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Zaghra Fredericks

Elevate your business with expert recruitment & digital strategies

Cape Town, South Africa

Work Experience

  • Resource and Compliance ConsultantFull Time

    Dunbar Education

    Jul 2024 - Oct 2024 -3 months

    • Job Details:Resourced and screened candidates for primary schools in Northamptonshire and Milton Keynes. Managed the compliance and recruitment process with clear communication throughout. Advised candidates on UK education laws. Maintained a pipeline of top candidates using EDUN CRM for booking and onboarding. Built a network of passive candidates with niche expertise
  • Talent Acquisition Specialist | B2B Sales & Digital MarketingFull Time

    The Biosupplements

    Jan 2020 - Present -5 yrs, 7 months

    South Africa , Cape Town

    • Job Details:Professional Summary: Results-driven with extensive experience in B2B sales, digital marketing, customer service,& talent acquisition. Managing high-volume lead pipelines, optimizing marketing campaigns, & sourcing top talent. Self-motivated & adaptable, with strong analytical, organizational,& interpersonal skills. B2B Sales and Appointment Setting: Conducted high-volume B2B & B2C cold calling campaigns, achieving a 25% increase in appointment bookings. Utilized HubSpot CRM to manage 200+ leads weekly, improving sales pipeline efficiency by 15%. Implemented targeted follow-up strategies, boosting conversion rates by 20%. Exceeded quarterly sales targets by 18% through effective prospect nurturing. Digital Marketing and Advertising: Managed Meta Ad campaigns, increasing click-through rates by 30%. Optimized campaign performance, reducing cost per lead by 22%. Created email marketing campaigns via MailChimp, achieving a 40% open rate and 12% click-through rate. Developed content strategies, increasing social media engagement by 35%. Customer Service and Support: Resolved 50+ customer inquiries daily, maintaining a 95% satisfaction rate. Collaborated cross-functionally to address complex issues, reducing escalation rates by 30%. Implemented a new customer feedback system, improving first-contact resolution by 25%. Appointment Scheduling and Project Management: Managed 50+ client accounts, ensuring timely follow-ups and meetings. Utilized project management tools to improve team efficiency by 20%. Talent Acquisition: Sourced ,screened candidates for business positions, showcasing the ability to identify and engage top talent. Managed end-to-end recruitment processes, ensuring a positive experience for all stakeholders. Technical Skills: CRM: HubSpot Marketing: Meta Ads Manager, MailChimp, Google Analytics Design: Figma, Canva, Productivity: Microsoft Office Suite, Google Workspace
  • Senior Sales Executive - B2B Print and Digital AdvertisingFull Time

    Highbury Media T/A Habari Media

    Apr 2019 - Jan 2021 -1 yr, 9 months

    South Africa , Cape Town

    • Job Details:Summary: With over 18 months of robust experience in B2B media sales, specializing in print and digital advertising, I thrived at Highbury Media T/A Habari Media. My achievements include successfully driving sales of Equinox magazine which was a magazine in the Southern Sun Hotels & in flight .I spoke to decision makers in Seychells & other parts of South Africa. I excel in leveraging CRM tools for effective lead management, ensuring meticulous attention to detail, and achieving exceptional sales performance. Responsibilities : Demonstrated ability to drive revenue through strategic sales of print and digital advertising. & Exhibited excellent communication, interpersonal, and negotiation skills. Engaged qualified leads through targeted outreach and industry research, educating clients on the benefits of partnering with us.I worked independantly & in a team setting. Managed sales pipeline and proposals with meticulous attention to detail and adherence to deadlines. Collaborated effectively with internal teams to ensure seamless client experiences and exceeded revenue targets. Consistently met and exceeded monthly and quarterly sales targets through proactive client engagement and effective negotiation
  • Online English TutorFull Time

    Cambly Inc.

    Jan 2017 - Jan 2019 -2 yrs

    South Africa , Cape Town

    • Job Details:Previously served as an Online English Tutor at Cambly, a pioneering platform dedicated to democratizing education worldwide. Contributed to students' language mastery goals by delivering interactive English lessons online. Embraced a vibrant and patient teaching approach to foster an inclusive learning environment. Responsibilities : Conducted personalized online English lessons catering to the unique needs of individual students. I integrating Camblys lesson plans for each student by teaching it with patience and an engaging teaching style. Efficiently managed and organized teaching sessions using their scheduling tool. Engaged in continuous professional development, utilizing Cambly resources to remain current with online education best practices.
  • Education

    • Diploma in Digital Marketing Refresher Course

      Google Learning

      Jan 2023 

    Achievements

    Top performer with 9+ years in recruitment, sales, and digital marketing. I specialize in sourcing top talent, managing end-to-end recruitment processes, and driving business growth through strategic B2B and B2C efforts. I was recently recognized as the second top performer in my team for placing the most candidates recruited from South Africa into UK schools. At BioSupplements, I increased appointment bookings by 25% and optimized the sales pipeline by 15%. Candidates I’ve worked with have left positive Google reviews for me, highlighting my professionalism and seamless support. Ready to bring my expertise to drive success in your organization!

    Skills

    • Recruitment & Talent Acquisition
    • CRM & Data Management
    • Training & Leadership
    • Appointment Setting
    • Digital Marketing
    • Content Creation
    • Design
    • Microsoft Office 365
    • SEO
    • SEM

    Languages

    • English

      Fluent
    • Arabic

      Advanced
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