
Yasmin abdelazim Hassan
Marketing Director
New Cairo, Cairo, EgyptWork Experience
Marketing ManagerFull Time
IC Group
Dec 2012 - Apr 2022 -9 yrs, 4 months
Egypt , Cairo
- Job Details:• Managing the online marketing section • Coordinates Internet sales activities • Prepares the online marketing budget and ensures that the budget is adhered to • Makes projections of Internet sales revenues • Managing the company’s website to ensure that customer and sales efficiency is improved online • Managing all online ads activities "facebook ads, google ads, facebook exchange, re-marketing campaigns etc." • Create & develop online marketing plan • Managing all the online sales activities, coordinating with other departments & reporting • Create, Manage & monitor Social media networks "twitter, facebook, google plus, youtube & linkedin" for group companies. • Manage & create Social Media strategy • Manage Social Media Marketing channels • Online media monitoring & auditing for all companies of the group • Posting news about us & our products to keep our customers updated & in the mean time trying to accomplish greater brand awareness, conversions, or brand engagement. • Build stronger relationships with customers and prospects • Getting prepared for being well social, And that means engaging in a conversation with customers • Encouraging participants & followers • Monitoring company websites "8 website" & reporting errors , sending updates • Engaging users via all social media channels • Search Engine Optimization, Search Engine Marketing & Social Media Marketing • Analysis & reports about "Page rank, Unique visitors ,Traffic analysis ,Website domain analysis , Back link analysis , Keyword ranking analysis, Online brand presence analysis & Visitor demographic break down analysis" • Managing Keywords and meta tags for website of all companies of the group • Weekly and monthly Newsletters • Marketing analysis & researches • Google Analytic • Google ADWords campaigns • Google Web master Tools. • Landing Page Optimization
Digital Marketing managerFull Time
Regency Group
Jan 2012 - Dec 2012 -11 months
Qatar , Doha
- Job Details:• Create & develop online business marketing plan • Create, Manage & monitor Social media networks "twitter,facebook, google plus, youtube, dig & linkedin" for group companies. • Manage & create Social Media strategy for Regency Group Holding • Manage Social Media Marketing channels • Online media monitoring & auditing for all companies of the group • Posting news about us & our products to keep our customers updated & in the mean time trying to accomplish greater brand awareness, conversions, or brand engagement. • Build stronger relationships with customers and prospects • Getting prepared for being well social, And that means engaging in a conversation with customers • Encouraging participants & followers • Monitoring company websites "8 website" & reporting errors , sending updates • Engaging users via all social media channels • Search Engine Optimization, Search Engine Marketing & Social Media Marketing • Analysis & reports about "Page rank, Unique visitors ,Traffic analysis ,Website domain analysis , Back link analysis , Keyword ranking analysis, Online brand presence analysis & Visitor demographic break down analysis" • Managing Keywords and meta tags for website of all companies of the group • Weekly and monthly Newsletters • Marketing analysis & researches • Google Analytic • Google ADWords campaigns • Google Web master Tools. • Landing Page Optimization
Education
MBA in Strategic Management
Rome Business SchoolJan 2021 - Jan 2022 - 1 Year
Tourism Studies in tourism studies
Helwan UniversityJan 1998 - Jan 2002 - 4 yr
Skills
- Microsoft Office
- Google Ads
- Public Relations (PR)
- Marketing Communication
- Digital Advertising
- Advertising
- Marketing
- Communication skills
- Event Organization
- Event Management
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Languages
English
Fluent
Training & Certifications
Google analytics
Google·2014Advanced management program
RITI·2011