Yasmeen Hani

Marketing AdministratorPart Time

• Job Details:• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification • Work with the Central Marketing team to plan and execute online and offline marketing efforts • Manage the social media team and recruit new members when needed • Generate, edit, publish, and share daily content (original text, images, video.) that builds meaningful connections and encourages community members to take action • Create engaging content in-house • Set up and optimize company pages within each platform to increase the visibility and reach of the company's social content • Coordinate with the in-house social media team to generate high-quality visual content • Moderate all user-generated content in line with the moderation policy for each community • Co-ordinate with the group's central team to create and implement a social media, online and offline marketing plan and calendar • Track and analyse analytics report to gain insight on traffic, demographics, and effectiveness; utilize this information to affect future outcomes positively • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices and then acting on the information • Collaborate with other departments (customer relations, sales, ops, etc.) to manage reputation, identify key players, and coordinate actions • Contribute to marketing strategy by leveraging social media and digital marketing to identify and acquire customers

Senior graphic designerPart Time

• Job Details:• Lead product design activities and product design process • Developing new product lines for the company (posters, brochures, T-shirts, etc.) • Creating preliminary designs and drawings (sketches) for design ideas (concepts) to help communicate the idea well • Conduct market research to analyze trends to stay abreast of the latest market trends in the field of design and include these ideas within the company’s product lines. • Manage product design processes to and from. From the idea to reaching the final product and the means of display at the points of sale (a joint task with the operations manager) • Ensure that the company's identity and message are preserved throughout all designs

Presentation designer & content creatorFreelance / Project

• Job Details:• Transforming complex information and data into clear, concise, and visually engaging slides. • Collaborating with subject matter experts and stakeholders to understand presentation goals and messaging. • Designing presentations that adhere to the school’s branding guidelines while maintaining a unique and engaging style. • Staying updated on design trends and best practices for crafting dynamic and persuasive presentations.