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Yasmine Botros

SEASONED LEADER WITH EXPERTISE IN UX & MANAGEMENT CONSULTANCY/ MARKETING

6th of October, Giza, Egypt

Work Experience

  • Strategy ConsultantFull Time

    ITIDA – Ministry of Communication & Information Technology

    Jan 2021 - Present -4 yrs, 6 months

    Egypt , Cairo

    • Innovation Hubs Program ManagerFull Time

      ITIDA – Ministry of Communication & Information Technology

      Jun 2020 - Mar 2021 -9 months

      Egypt

      • Job Details: Expand innovation program offerings, enhance the quality of existing programs, coordinate all activities in line with the mission/goals of ITIDA, and report on performance to the management as well as MCIT minister.  Develop strategies for the innovation hubs, implement changes according to timelines, and identify opportunities for continual improvement.  Reach out to other bodies/companies to develop industry partnerships and leverage more support for ITIDA initiatives.  Handle the grant application process throughout all stages, design, submission, and review.
    • Strategy consultant and Interactive Design service area LeaderFull Time

      IBM

      Feb 2017 - Jun 2020 -3 yrs, 4 months

      Egypt , Cairo

      • Job Details: Led 21 UX/UI designers as well as front-end developers, creating a compelling user experience.  Performed various HR tasks in coordination with talent acquisition staff, including recruiting, interviewing, hiring, and training new employees.  Accomplished all projects’ goals by effectively planning and allocating resources and personnel.  Worked with multiple bodies, including the government of the UAE: identified strategic initiatives as well as projects to create client’s transformation vision and outline the target end-state outcomes.  Defined value cases and transformational hypotheses, working with Strategy and Analytics specialists.  Liaised with clients to facilitate design thinking workshops, handle requests, and address challenges.  Assessed, evaluated, and reengineered services and their structure for high-profile clients, while defining their segment.  Improved the client/customer experience and conducted in client alignment meetings and workshops.  Participated in architecting business models options and detailed models’ benefits/drawbacks.
    • Marketing ManagerPart Time

      OneGlobal

      Apr 2016 - Feb 2017 -10 months

      Egypt , Cairo

      • Job Details: Developed and adjusted marketing plans, budgets, and materials for the Egypt branch.  Established the marketing strategy and launched effective digital marketing campaigns for products, including e-payment services and apps; monitored metrics, including digital sales conversations, support of other channels, and social/website user engagement.  Fostered strong professional relationships with partners, stakeholders, and vendors as well as initiated new partnerships with service providers.  Managed the conversion funnel and supervised the implementation of a smooth and consistent UX.
    • Education

      • College Diploma in Professional Consulting

        Brighton School of Business and Management

        Jan 2018 - Jan 2019 - 1 Year

      • College Diploma in Professional Consulting

        Brighton School of Business & Management – UK In partnership with Chartered Management Institute

        Jan 2018 - Jan 2019 - 1 Year

      • MBA in EMBA

        Nile University (NU)

        Jan 2012 - Jan 2015 - 3 yr

      • 2 years Diploma in Marketing

        Ain Shams University (ASU)

        Jan 2005 - Jan 2007 - 2 yr

      Skills

      • Microsoft Office
      • Adobe Photoshop
      • corel draw
      • Graphic Designing
      • Marketing
      • PR
      • Consultation
      • User Experience
      • Change Management

      Languages

      • English

        Fluent
      • Arabic

        Fluent

      Training & Certifications

      • Advanced Digital Marketing Nanodegree

        Udacity·2021
      • IBM Mentor

        IBM·2019
      • Certified Scrum Product Owner® (CSPO®)

        Scrum Alliance·2019
      • Certified ScrumMaster® (CSM®)

        Scrum Alliance·2018
      • IELTS

        IDP·2013
      • MOS Excel

        Microsoft·2003
      • MOS Word

        Microsoft·2003
      • Web Desginer track

        IBM·2003
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