all marketing and communications strategies for the National Motors and each DFSK car models • Oversee the needed activities, initiatives, strategies, and implementation plans to execute the comprehensive marketing campaigns ATL, BTL, PR & Online Activities • Manage all digital marketing channels (Website, Social media accounts, CRM System) to ensure brand consistency. • The main key in making a decision to select the Outdoors Ads locations and directional signs. • Working on the DFSK brands annual PR activities and press releases and communication channels closely with our PR agency PR section head • Responsible for communications and planning with the DFSK regional team to develop DFSK brand in Egypt. • Play the role of communicating with government agencies and representing them in Egypt. • Maintaining opportunities for the brand’s image with all media outlets and cooperating with the public relations company to issue publications that benefit the brand, disseminate them and benefit from them for positive media coverage. • Brainstorming and implementing Events activations plans starting from idea to implementing. • Manage the marketing budget with the top management and Media agencies according the company objectives • Responsible for planning, production process for the all-company requirements with productions, media & digital agencies • Working closely with CFO to manage the marketing budget cash flow with company suppliers • Generating marketing plans with the marketing consulting agency to identify problems & work on them to reach the ideal solutions & selecting of advertising agencies that fit the position company requirement • Liaising with top management and chief sales director in a day-to-day basis to achieve the company objectives • Managing daily progress with department section heads; Designers, Digital Media and PR • Work with the person responsible “R&D” for choosing Cars models, Colors & Cars options based on market studies "Market Research" with car experts and market Research agencies • Conduct the necessary market research and focus groups to stay up-to-date with the level of awareness, the main challenges, And the main key in selecting market research companies

Freelance ConsultantFreelance / Project

• Job Details:• Liaising with clients at a senior level on a day-to-day basis to achieve the company & marketing objectives • Responsibility to Planning, Pricing and production process for the all-company requirements with the advertising agencies, PR, Event Management & Media Agencies • Organized & monitored the advertising events and media process for every client workflow • Responsible for the all advertising offline & online, Events Management and Media agencies