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Yasmeen Nassar

A persistent, creative marketer.

New Cairo, Cairo, Egypt

Work Experience

  • Marketing InternFull Time

    Danone

    Dec 2014 - Present -10 yrs, 7 months

    Egypt , Cairo

    • Job Details: Assist in the brand’s day to day operational activities.  Launching the first drinkable yogurt for kids in Egypt.  Monitoring brand performance on a monthly basis, and conducting a full brand analysis by region & cluster.  Monitor and report brand expenditure, and coordinating with finance department in spending.  Coordinate marketing activities with external agencies (BTL activities) including Scratch & win, school sampling, activation in malls & clubs and in store activities.  Liaise with digital agencies on social media activities including managing Dango’s Facebook page.  Assist in the development of new package design, POSM and other marketing material.
  • Marketing SpecialistFull Time

    Nutty Scientists

    Sep 2013 - Nov 2014 -1 yr, 2 months

    Egypt , Cairo

    • Job Details:1)Responsibility of activation of social media different outlets 2)Recommendations for products selling strategy and diversification. 3)Marketing Research. 4)Assisting marketing and sales responsible in action plans, events and media publications. 5)PR responsibility and brand image
  • Medical representativeFull Time

    GlaxoSmithKline

    Feb 2013 - Aug 2013 -6 months

    Egypt

    • Job Details:1) Organising appointments and meetings with community and hospital-based healthcare staff 2) Identifying and establishing new business 3) Negotiating contracts 4) Demonstrating/presenting products to healthcare staff including doctors, and pharmacists 5) Maintaining detailed records 6) Reviewing sales performance 7) Writing reports and other literature. 8) Attending/organizing trade exhibitions, conferences
  • P&G Academy participantInternship

    Procter & Gamble

    Egypt , Cairo

    • Education

      • Marketing in Marketing

        American University in Cairo (AUC)

        Jan 2013 - Jan 2014 - 1 Year

      • Bachelors in Pharmacy

        German University in Cairo (GUC)

        Jan 2007 - Jan 2012 - 5 yr

      • High School - IGCSE

        Modern English School

        Jan 2007 

      Activities

      • Professional development head at GUC-SPSA

        Student Activity

        Sep 2010 - Jun 2012 -1 yr, 9 months

      • Project manager at Guc student union

        Student Activity

        Dec 2010 - Jul 2011 -7 months

      Skills

      • Microsoft Office
      • Marketing
      • Brand Marketing
      • Social Media

      Languages

      • English

        Fluent
      • Arabic

        Fluent
      • French

        Beginner
      • German

        Beginner
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