ZS

Zain Subzwari

Account Executive - Digital Services

Dubai, United Arab Emirates

Work Experience

  • Account Executive - Digital Services

    Convex Interactive

    May 2024 - Jan 2025 -8 months

    Pakistan

    • Job Details:Developed and executed marketing strategies to drive CPaaS product sales through real-time engagement and personalized experiences. Led customer onboarding and ensured seamless CPaaS product implementation by liaising between clients and internal teams to prioritize and address customer requirements. Designed and implemented loyalty programs, enabling WhatsApp-ERP integration for seamless data exchange and better operational flow. Monitored customer satisfaction, conducted regular check-ins, and promptly addressed issues to strengthen client relationships. Improved CPaaS product features by analyzing user feedback. Acted as a trusted advisor to clients by managing inquiries, providing product training, assisting with technical support, and identifying opportunities for account growth and upselling. Targeted untapped industries through personalized strategies, successfully increasing product adoption and boosting revenue growth. Utilized WhatsApp Business API to streamline complaint resolution, and gather customer feedback and suggestions. Led marketing campaigns to promote CPaaS product and educate clients on their features and benefits, ensuring their effective utilization. Managed client projects by understanding their unique software needs and delivering customized solutions customized to their requirements.
  • Digital Marketing Analyst

    Web Birds

    Oct 2023 - Apr 2024 -6 months

    Pakistan

    • Job Details:Personalized social media proposals for clients. Setup and optimization of social media pages. Content planning and creation with calendar management. Implementation of Google Search Console for website optimization. Integration of Google Analytics for website insight. Established Google Business Profile. Writing SEO-based blogs for website enhancement. Collection of trust badges and review links for website trustworthiness. Branding initiatives. Revision of website content for improved impact. Implementation of HubSpot live chat for website and Facebook pages. Direct interaction with international clients. Formulation of social media paid marketing strategies utilizing post likes into leads for sending proposals to people and small businesses. Regular newsletter posting as a page on LinkedIn. Advancing into social media advertising.
  • Marketing Executive

    The Mer revived Press

    May 2023 - Apr 2024 -11 months

    Pakistan

    • Job Details:Website development and branding. LinkedIn email outreach campaigns. Setup and management of social media pages. Execution of Facebook paid marketing campaigns. Oversight of graphic designers. Content planning and creation with calendar management. Researching captions and hashtags for content optimization. Implementation of Google Search Console for website management. Conducting cold calls and in-person business meetings with companies.
  • Marketing Officer

    Tech Trix System

    Oct 2022 - May 2023 -7 months

    Pakistan

    • Job Details:Worked on website overall branding for IT businesses. Product CSV making and uploading with formatting images of each product. Website competitor analysis. SEO-based blog writing for websites. On-page SEO including product image SEO. Managing the graphic designers for posts and banners designs. Designed social media content for timely posts. Setup the website navigation through Shopify. Setup Facebook shop through Meta Commerce linked with Shopify application development made through Swipecart. Used SEO extensions on Chrome to analyze SEO strategies of competitor websites. Social media marketing through Facebook and LinkedIn. Made different marketing strategies like brand audit, ITCN strategy and more. Made digital marketing strategy for Facebook page promotion and boosting posts. Made digital marketing strategy of Uniview and Dell for social media pages LinkedIn organic marketing (Dell & Uniview) through keywords & trends research.
  • Education

    • Bachelor's Degree in Business Administration

      Nahda University (NUB)

      Jan 2023 - Jan 2025 - 2 yr

    • Bachelor's Degree in Business Administration

      Nahda University (NUB)

      Jan 2018 - Jan 2022 - 4 yr

    Skills

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